Content
 INTRODUCTION OF AXIS
 CEO OF AXIS BANK
 HISTROY OF AXIS BANK
 JOURNEY FROM UTI TO AXIS
 SERVICES OF AXIS BANK
 BRANCES
 ATM’S
 SCHEMS AND POLICY OF AXIS BANK
vision and values
 AXIS FINANCIAL POSITION
 SWOT ANALYIS
INTRODUCTION
• Axis Bank is the third largest private sector bank in
India. The Bank offers the entire spectrum of financial
services to customer segments covering Large and Mid-
Corporates, MSME, Agriculture and Retail Businesses.
The Bank has a large footprint of 2904 domestic
branches (including extension counters) and 12,743
ATMs spread across the country as on 31st March
2016. The overseas operations of the Bank are spread
over nine international offices with branches at
Singapore, Hong Kong, Dubai (at the DIFC), Colombo
and Shanghai.
Axis Bank is one of the first new generation private sector
banks to have begun operations in 1994. The Bank was
promoted in 1993, jointly by Specified Undertaking of Unit
Trust of India (SUUTI) (then known as Unit Trust of India),
Life Insurance Corporation of India (LIC), General Insurance
Corporation of India (GIC), National Insurance Company Ltd.,
.
With a balance sheet size of Rs. 5,25,468 crores as on 31st
March 2016, Axis Bank has achieved consistent growth and
stable asset quality with a 5 year CAGR (2010-11 to 2015-16)
of 17% in Total Assets, 14% in Total Deposits, 19% in Total
Advances and 19% in Net Profit.
 Axis Bank opened a branch in Colombo in October 2011, as a
Licensed Commercial Bank supervised by the Central Bank of
Sri Lanka. Also in 2011, Axis Bank opened a representative
offices in Abu Dhabi.
In 2013, Axis Bank's subsidiary, Axis Bank UK commenced
banking operations. Axis Bank UK has a branch in London.
The bank has over 50,000 employees (as of 31 March 2016). The
bank incurred 26.7 billion (US$400 million) on employee benefits
during the FY 2012–13. The average age of an Axis Bank
employee is 29 years. The attrition rate in Axis Bank is approx.
9% per year.Deepik Padukone a Bollywood actress is the brand
ambassador of Axis Bank.
CEO OF AXIS BANK
ABOUT THE CEO
 Mrs. Shikha Sharma, Managing Director and
Chief Executive Officer - Axis Bank
Mrs. Sharma joined Axis Bank in 2009 and as a
leader adept at managing change, she has
focused on transforming Axis Bank into a Bank
with stength across a wide range of Corporate
and Retail Banking products.
 Mrs Sharma has more than three decades of
experience in the financial sector having begun her
career with ICICI Bank in 1980. In her 29-year tenure
with the ICICI group, Mrs Sharma was instrumental in
setting up ICICI Securities–a joint venture between
ICICI and JP Morgan, besides setting up various group
businesses for ICICI, including investment banking and
retail finance.
 In her last assignment at ICICI, as Managing Director &
CEO of ICICI Prudential Life Insurance Company, she
built and contributed remarkably to make it the
number 1 private sector Life Insurance company in
india.
HISTROY OF AXIS BANK
UTI Bank opened its registered office in Ahmedabad
and corporate office in Mumbai in December 1993. The
first branch was inaugurated on 2 April 1994 in
Ahmedabad by Dr. Manmohan Singh, the Finance
Minister of India. UTI Bank began its operations in
1993, after the Government of India allowed new
private banks to be established.
 The Bank was promoted in 1993 jointly by the
Administrator of the Unit Trust of India (UTI-I), Life
Insurance Corporation of India (LIC), General Insurance
Corporation, National Insurance Company, The New
India Assurance Company, The Oriental Insurance
Corporation and United India Insurance Company.
 In 2001 UTI Bank agreed to merge with and
amalgamate Global Trust Bank, but the Reserve Bank
of India (RBI) withheld approval and nothing came of
this. In 2004 the RBI put Global Trust into moratorium
and supervised its merger into Oriental Bank of
Commerce.
 UTI Bank opened its first overseas branch in 2006
Singapore. That same year it opened a representative
office in Shanghai, China.
 UTI Bank opened a branch in the Dubai International
Financial Centre in 2007. That same year it began
branch operations in Hong Kong. The next year it
opened a representative office in Dubai.
JOURNEY FROM UTI TO AXIS
1994-1997
Incorporated as UTI Bank, headquartered
Mumbai.
First branch in inaugurated in Ahmedabad
Complete first year profitable year in
operations in 1995
Deposit crosses rs.10bn mark 1996
1998-2000
 Successfully completes its IPO in 1998 and
gets itself on NSE and BSE
Cash management services as well as credit
card launched
Profit crosses rs.500m in 2000
Launches internet banking module , iconnet
retail loans introduced
Second largest ATM networks in the country
with 200 ATM’S
2001 -2005
• Private placement of 26% stake to CDC capital
partners
• Deposit crosses rs.100bn mark in 2001 advances
crosses RS. 50bn
• First commercial bank to open an ATM at a post
office
• Crosses the 1000 Atm mark in 2003
• Gets listed on the LONDON stock Exchange,raised
$239.3m
2006-2015
• Opens its first international branch in
SINGAPORE
• Open representatitve office in shanghai
• Crosses the 2000ATM mark in 2006
• Opens a full licence bank branch in
HONGKONG
• MUMBAI,july 30 2007;UTI bank on Monday
rechirstened itself as axis bank.
SERVICE OF AXIS BANK
• Axis Bank operates in four segments: treasury
operations, retail banking, corporate banking, and
wholesale banking.
• In the retail banking category, the bank offers services
such as lending to individuals/small businesses subject
to the orientation, product and along with liability
products, card services, Internet banking, automated
teller machines (ATM) services, depository, financial
advisory services, and Non-resident Indian (NRI)
services. Axis bank is a participant in RBI's NEFT
enabled participating banks list.
CONTINUE……..
• Axis bank is a participant in RBI's NEFT
enabled participating banks list.
• The bank launched Ping Pay in 2015, which is
a multi-social payment solution that allows
customers to transfer funds using their smart
phones to both Axis Bank accounts and other
banks' account holders.
BRANCHES
• Axis Bank has branches in 34 states and Union Territories in
India.
• ANDAMAN NICOBAR ANDHRA PRADESH ARUNACHAL PRADESH
• ASSAM BIHAR CHANDIGARH
• CHHATTISGARH DADRA NAGAR HAVELI DAMAN DIU
• DELHI GOA GUJARAT
• HARYANA HIMACHAL PRADESH JAMMU KASHMIR
• JHARKHAND KARNATAKA KERALA
• MADHYA PRADESH MAHARASHTRA MANIPUR
• MEGHALAYA MIZORAM NAGALAND
• ORISSA PONDICHERRY PUNJAB
• RAJASTHAN SIKKIM TAMIL NADU
• TRIPURA UTTAR PRADESH UTTARAKHAND
• WEST BENGAL.
ATM’S
SCHMES AND POLICY
LIFE INSURANCE
MAX LIFE GURANTEED INCOME PLAN
PRADHAN MANTRI SURAKSHA BIMA YOJNA
HEALTH INSURANCE
MAX LIFE FOREVER YOUNG PENSION PLAN
MAX LIFE PRADHAN MANTRI JEEVAN BIMA
YOJNA
INVESTMENT PLAN
AXIS BANK FIX DEPOSIT
VISION AND VALUES
Vision 2015
• To be the preferred
financial solutions
provider excelling in
customer delivery
through insight,
empowered employees
and smart use of
technology.
MISSION OF AXIS BANK
Customer service and product innovation
turned to diverse needs of individual and
corporate clientele.
Continous technology up gradation while
maintaining human values.
Progressive globalization and achieving
international standards.
Efficiency and effectiveness built on ethical
practices.

Axis bank

  • 2.
    Content  INTRODUCTION OFAXIS  CEO OF AXIS BANK  HISTROY OF AXIS BANK  JOURNEY FROM UTI TO AXIS  SERVICES OF AXIS BANK  BRANCES  ATM’S  SCHEMS AND POLICY OF AXIS BANK vision and values  AXIS FINANCIAL POSITION  SWOT ANALYIS
  • 3.
    INTRODUCTION • Axis Bankis the third largest private sector bank in India. The Bank offers the entire spectrum of financial services to customer segments covering Large and Mid- Corporates, MSME, Agriculture and Retail Businesses. The Bank has a large footprint of 2904 domestic branches (including extension counters) and 12,743 ATMs spread across the country as on 31st March 2016. The overseas operations of the Bank are spread over nine international offices with branches at Singapore, Hong Kong, Dubai (at the DIFC), Colombo and Shanghai.
  • 4.
    Axis Bank isone of the first new generation private sector banks to have begun operations in 1994. The Bank was promoted in 1993, jointly by Specified Undertaking of Unit Trust of India (SUUTI) (then known as Unit Trust of India), Life Insurance Corporation of India (LIC), General Insurance Corporation of India (GIC), National Insurance Company Ltd., . With a balance sheet size of Rs. 5,25,468 crores as on 31st March 2016, Axis Bank has achieved consistent growth and stable asset quality with a 5 year CAGR (2010-11 to 2015-16) of 17% in Total Assets, 14% in Total Deposits, 19% in Total Advances and 19% in Net Profit.
  • 5.
     Axis Bankopened a branch in Colombo in October 2011, as a Licensed Commercial Bank supervised by the Central Bank of Sri Lanka. Also in 2011, Axis Bank opened a representative offices in Abu Dhabi. In 2013, Axis Bank's subsidiary, Axis Bank UK commenced banking operations. Axis Bank UK has a branch in London. The bank has over 50,000 employees (as of 31 March 2016). The bank incurred 26.7 billion (US$400 million) on employee benefits during the FY 2012–13. The average age of an Axis Bank employee is 29 years. The attrition rate in Axis Bank is approx. 9% per year.Deepik Padukone a Bollywood actress is the brand ambassador of Axis Bank.
  • 6.
  • 7.
    ABOUT THE CEO Mrs. Shikha Sharma, Managing Director and Chief Executive Officer - Axis Bank Mrs. Sharma joined Axis Bank in 2009 and as a leader adept at managing change, she has focused on transforming Axis Bank into a Bank with stength across a wide range of Corporate and Retail Banking products.
  • 8.
     Mrs Sharmahas more than three decades of experience in the financial sector having begun her career with ICICI Bank in 1980. In her 29-year tenure with the ICICI group, Mrs Sharma was instrumental in setting up ICICI Securities–a joint venture between ICICI and JP Morgan, besides setting up various group businesses for ICICI, including investment banking and retail finance.  In her last assignment at ICICI, as Managing Director & CEO of ICICI Prudential Life Insurance Company, she built and contributed remarkably to make it the number 1 private sector Life Insurance company in india.
  • 9.
    HISTROY OF AXISBANK UTI Bank opened its registered office in Ahmedabad and corporate office in Mumbai in December 1993. The first branch was inaugurated on 2 April 1994 in Ahmedabad by Dr. Manmohan Singh, the Finance Minister of India. UTI Bank began its operations in 1993, after the Government of India allowed new private banks to be established.  The Bank was promoted in 1993 jointly by the Administrator of the Unit Trust of India (UTI-I), Life Insurance Corporation of India (LIC), General Insurance Corporation, National Insurance Company, The New India Assurance Company, The Oriental Insurance Corporation and United India Insurance Company.
  • 10.
     In 2001UTI Bank agreed to merge with and amalgamate Global Trust Bank, but the Reserve Bank of India (RBI) withheld approval and nothing came of this. In 2004 the RBI put Global Trust into moratorium and supervised its merger into Oriental Bank of Commerce.  UTI Bank opened its first overseas branch in 2006 Singapore. That same year it opened a representative office in Shanghai, China.  UTI Bank opened a branch in the Dubai International Financial Centre in 2007. That same year it began branch operations in Hong Kong. The next year it opened a representative office in Dubai.
  • 11.
    JOURNEY FROM UTITO AXIS 1994-1997 Incorporated as UTI Bank, headquartered Mumbai. First branch in inaugurated in Ahmedabad Complete first year profitable year in operations in 1995 Deposit crosses rs.10bn mark 1996
  • 12.
    1998-2000  Successfully completesits IPO in 1998 and gets itself on NSE and BSE Cash management services as well as credit card launched Profit crosses rs.500m in 2000 Launches internet banking module , iconnet retail loans introduced Second largest ATM networks in the country with 200 ATM’S
  • 13.
    2001 -2005 • Privateplacement of 26% stake to CDC capital partners • Deposit crosses rs.100bn mark in 2001 advances crosses RS. 50bn • First commercial bank to open an ATM at a post office • Crosses the 1000 Atm mark in 2003 • Gets listed on the LONDON stock Exchange,raised $239.3m
  • 14.
    2006-2015 • Opens itsfirst international branch in SINGAPORE • Open representatitve office in shanghai • Crosses the 2000ATM mark in 2006 • Opens a full licence bank branch in HONGKONG • MUMBAI,july 30 2007;UTI bank on Monday rechirstened itself as axis bank.
  • 15.
    SERVICE OF AXISBANK • Axis Bank operates in four segments: treasury operations, retail banking, corporate banking, and wholesale banking. • In the retail banking category, the bank offers services such as lending to individuals/small businesses subject to the orientation, product and along with liability products, card services, Internet banking, automated teller machines (ATM) services, depository, financial advisory services, and Non-resident Indian (NRI) services. Axis bank is a participant in RBI's NEFT enabled participating banks list.
  • 16.
    CONTINUE…….. • Axis bankis a participant in RBI's NEFT enabled participating banks list. • The bank launched Ping Pay in 2015, which is a multi-social payment solution that allows customers to transfer funds using their smart phones to both Axis Bank accounts and other banks' account holders.
  • 17.
    BRANCHES • Axis Bankhas branches in 34 states and Union Territories in India. • ANDAMAN NICOBAR ANDHRA PRADESH ARUNACHAL PRADESH • ASSAM BIHAR CHANDIGARH • CHHATTISGARH DADRA NAGAR HAVELI DAMAN DIU • DELHI GOA GUJARAT • HARYANA HIMACHAL PRADESH JAMMU KASHMIR • JHARKHAND KARNATAKA KERALA • MADHYA PRADESH MAHARASHTRA MANIPUR • MEGHALAYA MIZORAM NAGALAND • ORISSA PONDICHERRY PUNJAB • RAJASTHAN SIKKIM TAMIL NADU • TRIPURA UTTAR PRADESH UTTARAKHAND • WEST BENGAL.
  • 18.
  • 19.
    SCHMES AND POLICY LIFEINSURANCE MAX LIFE GURANTEED INCOME PLAN PRADHAN MANTRI SURAKSHA BIMA YOJNA HEALTH INSURANCE MAX LIFE FOREVER YOUNG PENSION PLAN MAX LIFE PRADHAN MANTRI JEEVAN BIMA YOJNA INVESTMENT PLAN AXIS BANK FIX DEPOSIT
  • 20.
    VISION AND VALUES Vision2015 • To be the preferred financial solutions provider excelling in customer delivery through insight, empowered employees and smart use of technology.
  • 21.
    MISSION OF AXISBANK Customer service and product innovation turned to diverse needs of individual and corporate clientele. Continous technology up gradation while maintaining human values. Progressive globalization and achieving international standards. Efficiency and effectiveness built on ethical practices.