Fashion is a form of personal expression that communicates something about an individual through the clothes they choose to wear. It allows people to feel comfortable with themselves by translating their self-esteem into a unique personal style. Fashion is always changing and evolving, with new ideas constantly emerging, making it difficult to keep up with the latest trends. While expensive brand names and runway fashion may seem superficial, clothing and style can illustrate cultural transformations over time and give people a first step up from poverty by allowing them to elevate their appearance. Ultimately, fashion and style are necessary for survival by providing optimism that helps people endure life's challenges.