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Analyze influencer oxigen bags
1. Analyze Influencer Oxigen
Campaign performance highlight
Jane Abigail
• Humble and she’s
delivered the
massage very well.
• The presentation is
clear so that’s easily
accepted by the
audience especially
young people.
Najwa Keisya
• The massage
delivered great.
• The presenation
is great and clear.
Conclusion : Penyampaian pesan dari Jane Abigail lebih cheerful dan menjual
produk oxygen better than Najwa Keisya, for the conclusion Jane Abigail
attrack more customers.
2. Instagram photos
Jane Abigail
• Engagement rate :24,02%
Najwa Keisya
• Engangement rate :14,37%
Conclusion : From the analysis of Jane Abigail’s total engangement rate > Najwa
Keisya’s engangement rate, that’s mean Jane Abigail/s performance is greater to
attract the customer.
3. Instagram story
Jane Abigail
• View rate : 4,63%
Najwa Keisya
• View rate: 1,11%
Conclusion :
View rate from Jane Abigail > Najwa Keisya, it’s mean more customer interested in
Jane Abigail’s character to promote the oxygen products.
.