There's something programmed deep within you that craves acceptance in a group. But when this desire gets in the way of your goals in life, it may be time to identify and claim your unique worth.

1. unlock your opportunity
When You Were Born to Stand Out
Yooniko
Why Struggle to Fit In

2. unlock your opportunity
Everyone wants to be accepted in a group
• All people crave protection from isolation
• We want peers to value us
• When young, we often adopt mannerisms from the group
• As we age, conformity continues to influence decisions
Our society at large depends on our ability to maintain some sense of social order

3. unlock your opportunity
• Who do you value most in your team? The most similar?
• Who do you want on your team when looking at a crowd of candidates?
• Who do you see advancing up the corporate ladder?
With people that we socialize or work with, we are often drawn into people with that extra something, a little
something special
But conformity can block corporate advancement

4. unlock your opportunity
Here are some ideas to help you stand out for all the right reasons

5. unlock your opportunity
• Spend time thinking about what really matters to you
• Work to bring out your inner talent and strengths
• Identify what keeps you going – what adds to your strength
#Soul Search

6. unlock your opportunity
• Look for trusted people to give you feedback on your chosen path
• Ask them to help identify your key point of difference
• Find out what makes you unique in their eyes
#Get a Sounding Board

7. unlock your opportunity
• Keep track of your activities in developing your brand
• Check how often you’re getting a chance to actively express your point of
difference
• Specifically note those times when you’ve been able to shine
#Count It Out

8. unlock your opportunity
• Start engaging on what makes you unique
• Look to see if there are big decisions to be made – do you need a change to
better express the real you?
• Test and learn – don’t be afraid to try a few new things
#Connect on your terms

9. unlock your opportunity
• Notice small changes and how things move along differently
• Watch for signs that you’re on the right track
• Change comes slowly! Gently bring forward more of your authentic and special
self
#Watch for changes

10. unlock your opportunity
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