Atom Experience Storyboard

…to win a free drive & more…

Atom Experience HQ

Opening scene of the outside of Atom Experience R&D HQ building.
Tighten shot on luxury cars.
Tilt up to window and zoom in.
Cut to next scene.


Cut to lab scene. Two male scientists are excited they have just perfected the top secret magic
“Formula”. Attractive female lab workers dressed in white overcoats work in the background.
Scientist guy 1 clenches and shakes fist at head height as if he just won a Nobel prize. Science
guy 2 smiles and pats him on the back and asks “you know what we need now..?”. Science guy 1
smiles and nods and then replies “...a test subject!” Cut to next scene.


A man called Joe dressed very dull and business like wearing unfashionable spectacles,
walks into the lab through the swinging doors with a clipboard as scientists quickly turn
their heads towards the man and look at him, then look at each other as if they were
intrigued by the man’s presence. The female workers carry on with their work. Fade to
next scene.


Scientist girl 1 sprays the “Formula” over the man. Within less than a second the Formula begins a
transformation on Joe. As Joe is transforming, cut to the two female lab workers wearing safety glasses
and long hair tied back turn their heads in slow motion with a look of shock, and removing their safety
glasses for a better view. Cut back to Joe fully transformed into a hunky, well
groomed, fashionable, confident man right before their eyes. Switch to the scientists laughing in
amazement. Cut back to the female lab workers letting down their long wavy hair in slow motion and
smile seductively at Joe the hunk. Cut to next scene.


Cut to frame as beautiful women (Susie Wolff) on a Segway glides into scene. Track Segway and pan up from
wheels of Segway following her profile to her face. Tracking and panning stops on her face when Segway halts
abruptly in front of Joe with small tyre screech. Susie looks surprised at Joe and coyly flirts. Joe steps on the back
of Segway and places his arms tight around her. Cut to frame of him placing his hands over her hands on the
handlebars with a fusion effect on contact. Cut to frame of him thrusting forward to drive the Segway towards the
exit. Scientists and lab workers track the action with smiles of envy as the pair wiz past at high speed. Fast
transition to next scene.


Fast transition into scene of couple riding Segway. Camera tracks in reverse as couple glide fast
on Segway down corridors and ramps. Couple are happy, excited and at one with each other.
One wheel lifts up as they go round corners with tyres screeching. Susie steers the Segway off a
ramp and launches them in the air in slow motion. Her body subtly jostles and her hair flutters in
slow motion in the air. Scene ends with him jumping off in mid-air at high speed out of frame and
she lands safely outside in the car park. Cut scene.


Cut to scene and swoop camera from Susie to Joe. She is flustered and sweaty with
ruffled hair but thrilled. Joe jumps on a sporty convertible and push starts the machine.
Cut to close up of rev counter peaking. Cut to vibrating exhaust pipe bellowing out a cloud
of white smoke then zooming out to rear tyres spinning and burning rubber with a cloud of
tinted smoke. Fade transition to next scene with smoke.


Transition to new scene of smoke from burnout at pits. Cut to Joe’s POV looking out of his race
helmet racing a Aerial Atom car around a floodlit racetrack at night. Cut to close up of his bright
blue eyes through the visor and zoom out to aerial view of car while in motion Swivel camera
above car as he kisses the apex of a curve. Cut to cat’s-eye camera at chicane with car charging
towards the camera. Wheel drives over camera and cuts black.


Cut to close up scene of a new car on the track – the tyres of an F1 racing car. Switch to frame of
the car’s brakes glowing red hot as it brakes for a hairpin. Cut to cat’s-eye camera at opposite
side of chicane. Cut to F1 car POV looking closing in on Atom car. Switch to frame of the Atom
car’s steering wheel as Joe downshifts the paddle shift gears. Cut to F1 front nose POV as it is
suddenly out braking the Atom car coming into the corner. Cut to scene of the two cars nose to
nose over the finish line with a girl waving the chequered flag.


What’s your dream?
Book online now!
Cut to close up of a driver in a full race suit stepping out of F1 car and the foot hitting the ground in slow
motion. Switch to scene of Joe waiting for the driver who just beat him to reveal themselves. Cut to full
frame of mystery driver’s colourful helmet with a tinted visor so as not to see their eyes. Slow motion with
sweeping camera from side to front as the driver lifts off the helmet and reveals themselves. Long hair
falls out of the helmet and reveals Susie’s beautiful smiling face. Switch to Joe laughing. Cut back to
close up of Susie laughing with a cheeky smile holding a Magnum bottle of champagne. Susie shakes the
bottle and sprays Joe with the champagne & kiss. Fade scene. Overlay branding. Call to action text and
images. End.

Atom Experience Storyboard

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