AppZero & HyNote: Move EPM to/from Cloud w/ a Click

HyNote and AppZero Present…

Click to Move EPM Apps
Between Cloud & Data
Center
Leveraging Application Portability to Maximize
Value, Minimize Risk of Cloud Computing
Demonstration, Development, and Deployment

Mike Dayton – HyNote President & Co-Founder Greg O’Connor – AppZero CEO

Copyright © 2007 - 2009 HyNote Enterprise Solutions, LLC All rights reserved.

Agenda

• Housekeeping
• Introductions
– Mike Dayton, Hynote
– Greg O’Connor, AppZero
• Virtual Application Appliances
• EPM in the Cloud
• Q&A


About HyNote

• Founded in 2006 by ex-Hyperion veterans
• Focused on EPM and Business Intelligence
• Launched EPMCloud in February 2009
• Inaugural partner with Amazon Web Services
• Awarded Oracle’s Innovation Award for EPM &
BI solutions at 2009 Open World
• Customers Include
– Mercer HR Consulting
– Google
– New York University
– ING

About AppZero
• Founded 2004 as Trigence
– Solaris 2.6, 2.7, 8, 9 10 – Now
– Windows Server 2003/2008 - Now
– Linux – Beta Now, Available 4Q09
– Offices: Andover, MA, Jersey City, NJ, Ottawa, Canada
• Relaunched 2009 as AppZero
“Best Business ApplicationAppZero” – Demo09
“My Favorite Demo 09 Products “
Don Dodge on The Next Big Thing – “Best of Demo 09”
– Gartner: Cool Vendors in Cloud Computing
– Syscon: Virtualization Power Panel
– Webinar with CCI/GoGrid: Moving SAP into the cloud…
– Webcast with Gartner: Bringing the Cloud down to
Earth..
• Worldwide Customer base
– Telco, Fin Services, Manufacturing, Technology & Retail
• Worldwide Partnerships
– HP, Sun, AtosOrigin, EDS, Amazon, Gogrid, Gotham,
Hynote, HiLn…

4

The Evolution of Deployment

App App App App App App
Virtual Machines Virtual Machines AppZero AppZero

App App App App App App OS
OS

OS OS OS OS OS OS
Virtual Machine

ESX Server ESX Server

App App App Application

OS OS
Physical Server Physical Server

Server App
Hypervisor Vision Virtualization

2001 - 2015 2010-2025
Server Virtualization Virtual Appliances Consolidation Mobility
Data Center 1.0 • VM • VA
VMware • JeOS
Pre - 2001 Xen VMWare • VAA
Hyper-V Red Hat • ZeOS
UNIXWindows AppZero


The Right Layer of Decoupling
Server Virtualization Server App Virtualization
– Reduces the number of physical – Reduces number of physical and
servers virtual servers
– Reduces the infrastructure needed – Reduces the infrastructure needed
for your data center (power, cooling, for your data center (operating
battery backup, network switch systems, anti-virus, management,
ports, etc) back up etc)
– Ability to bring up new servers – Ability to move and provision
quickly application quickly
– Overall, lower TCO of – Overall, lower TCO of software
servers stack
– No change to OS/App Virtual Machines
App App App

AppZero
Management App App App – Role clarity OS

– VMSprawl (OS+App) OS OS OS
• Sys admin Virtual Machine
• # VM increases ESX Server • App owner
• Costs go up

Physical Server
Physical Server


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Installing Application

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Virtualizing Application

VAA – Example

Oracle.vaa

gifnoC secivreS seliF yrtsigeR A VAA is set of files that
contain pre-installed, pre
configured application(s)
with all of its dependencies
but

Zero OS


Provision from D 2 C 2 C
Data Center Life Cycle Action Data Center
Network Storage Instant Provisioning: Server Pool
VAA Catalog No Install/Config headaches
App 1
App 1 App 1.1
App 1.1
Updates:
App 2 App 2.1 Risk and Hassle free

App 3 App 3.1
App 3.1 Rollback: * Cloud
Simple & Easy Rollbacks

Utilization:
Dynamic/flexible
Application Data
Single Gold Image: Amazon/GoGrid
Public or Private
Reduces errors

Stateless:
Movement D2C2C
11

HyNote’s Success With AppZero

• Successful VAA implementations
– Essbase11.x stand-alone VAA
– Oracle 11g database VAA

• VAA implementation roadmap
– Applied OLAP’sDodeca reporting and analysis
platform for Essbase
– Hyperion Planning


Breaking Down Time & Cost
Barriers to Solution Delivery
• Application portability and environment
continuity are key to our overall approach to
shrinking time and cost of enterprise application
solution delivery
• AppTransport eliminates “OR”, enables “AND”
– Cloud AND Data Center
– Freedom to choose best platform for each work phase of
implementation

• Keeps your options open for future deployment
– Data center to cloud
– Cloud to data center
– Multiple cloud vendors


EPM Software Deployment
Traditional Approach

Separate Installations = Time & Cost

Continuity

Vendor Demo/POC Dev Test QA Prod DR


EPM Software Deployment
With AppTransport/AppZero
Then
Click to Move

Install Once


Build Vision In the Cloud

Cloud Benefits
Provision ready to run demo &
POC environments
immediately

Eliminate software installation

EPMCloud Improved performance &
Cloud Sandbox reliability vs. laptop based
demos

Work Effort Continuity

Smooth Transition to Develop

Cloud Benefits
Leverage work effort and
vision continuity of demo/POC

Start developing NOW instead
of waiting for IT to provision
dev/test environment
Cloud Sandbox
Waste less time and resources
trying to forecast production
environment requirements


Deploy to Data Center or Cloud

= AppTransport powered by AppZero VAA

S MB

La
Cloud Sandbox En rge
ter
pr
ise


Keep Operating Options Open

= AppTransport powered by AppZero VAA

Cloud Sandbox


TM
Fast EPM
Vision to Value in 9 Weeks

Ongoing
7 weeks

Initial launch to Oracle SMB markets
2 weeks
Essbase with OBI and/or Dodeca

Fixed price solution delivery starting at $75K


Questions?


Next Steps

• Contact HyNote for…
– EPM & BI advisory and application solutions
– On demand Cloud Sandbox environments
epmcloud@hynote.com
– Help and advice leveraging cloud technologies
1-888-HYNOTE 1 with enterprise applications

• Contact AppZero for…
– Enabling Application Mobility to/from Cloud
– Sandboxing other Applications ( ERP, CRM,
info@appzero.com etc ) within Cloud environments
1-866-980-APP-0 – Lowering Application lifecycle costs with
1-617-820-5126 Server Application Virtualization


Contact Info

• AppZero
– Greg O’Connor
• CEO
• grego@appzero.com
– Mark Yohai
• VP Worldwide Sales & Business Development
• myohai@appzero.com
• HyNote
– Mike Dayton
• President
• mike.dayton@hynote.com
– Tommy James
• Managing Director
• thomas.james@hynote.com


Thank you for your time
and attention

AppZero & HyNote


AppZero & HyNote: Move EPM to/from Cloud w/ a Click

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