Solution Manual for Financial Accounting, 11th Edition by Robert Libby, Patri...
Arivuvel Ramu: Spearheading Asia's First Next-Gen Financial Experience Platform
1. Arivuvel Ramu: Spearheading Asia's First
Next-Gen Financial Experience Platform
Any conversation about South-East Asia is incomplete without talking
about the blue-collar or gig workers. Every year thousands of workers
and laborers migrate from countries like India, Bangladesh, Pakistan,
Srilanka, Philippines to other countries in the Middle East and South-
East Asia for a better livelihood. Once getting their job in those
countries, these blue-collar workers send a part of their earnings in the
form of cash or goods to support their families back home. These
transfers are mostly known as migrant remittances, which are
multiplying over the past few years, and now represent the largest source
of foreign income for several developing countries.
However, it's tough to estimate the amount of remittance flow each year,
as most of them occur in unofficial channels. In most cases, unofficial
channels don't provide real-time funds transfers, and the amount gets
settled periodically through a commercial bank. In several poor
households, remittance may buy essential goods, healthcare, and
education. In wealthier families, remittance may provide capital for
starting a business. Sadly, most of these Blue Collar workers are either
unserved or underserved by most of the legacy banks, which makes it
impossible to improve their standard of living.
So, Arivuvel Ramu, a serial entrepreneur, founded Inypay, a
Singapore-based fintech startup, to shake the digital transformation for
the financial service industry by providing the best-in-class, API-driven,
cost-effective, cloud-native, next-generation financial experience
platform, and digital banking as a service platform over a Managed SaaS
model.
Micro-lending, domestic payments, e-wallets, remittances, micro
insurance, and customized group savings are the primary areas of
concentration for Inypay. Presently the fintech startup employs over 30
2. employees in Singapore, Vietnam, and India and has plans to expand
across five countries in South-East Asia.
The Steadfast Leader
Inypay's CEO and Founder, Arivuvel Ramu, is a veteran industry
leader with over two decades of tech industry expertise. He has led
digital transformation programs for banks across South-East Asia, the
Middle East, and North America. Arivuvel has spearheaded projects
with DBS, UOB, Maybank, OCBC, Axis Bank, Citi India, Union Bank,
China Bank, Bank Danamon, MAB, and NDB. He is also the
mastermind behind Tonik Digital Bank, Philippines' first neobank.
During his time at Tonik, Arivuvel was responsible for concept and
implementation, managing both the group and local banking entities and
enabling Tonik's growth to more than a billion USD.
Establishing the Company
Being a serial entrepreneur, Arivuvel recognized that none of the current
solutions in the market cater to the needs of blue-collar workers, foreign
domestic workers, and micro-SMEs in Southeast Asia.
"Inypay is Asia’s first next-gen financial experience platform
(Neobank) which improves the underserved and unserved people in
SEA and empowers women and micro SMEs."
So, he decided to create a financial institution that could help improve
the lives of the underserved and unbanked in South East Asia with a
next-generation digital platform providing them with hyper-personalized
financial experiences and digital-only products & services, which led to
the inception of Inypay in December 2021.
Path Breaking Services
Under Arivuvel's leadership, Inypay is entirely focused on three
segments (Retail Mass affluent and emerging affluent, Blue-collars, and
MicroSMEs). For Retail customers, the fintech company provides
3. Digital Onboarding and eKYC automation, Micro Lending, Payments,
Micro Insurance, Personalized savings and communal Savings, Cards,
Wallets, and Realtime Remittance. For tourists, it provides Wallets and
Cards, Seamless remittance/payments services. And for SMEs, Inypay
provides Working Capital and Invoice financing services.Inypay's
lending process is driven through its state-of-the-art in-house intent-
driven alternate credit scoring to tab the underserved/unserved markets
with its unique decision engine algorithms.
Asian Business Environment
Arivuvel believes the Asian market desperately needs a reliable place to
save and access their money, quickly send money to a loved one in their
home country, get emergency cash in real-time, access reliable insurance
and working capital, and invoice financing for Micro SMEs.
Looking at the Future
Inypay is now all set for the Inypay Singapore pilot launch in Q2 2023,
Inypay Philippines pilot launch (Rural bank) in Q4 2023, and SME
(invoice financing / digital onboarding) in Q2 2024.
"We are targeting to launch a neobank in Dec 2023. It will generate
USD 200m revenue by 2026 with an 8m customer base and a USD 2b
valuation,"- stated Arivuvel.