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Music Video and Audience Consumption - Kelly Sutton
- 2. For this part,I wanted to write use a small group of people to get a closer idea of specific groups interests Guy Hinks: 42 Years Old instead of using a lot of people to broaden the Tracey Stabbins: 39 Years Old options. I also wanted to use both sex’s so that it can give David Hockey: 28 Years Old a better idea of different age groups interests. Josie Sutton: 20 Years Old Nathan Perez: 18 Years Old Madeleine Sparshott: 17 Years Old
- 3. Guy Hinks: “I'mmore interested in the music” Tracey Stabbins: “hardly ever, I mainly listen to radio” David Hockey: “not very often, only if I'm searching YouTube for the song” Josie Sutton: “I listen to music over YouTube so I tend to keep the video up” Nathan Perez: “rarely, they’re all the same with my music” Madeleine Sparshott: “everyday, it adds to the experience”
- 4. Guy Hinks: metal,rap metal, trance, rock, techno, dub step -THINGS TO MOVE TO Tracey Stabbins: Dance, Pop - THINGS TO AFFECT YOUR MOOD David Hockey: everything – I LIKE MUSIC IN SOCIAL SITUATIONS Josie Sutton: alternative, indie, pop indie, pop dance, acoustic – NEW, FUN Nathan Perez: rock, drum & bass, blues and metal – I LIKE LOUD, CROWDED SCENE Madeleine Sparshott: pop, indie – STUFF TO CHEER YOU UP, KEEP YOU HAPPY
- 5. Music Video Consumption Internet Television Mobile In this chart, I wanted to represent the ways in which music video is consumed within a wider range of audience. For this chart I chose 25 people and asked them in which way they would see the video. As you can see the internet was the most popular way of taking in a video with television following close behind it. The internet has become a lot more popular over the past few years and the advantage with the internet is that you can type any song with your own choice, where as with the television you have to wait for it to come on.
- 6. Guy Hinks: Myfavourite types of videos are narrative. The idea of a song mixing with a story a way of joining everything together. Madeleine Sparshott: Songs with videos that make sense, where you can actually see the singer singing the song.
- 7. Nathan Perez: Ilike music videos that show the band playing the instruments, I think it makes it more like a concert, like you’re hearing a live performance. Tracey Stabbins: I think it creates the connection between the artist and the music, for them to perform their music in the video just shows how involved they are.
- 8. The majority ofthe group answered this question with a no; the technology that is offered to us these days is so advanced that we are able to download things for free and keep them on our computers and phones, giving us no reason to need to buy it. The people that did say they’ve bought them were from the older people who took part in this and this is only because they didn’t have the opportunity to save them as this technology wasn’t available for them at the time. Some people would agree that buying the video would be the best thing to do because it is very helpful towards to the artist because it helps their career and raises more money for them.
- 9. Coming up withthis questionnaire has really helped when it comes to consumption of video when it comes to getting my work out to people and what ways are the best to do it. With the internet becoming such a popular advertising site, it just shows how things change so quickly which institutions have to keep up with to make sure they can push the music out the best they can. The most popular way of getting music video across over the internet seems to be YouTube which gives the ability to listen to whatever song you type in without downloading or paying anything so it’s quite simple to use. As well as this, they have recently introduced Vevo which is making it harder for people to download the song illegally increasing the chance of people having to pay for their songs again, bringing the money back in.