One Blue Cloud is developing a mobile library management app called Librarize. Librarize is part of One Blue Cloud's School Management System, which aims to modernize administrative tools for schools. Librarize allows a smartphone to function like a library card, enabling students to check out, renew, and return books by scanning the book's QR code. The app syncs information across devices using cloud servers. One Blue Cloud plans to target the app at 2500 schools globally to tap into the $25 million market for educational administration software.

1. One Blue Cloud presents:
”librarize, a mobile app for library
administration, demo-deck”

2. OBC business
The One Blue Cloud business focuses on
providing a mobile platform for specific areas:
Education Health Government

3. Business Pain and the Business Model
• PC’s will be bypassed by the Mobile to be the most widely accessible means
of computing due to the relative low unit cost of mobile devices and their
widespread acceptance and use
• Problem Area:
– Many business areas where software for administrative or service
production purposes today is developed for and running on PC’s will have to be
redesigned or reinvented for a new computing paradigm where mobile is the front
end (GUI and local processing) and Cloud computing is the backbone (storage and
tasks that demands more processing power)
• The business model is centered around finding areas where business
applications can be redesigned/reinvented/made viable for the first for the
mobile/cloud paradigm and then developing the solutions and serve the new
markets

4. Business Pain and the Solution (Prototype)
• Focus on School Administrative Systems/ Pedagogical tools for Schools
• Problem Area:
– Control and oversight over school books that are distributed as loans to students at
the beginning of the year and then brought back at the end of the year
• Prototype makes it possible to check out and check in books to students using
only a mobile phone with a low-res camera
• Once book gets scanned, the data, book id, verified student id are
automatically sorted in the cloud and accessible for the school authorities for
administrative and other purposes. 

5. Solution
One blue cloud – new solutions for mobile and cloud computing:
•
One blue Cloud will seek to identify areas of the world where the new
mobile – cloud computing paradigm will have the greatest impact, and then
develop new and innovative solutions for administrative and service
production purposes.
•
One Blue cloud will build on the strong growth of mobile devices, both
smart and non-smart phones and other low-cost mobile devices like tablets.
Coupled with storage and processing capacity from cloud computing it will
allow us to develop new solutions than can be deployed in an extremely cost
effective way, even in countries with developing infrastructures and a low
level of computing maturity today
•
One blue cloud will first target solutions be monetized in large markets
where demand is huge, and the standards of living are growing.

6. School Management Suit
Test
App
Course
App
Library
App
Extra-
Activities
App
One Blue Cloud
School Management
System

7. Summary
Librarize is part of the ”School Management
System” suite, a system created to modernize
schools administrative tools.
Librarize is a mobile app that converts your smart
phone into a librarian.
This app would make agile the library procedure
when talking about issuing, returning and
searching for school books.

8. Prototype: presentation
 Presents the
introduction screen.
 Names the company
(One Blue cloud) and
the product app
(Librarize).

9. Prototype: login
 User login screen:
request username and
password for registered
users.
 User id would be
provided by OBC
management system and
requested at school
administration.

10. Prototype: main menu
Main functionalities:
 Issue a book
 Renew a book issued before.
 Reserve a book
 Search for a book.
 View book status.
 Help topics.
 Exit the app.

11.  Books can be issued by
student id or book id.
 Each book should have a
QR code.
 When issuing a book by
book id, the student can use
the QR scanner of the
smartphone and
automatically fill the box.
Prototype: Issue a book

12. Prototype: renew a book
 With book id the system
validates the status of a
certain book.
 When clicking ”Renew
Book” button, if the
book isn't reserved,
another loan period
would be granted.

13. Prototype: Return a book
 Just write or scan the
book id, return the book
to the returning place in
the library and click
”Return Book”.
 The book status, if it
isn't reserved would
change to ”available”.

14. Prototype: search

15. Prototype: search
 Search functionality allows the student to view
books status by id, title, student id or student
name.
 In the case of a unique book id search, only one
book is displayed.
 Information about status is shown. If loaned,
return date is displayed.

16. Prototype: Networking
 Information will
be synced between
the devices using a
server in the cloud
or a local server. If
an Internet
connection is not
available or no
local server exist,
syncing happens
between the
devices. 

17. Market Size
• Target Market: Educational Institutes across the Globe (10 Top Schools per Top 10
Cities Per Top 25 Countries totaling to 2500 Schools)
• Market size = number of buyers in the market (A) x
quantity purchased by an average buyer in the market per year (B) x
price of an average unit (C)
• Number of Buyers (A) - 2500 Schools
– To target top 100 - 250 schools in each geography (jointly with resellers/partners)
• Quantity Purchased by an average buyer each year (B) - 1 Module per School
– License Module for 1st Year
– Annual Maintenance Contract from 2nd year onwards
• Price of an average unit (C) - USD 10,000 per school approx.
– Pricing model based per school OR
– Pricing model based per user
• Total Market Size = 2500*1*10000= USD 25,000,000
• Target Audience:
– Schools
– Colleges
– Trusts

19. Partnerships
• We will partner with the following entities for tool adoption
– Educational bodies (Govt. and Private)
– Educational Trusts (Public and Private)
– Public, Private, International and Faith based Schools
– Colleges (Arts, Commerce, Science, Law, Humanities etc.)
– Parents, Students and Teachers
– NGO’s in the education space
• We will partner with following entities for tool selling
– Distributors for every country working with us on our Reselling Model
– Capable of
• Demonstrating the solution
• Finding new opportunities in the market
• Building Market awareness through events and other channels of marketing
• Doing proof of concepts at sites to showcase the solution
• Help with Sales through their extended sales force
• Providing after sales support

20. Business Risks
Operational risks
- Security isn’t fully developed for mobile/cloud computing
- Uncertain how mobile operating systems will develop
(standards)
- Network infrastructure – coverage , reliability and
development
Strategic risks
- Competition for new developing markets will be fierce
- New technology can change situation

21. Thank You