Home Sweet Home is a housing construction and design company located in Santarém, Portugal. It was founded by Andreia Da Silva, Joel Ponte and Tânia Sofia with a capital of 10,000 Euros. The company's vision is to create comfortable homes with high-quality design without harming the environment, while its mission is to be the best in its field by providing customer welfare. Home Sweet Home plans to market its products through outdoor advertisements, print ads, and the internet to both business customers like real estate agencies and final consumers. It will work with suppliers such as construction materials and architecture companies and compete against established firms in the housing market in Portugal.

1. Business-to-Business MarketingHome sweet home, Ltd.Students:Nelson Lourenço

2. ProfileCompany’s Profile:Name: Home sweet home

3. Type of company: Limited

4. Partners: Andreia Da Silva, Joel Ponte and Tânia Sofia

5. Capital: 10.000 Euros

6. Local: Santarém, PortugalVision/MissionStepsPositionMarketing-MixCustomersSuppliersMarketsCompaniesBarriersResearch

7. ProfileVisionCreates homes with comfort, high Design and high quality, without to forget about destroying the environment. MissionTo be the best company of housing construction and design, providing the best welfare.Vision/MissionStepsPositionMarketing-MixCustomersSuppliersMarketsCompaniesBarriersResearch

8. ProfileSteps for Preparing our Business:Profile company;Juridical Form;Presentation of Business;Market Analysis;Competitors Analysis;Suppliers;Marketing-MixVision/MissionStepsPositionMarketing-MixCustomersSuppliersMarketsCompaniesBarriersResearch

9. ProfilePosition of Business-to-Business Market and Business-to-Customers Market:Vision/MissionStepsMaterials of ConstructionPositionB 2 BMarketing-MixHome Sweet HomeCustomersSuppliersResaleMarketsEstates AgenciesCompaniesB 2 CBarriersB 2 CResearchFinal Customer

10. ProfileMarketing-MixProducts:

11. High Quality

12. Environment Care

13. Product Recognition.