SlideShare a Scribd company logo
Your brand’s
VIRTUAL REALITY
VIDEO CONTENT SOLUTION
theaudienceawards.com
Source
virtual reality
content
for your
brand
Need virtual reality content for your brand?
Audience Awards is here to help!
Run a VR challenge with us and let our filmmaking
community blow you away with creating a ton of VR
content branded just for you.
With our 360 player, filmmakers can upload content
and the audience can view and vote for their
favorites. And you share the rights to all of the videos.
Sound good? Let’s carry on.
SCENE #1
The Screenplay
With our powers combined, we
meet to discuss your video contest
goals. Maybe your idea for a
contest is in the idea phase. We’ll
work to go from idea to reality.
Estimated time: 20 minutes.
theaudienceawards.com
Interruption Advertising
is Dead
We skip commercials. We block ads.
If a production company makes content and nobody sees
it, does it make a sound? The Audience Awards solves this
problem in an innovative way.
The New Way
Today’s consumers deserve better. Our video contests consist of real
filmmakers telling authentic stories. Stories resonate. Stories connect.
And as users make purchasing decisions, stories matter.
•	 Reviews
•	 User-Generated-Content
•	 First Person Reports
•	 Video
•	 Authentic Messages
•	 Added Value
Partner with
The Audience AwardsWe help write the script to your next successful marketing campaign.
SCENE #2
Rehearsal
Kick back as we
create your showcase
SCENE #3
Action!
Our audience
& your audience
SCENE #1
The
Screenplay
From idea to reality
Partner with
The Audience AwardsWe help write the script to your next successful marketing campaign.
SCENE #4
The Climb
Submissions roll in
SCENE #5
The Climax
Engagement catches fire
SCENE #6
The Sequel
Leverage new content
& new fans
THE IMPACT
Real Montana
Challenge
10Morganic social impressions of
the videos (and growing).
140One-minute Montana branded
videos to use as they wish.
SHARES THE RIGHTS TO BENEFITED FROM
Filmmakers created Montana branded
videos competing for $40,000.
As a result, Montana:
"Partnering with The Audience Awards was a great way to place
our instate filmmakers in front of a huge audience and showcase
their talents to those seeking inspiration to visit Montana from
around the world."
– Deny Staggs, Montana Film Commissioner
Case
Study
HOMEWOOD SUITES &
HOME2 SUITES BY HILTON
THE CHALLENGE
Create 1-minute videos
about why people should
stay Homewood & Home2
RESULTS
We love what the
filmmakers are creating
for our brand – so
creative! And working
with The Audience Awards
is awesome because they
are so transparent and
available.
Sherry Smith, Manager, Digital
Brand Marketing, Hilton
Worldwide
INDUSTRY
Hospitality
SERVICE USED
The Audience Awards UGC
Video Contest
AWARDS
$51,000 for jury & audience award winning videos
CHANNELS USED
Social Media, Website, Email, Direct Marketing, Public
Relations, Television, Print
91 one-minute
(and counting) videos
created for the contests
3 million + cross platform
social media impressions
of the contest
500,000 views of the
contests & growing
The Audience
Awards’ roll out of
the Kodak’s Super 8
Challenge shattered
our past records for
engagement on Kodak’s
Facebook page. TAA
platform provides a unique
experience to celebrate
the creativity of our
customers, showcase the
spectacular array of uses
for our product, and the
results of this challenge have
exceeded expectations.
Sascha Rice, Kodak’s Global
Marketing Director
KODAK SUPER 8
FILMMAKING CHALLENGE
THE CHALLENGE
Submit a 5-minute (or
under) film shot on Super 8
in one of three categories:
POV, Flashback or Action.
AWARDS
$12,500 value of total prizes including Kodak cameras,
Super 8 Film Kits and Slamdance all-access passes.
CHANNELS USED
Social Media, Website, Email, Direct Marketing, Public
Relations, Television, Print
Shattered KODAK’s
previous social media
engagement records
15 winning filmmakers
premiered their films
at Slamdance KODAK
Super 8 screening
RESULTS
Case
Study
525 films were entered
into the challenge
330K+ Contest Views
1898 Social Shares
20,080 Votes
INDUSTRY
Media
SERVICE USED
The Audience Awards
UGC Video Contest
FUSION DOC
CHALLENGE
THE CHALLENGE
The Doc Challenge: Make
a 4-7 minute non-fiction
film on a given topic in five
days. Top 12 films receive
distribution on Fusion’s
media channels
RESULTS
The Audience Awards
is the perfect partner
for the Fusion Doc
Challenge. Paige and
her team know the
industry inside and out!
Their passion for films is
reflected in the dedication
they put behind this effort.
Eric Douat, Director, Industry
Relations, Univision Network
INDUSTRY
Media
SERVICE USED
The Audience Awards UGC
Video Contest
AWARDS
$20,000 in cash & festival passes, screenings
at film festivals for top filmmakers
CHANNELS USED
Social Media, Website, Email, Direct
Marketing, Public Relations, Television, Print
BRAND AWARENESS:
Hundreds of filmmakers
create new content
for Fusion through the
annual Challenge
QUALITY SHORT FILMS:
Most popular films on
Fusion’s Apple TV channel
ORIGINAL CONTENT:
Sourced & curated 40
new films for Fusion’s
network channels
Case
Study
Three Killer Strategies for Creating
Content that Gets Noticed
READ FULL STORY
How YouTube and UGC are Changing
Hollywood’s Power Brokers
READ FULL STORY
How User Generated Content Marketing Is
Helping America Discover New, Creative Talent
READ FULL STORY
AudNews highlights filmmakers, film
festivals and film news. These articles
aggregate to The Audience Awards
filmmakers’ feeds.
These 3 Organizations Are Working
to Boost Female Entrepreneurs
READ FULL STORY
THE AUDIENCE AWARDS’ NEWS ARM
IN THE
NEWS
FAQs
Q: What rights do we have to
the video submissions?
A: You share the rights to all of the
videos submitted to your contest
Q: What’s it like to work with
The Audience Awards?
A: Customers refer to us as “always
available”... “totally transparent”...
“lightning fast”.... We take care of your
heavy lifting.
Q: Do I have time to manage
a video contest?
A: Partner with the Audience Awards!
Our creative team delivers ideas to
your desk for approval. We set up your
contest & market to creatives. We monitor
submissions and push social media.
Q: Why The Audience Awards?
A: We do online video contests better than
anyone in the world. Our community of fans
and filmmakers grows every day. When you
partner with us, you not only get white-glove
service to get your contest up-and-running,
you get access to our powerful community
to help spread the message in a non-
intrusive way.
Q: How does The Audience
Awards promote our contest?
A: Our in house digital marketing team
takes charge. Targeting custom audiences.
Targeting creative communities. Reaching
out to influencers. Posting across social
media platforms. Blogging. Customizing.
Emailing. Making phone calls. Always
delivering that personal touch.
Our Audience
EDUCATIONAGEGENDER
Male	55%
Female	45%
College	51%
Grad School	 19%
No College	 31%
<18	14%
18-24	18%
25-34	23%
35-44	20%
45+	25%
Our Site
*numbers projected
based on past
competitions and
current growth rate
100,000
REGISTERED USERS*
500,000+ PAGE
VIEWS PER MONTH*
500+ FILM
SUBMISSIONS*
MOBILE APP &
RESPONSIVE SITE
AVERAGE SITE
TIME 6+ MINUTES*
CUSTOM INLINE
CT NATIVE ADS
5+ PAGES
PER SESSION*
KYLE PUCKO
Your digital marketing expert
PAIGE WILLIAMS
Vision Creator
DAMON BANKS
The man behind the platform
KATE TRUESDELL
Connecting creatives to you
Key Team MembersWe have your back from scene one.
ROBIN KENDALL
Your friendly account executive
HENRY
Life coach
Need some great VR content? Sure, you can hire a production
company to make a video or two. But why not engage a
whole community of filmmakers to create your content and
enjoy the benefits of extraordinary social media exposure?
There’s a reason we shattered KODAK’s previous social media
engagement recods. Because what we do is innovative and
based in building opportunities. Because it works.
Feel free to contact us for some creative brainstorming
around our innovative VR opportunity.”
theaudienceawards.com
Robin Kendall
Onboarding Specialist	
robin@filmspur.com
406.532.5396
Paige Williams
Founder & CEO
paige@filmspur.com
406.532.5398

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Audience Awards VR/360 Media Kit

  • 2. theaudienceawards.com Source virtual reality content for your brand Need virtual reality content for your brand? Audience Awards is here to help! Run a VR challenge with us and let our filmmaking community blow you away with creating a ton of VR content branded just for you. With our 360 player, filmmakers can upload content and the audience can view and vote for their favorites. And you share the rights to all of the videos. Sound good? Let’s carry on.
  • 3. SCENE #1 The Screenplay With our powers combined, we meet to discuss your video contest goals. Maybe your idea for a contest is in the idea phase. We’ll work to go from idea to reality. Estimated time: 20 minutes. theaudienceawards.com Interruption Advertising is Dead We skip commercials. We block ads. If a production company makes content and nobody sees it, does it make a sound? The Audience Awards solves this problem in an innovative way.
  • 4. The New Way Today’s consumers deserve better. Our video contests consist of real filmmakers telling authentic stories. Stories resonate. Stories connect. And as users make purchasing decisions, stories matter. • Reviews • User-Generated-Content • First Person Reports • Video • Authentic Messages • Added Value
  • 5. Partner with The Audience AwardsWe help write the script to your next successful marketing campaign. SCENE #2 Rehearsal Kick back as we create your showcase SCENE #3 Action! Our audience & your audience SCENE #1 The Screenplay From idea to reality
  • 6. Partner with The Audience AwardsWe help write the script to your next successful marketing campaign. SCENE #4 The Climb Submissions roll in SCENE #5 The Climax Engagement catches fire SCENE #6 The Sequel Leverage new content & new fans
  • 7. THE IMPACT Real Montana Challenge 10Morganic social impressions of the videos (and growing). 140One-minute Montana branded videos to use as they wish. SHARES THE RIGHTS TO BENEFITED FROM Filmmakers created Montana branded videos competing for $40,000. As a result, Montana: "Partnering with The Audience Awards was a great way to place our instate filmmakers in front of a huge audience and showcase their talents to those seeking inspiration to visit Montana from around the world." – Deny Staggs, Montana Film Commissioner
  • 8. Case Study HOMEWOOD SUITES & HOME2 SUITES BY HILTON THE CHALLENGE Create 1-minute videos about why people should stay Homewood & Home2 RESULTS We love what the filmmakers are creating for our brand – so creative! And working with The Audience Awards is awesome because they are so transparent and available. Sherry Smith, Manager, Digital Brand Marketing, Hilton Worldwide INDUSTRY Hospitality SERVICE USED The Audience Awards UGC Video Contest AWARDS $51,000 for jury & audience award winning videos CHANNELS USED Social Media, Website, Email, Direct Marketing, Public Relations, Television, Print 91 one-minute (and counting) videos created for the contests 3 million + cross platform social media impressions of the contest 500,000 views of the contests & growing
  • 9. The Audience Awards’ roll out of the Kodak’s Super 8 Challenge shattered our past records for engagement on Kodak’s Facebook page. TAA platform provides a unique experience to celebrate the creativity of our customers, showcase the spectacular array of uses for our product, and the results of this challenge have exceeded expectations. Sascha Rice, Kodak’s Global Marketing Director KODAK SUPER 8 FILMMAKING CHALLENGE THE CHALLENGE Submit a 5-minute (or under) film shot on Super 8 in one of three categories: POV, Flashback or Action. AWARDS $12,500 value of total prizes including Kodak cameras, Super 8 Film Kits and Slamdance all-access passes. CHANNELS USED Social Media, Website, Email, Direct Marketing, Public Relations, Television, Print Shattered KODAK’s previous social media engagement records 15 winning filmmakers premiered their films at Slamdance KODAK Super 8 screening RESULTS Case Study 525 films were entered into the challenge 330K+ Contest Views 1898 Social Shares 20,080 Votes INDUSTRY Media SERVICE USED The Audience Awards UGC Video Contest
  • 10. FUSION DOC CHALLENGE THE CHALLENGE The Doc Challenge: Make a 4-7 minute non-fiction film on a given topic in five days. Top 12 films receive distribution on Fusion’s media channels RESULTS The Audience Awards is the perfect partner for the Fusion Doc Challenge. Paige and her team know the industry inside and out! Their passion for films is reflected in the dedication they put behind this effort. Eric Douat, Director, Industry Relations, Univision Network INDUSTRY Media SERVICE USED The Audience Awards UGC Video Contest AWARDS $20,000 in cash & festival passes, screenings at film festivals for top filmmakers CHANNELS USED Social Media, Website, Email, Direct Marketing, Public Relations, Television, Print BRAND AWARENESS: Hundreds of filmmakers create new content for Fusion through the annual Challenge QUALITY SHORT FILMS: Most popular films on Fusion’s Apple TV channel ORIGINAL CONTENT: Sourced & curated 40 new films for Fusion’s network channels Case Study
  • 11. Three Killer Strategies for Creating Content that Gets Noticed READ FULL STORY How YouTube and UGC are Changing Hollywood’s Power Brokers READ FULL STORY How User Generated Content Marketing Is Helping America Discover New, Creative Talent READ FULL STORY AudNews highlights filmmakers, film festivals and film news. These articles aggregate to The Audience Awards filmmakers’ feeds. These 3 Organizations Are Working to Boost Female Entrepreneurs READ FULL STORY THE AUDIENCE AWARDS’ NEWS ARM IN THE NEWS
  • 12. FAQs Q: What rights do we have to the video submissions? A: You share the rights to all of the videos submitted to your contest Q: What’s it like to work with The Audience Awards? A: Customers refer to us as “always available”... “totally transparent”... “lightning fast”.... We take care of your heavy lifting. Q: Do I have time to manage a video contest? A: Partner with the Audience Awards! Our creative team delivers ideas to your desk for approval. We set up your contest & market to creatives. We monitor submissions and push social media. Q: Why The Audience Awards? A: We do online video contests better than anyone in the world. Our community of fans and filmmakers grows every day. When you partner with us, you not only get white-glove service to get your contest up-and-running, you get access to our powerful community to help spread the message in a non- intrusive way. Q: How does The Audience Awards promote our contest? A: Our in house digital marketing team takes charge. Targeting custom audiences. Targeting creative communities. Reaching out to influencers. Posting across social media platforms. Blogging. Customizing. Emailing. Making phone calls. Always delivering that personal touch.
  • 13. Our Audience EDUCATIONAGEGENDER Male 55% Female 45% College 51% Grad School 19% No College 31% <18 14% 18-24 18% 25-34 23% 35-44 20% 45+ 25%
  • 14. Our Site *numbers projected based on past competitions and current growth rate 100,000 REGISTERED USERS* 500,000+ PAGE VIEWS PER MONTH* 500+ FILM SUBMISSIONS* MOBILE APP & RESPONSIVE SITE AVERAGE SITE TIME 6+ MINUTES* CUSTOM INLINE CT NATIVE ADS 5+ PAGES PER SESSION*
  • 15. KYLE PUCKO Your digital marketing expert PAIGE WILLIAMS Vision Creator DAMON BANKS The man behind the platform KATE TRUESDELL Connecting creatives to you Key Team MembersWe have your back from scene one. ROBIN KENDALL Your friendly account executive HENRY Life coach
  • 16. Need some great VR content? Sure, you can hire a production company to make a video or two. But why not engage a whole community of filmmakers to create your content and enjoy the benefits of extraordinary social media exposure? There’s a reason we shattered KODAK’s previous social media engagement recods. Because what we do is innovative and based in building opportunities. Because it works. Feel free to contact us for some creative brainstorming around our innovative VR opportunity.” theaudienceawards.com Robin Kendall Onboarding Specialist robin@filmspur.com 406.532.5396 Paige Williams Founder & CEO paige@filmspur.com 406.532.5398