1) The document analyzes the film credits and title sequences of two horror movies, Clown and Insidious. 2) For Clown, the director's credit appears at 0:39 into the opening sequence as a single independent shot. The movie title appears at 2:10 towards the end of the opening sequence and lasts 4 seconds. 3) For Insidious, credits begin right from the start of the opening sequence and last 31 seconds, building tension. The director gets two credit shots to emphasize his importance. Actor credits appear later and on the side of the screen while producers appear right at the end.

1. Assigment 11: Film Billing and
Title Analysis

2. Model Example from class

3. Clown
• 18 | 100 min | Drama, Horror | 2 March
2015 (UK)
• A loving father finds a clown suit for his son's
birthday party, only to realize the suit is part of
an evil curse that turns its wearer into a killer
0:39 The name of the director is shown.
2:10 Movie title is shown.

4. • The first credits come in at 00:39 sec of
the opening sequence. The credits have
their own independent shot which is
used to make the viewer pay more
attention to it.
• This credit only lasts 2 seconds before
the next scene is shown.
• The title is shown at 02:10 which is towards
the end of the opening sequence. This is
normal for opening sequences as titles are
usually put at the end.
• The Title lasts on screen for 4 seconds
which is longer then the first and only other
credit which allows the viewer to remember
the title. The fact that the title also gets its
own screen time is not unusual.
The way that the first and only credits
are shown a quarter into the opening
sequence is interesting as
Opening sequences tend to have more
credits to them and usually share the
screen time with the rest of the opening
sequence.

5. Insidious
15 | 103 min | Drama, Horror, Mystery | 29
April 2011 (UK)
A family looks to prevent evil spirits from
trapping their comatose child in a realm called
The Further
00:00
00:03
00:15
01:25
02:16
02:19
02:34
02:41
02:53
03:38 Directors name
Company Association
Directors name
Music
Actors
Actors
Actors
Title
Producers
Co-Companies

6. Insidious unlike clown has credits from the
very beginning of the opening sequence.
This can be used to build up tension
to what the movie is actually going to
be about.
The opening credits last 31 seconds
which is quite long.
The director gets his own screen time
recognition which is important as it allows
him to get credit for his work.

7. • The title comes up at 1:21 which is different to normal
title timings as they tend to come at the end.
The actors come after the producer and the
film title which shows that they are less
important.
They are placed at the side of the screen so
they do not cover any important parts in the
opening sequence but still can be easily
seen/

8. The producers are placed more to the ned of the opening
sequence which shows their lack of overall importance.
The fact that the directors name is
Shown twice is interesting as it marks his importance
And emphasises his role in the making of this film.