What do your visitors really want in a digital product? How do you know whether your product is intuitive to use? What do you do when stakeholder expectations differ from visitor needs? Led by a Producer and a Researcher, this half-day workshop is intended to help you answer these questions with confidence using tools that you can rapidly employ and learn from. We will share methods for developing research tools, gathering data, and making the most of findings to inform your approach at key milestones in the production of apps, digital games, and websites. We will provide anecdotes from our own experiences to illustrate how these methods can pan out in the wild. Participants will learn about research strategies including: – Card Sorting- hone in on priorities and preferences – User Testing- evaluate the response to your designs – Surveys and Interviews- ask the right questions of the right people – Observations- know what to watch for, and how to record what you see Participants will work in small teams to identify a challenge of their own, strategically choose a research method, and adapt and test their instruments. Each participant will leave with tools and strategies that they can use to gather feedback for an informed and iterative design process. This workshop is for producers, project managers, educators, designers, and developers involved in developing digital experiences. http://www.museumsandtheweb.com/mw2015-workshop-an-introduction-to-agile-user-research-testing/

1. An Introduction to
Agile User Research & Testing
LIZ FILARDI
Producer
@metmuseum
KAREN PLEMONS
Program Evaluator
@metmuseum
#MWagileresearch

2. Introduce
Yourself
Your name,
What you do,
Best summer vacation
Nadar, “Pierrot Laughing” 1855.

3. * Agile User Research & Testing
Software Dev
Methodologies Institutional
Research
DIY
Philosophy
*

4. How to Make it ‘Quick & Dirty’
STEP 2
Select the
Method
STEP 3
Collect &
Analyze Data
Make
Better
Decisions
STEP 1
State the
Goal
Day 1
Days 2 & 3

5. What To Expect Today
1. Quick Methods for DIY Research
2. Roll Up Your Sleeves and Try It Out
3. Apply To Your Work
4. Discuss Insights
5. Solve All Of Your Tech-Related Problems
6. Become Statisticians
7. Become Market Researchers

6. CASE STUDY #metapp
Christopher Hitz

7. WORKSHOPS with Museum Stakeholders
#metapp

8. OBSERVATIONS at the Info Desks
#metapp

9. #metapp
CARD SORT with Visitors

10. #metapp

11. USABILITY TEST Using the Alpha Build
#metapp

12. USABILITY TEST Using A/B/C Prototypes
#metapp

13. #METKIDS Interview with Drawing Activity

14. DON’T LET THE PIGEON RUN THIS
APP! Usability Test With Prototype

15. Break
Winslow Homer, “Fishing Boats, Key West” 1903.

16. Group
Exercise
Edouard Baldus, “[Group at the Chateau de la Faloise” 1857.

18. Thank you!
LIZ FILARDI
Liz.Filardi@metmuseum.org
@lizfilardi
KAREN PLEMONS
Karen.Plemons@metmuseum.org
@k_plems