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Should I Be Buying Stocks 
Shane Leonard, CFA
What we’re going to cover 
1. What are stocks? 
2. How risky are they? 
3. What are the alternatives? 
4. Are stocks for you?
What we’re going to cover 
1. What are stocks? 
2. How risky are they? 
3. What are the alternatives? 
4. Are stocks for you?
What are stocks? 
• You get to own a business 
• So they are a way to invest in a company you like 
• But it’s also a way to speculate and lose money
Should I be buying stocks 
1. What are stocks? 
2. How risky are they? 
3. What are the alternatives? 
4. Are stocks for you?
How risky are they? 
• They are riskier than putting your money in the bank 
• Why? Sometimes companies do badly 
• But long-term they perform well
How risky are they?
How risky are they? 
• Over 140 years the US stock market made over 8% a year 
• But its a rocky ride
Should I be buying stocks 
1. What are stocks? 
2. How risky are they? 
3. What are the alternatives? 
4. Are stocks for you?
Types of investments 
Investments 
Leave at the bank 
Bonds 
Property 
Stocks 
Gold, etc
Should I be buying stocks 
1. What are stocks? 
2. How risky are they? 
3. What are the alternatives? 
4. Are stocks for you?
Are stocks for you? 
• Simply, yes 
• But, so are the other types of investments 
• There is no either or decision 
• It isn’t should you buy stocks, but 
• Which ones?
Should I Be Buying Stocks 
Shane Leonard, CFA

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Should I be buying stocks and shares?

  • 1. Should I Be Buying Stocks Shane Leonard, CFA
  • 2. What we’re going to cover 1. What are stocks? 2. How risky are they? 3. What are the alternatives? 4. Are stocks for you?
  • 3. What we’re going to cover 1. What are stocks? 2. How risky are they? 3. What are the alternatives? 4. Are stocks for you?
  • 4. What are stocks? • You get to own a business • So they are a way to invest in a company you like • But it’s also a way to speculate and lose money
  • 5. Should I be buying stocks 1. What are stocks? 2. How risky are they? 3. What are the alternatives? 4. Are stocks for you?
  • 6. How risky are they? • They are riskier than putting your money in the bank • Why? Sometimes companies do badly • But long-term they perform well
  • 8. How risky are they? • Over 140 years the US stock market made over 8% a year • But its a rocky ride
  • 9. Should I be buying stocks 1. What are stocks? 2. How risky are they? 3. What are the alternatives? 4. Are stocks for you?
  • 10. Types of investments Investments Leave at the bank Bonds Property Stocks Gold, etc
  • 11. Should I be buying stocks 1. What are stocks? 2. How risky are they? 3. What are the alternatives? 4. Are stocks for you?
  • 12. Are stocks for you? • Simply, yes • But, so are the other types of investments • There is no either or decision • It isn’t should you buy stocks, but • Which ones?
  • 13. Should I Be Buying Stocks Shane Leonard, CFA