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Rachel GrossUniversal Basic Income
FA102A,
Research and Speculatative
Product/Service Development
Rachel GrossUniversal Basic Income
“Supporting universal basic
income is a step in world
progress.”
Assignment One, Research
http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
Rachel GrossUniversal Basic Income
- A basic income is a means for sharing the
wealth produced by a society to all people,
reducing growing inequalities across the world.
Assignment One, Research
http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
Rachel GrossUniversal Basic Income
“Basic Income will end
extreme financial poverty.”
Assignment One, Research
http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
Rachel GrossUniversal Basic Income
“We should have a society that measures progress not just by
economic metrics, but by how many of us have a role we find
meaningful. We should explore ideas like universal basic income —
to give everyone a cushion to try new things.” – Mark Zuckerberg
Assignment One, Research
http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
Rachel GrossUniversal Basic Income
Universal Basic Income
• Equal opportunities
• Leigh way for growth
• Provides a safety net
Assignment One, Future Product or Service
Rachel GrossUniversal Basic Income
Assignment Two, Source for Brand Character Words
U2
Rachel GrossUniversal Basic Income
Assignment Two, Naming Process
This product/service is meant to support people with a basic
income. For a name, I wanted to focus on equality.
Some ideas were:
UBI Payment
Basic Income Payment
Equality Pay
Equa-Pay
Rachel GrossUniversal Basic Income
Assignment Two, Final Product/Service name
Universal Basic Income is the concept that everyone should
receive a minimum income. In theory, this will help equal out
the wage gap, which is why I chose “Equa-Pay.”
Rachel GrossUniversal Basic Income
Assignment Two, Brand Character Diagram Sketch
Rachel GrossUniversal Basic Income
Assignment Two, Brand Character Diagram

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Assignment 2 ppt

  • 1. Rachel GrossUniversal Basic Income FA102A, Research and Speculatative Product/Service Development
  • 2. Rachel GrossUniversal Basic Income “Supporting universal basic income is a step in world progress.” Assignment One, Research http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
  • 3. Rachel GrossUniversal Basic Income - A basic income is a means for sharing the wealth produced by a society to all people, reducing growing inequalities across the world. Assignment One, Research http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
  • 4. Rachel GrossUniversal Basic Income “Basic Income will end extreme financial poverty.” Assignment One, Research http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
  • 5. Rachel GrossUniversal Basic Income “We should have a society that measures progress not just by economic metrics, but by how many of us have a role we find meaningful. We should explore ideas like universal basic income — to give everyone a cushion to try new things.” – Mark Zuckerberg Assignment One, Research http://www.kurzweilai.net/letter-from-ray-supporting-universal-basic-income-as-step-in-world-progress
  • 6. Rachel GrossUniversal Basic Income Universal Basic Income • Equal opportunities • Leigh way for growth • Provides a safety net Assignment One, Future Product or Service
  • 7. Rachel GrossUniversal Basic Income Assignment Two, Source for Brand Character Words U2
  • 8. Rachel GrossUniversal Basic Income Assignment Two, Naming Process This product/service is meant to support people with a basic income. For a name, I wanted to focus on equality. Some ideas were: UBI Payment Basic Income Payment Equality Pay Equa-Pay
  • 9. Rachel GrossUniversal Basic Income Assignment Two, Final Product/Service name Universal Basic Income is the concept that everyone should receive a minimum income. In theory, this will help equal out the wage gap, which is why I chose “Equa-Pay.”
  • 10. Rachel GrossUniversal Basic Income Assignment Two, Brand Character Diagram Sketch
  • 11. Rachel GrossUniversal Basic Income Assignment Two, Brand Character Diagram