Fast forward: Content at the heart of brand and businessNordic Morning
Sisältö kasvattaa brändiarvoa, jos se rakentaa brändin ydintarinaa ja tukee asiakaskokemusta. Sisältö on myös tehokkain tapa vaikuttaa siihen, miten asiakkaat kokevat brändin. Sitrus Agencyn Jarkko Vepsäläinen valotti sisällön vaikutusta brändiarvoon Fast forward -lounasseminaarissa Helsingissä 31.5. 2016.
Content adds value to the brand if it's aligned with the brand's core story and customer journey - and if the sentiment is treated right. Sitrus Agency Oy's presentation in Nordic Morning's Fast Forward lunch event by Jarkko Vepsäläinen.
Fast forward: Content at the heart of brand and businessNordic Morning
Sisältö kasvattaa brändiarvoa, jos se rakentaa brändin ydintarinaa ja tukee asiakaskokemusta. Sisältö on myös tehokkain tapa vaikuttaa siihen, miten asiakkaat kokevat brändin. Sitrus Agencyn Jarkko Vepsäläinen valotti sisällön vaikutusta brändiarvoon Fast forward -lounasseminaarissa Helsingissä 31.5. 2016.
Content adds value to the brand if it's aligned with the brand's core story and customer journey - and if the sentiment is treated right. Sitrus Agency Oy's presentation in Nordic Morning's Fast Forward lunch event by Jarkko Vepsäläinen.
AMPLEXOR Digital Experience is all about creating exceptional experiences across your business digital touchpoints. Parterning with top technology leaders, we plan, design and implement tailor-made strategies to support your company’s
digital presence and initiatives.
More information: http://www.amplexor.com/customerexperience/en.html
Unveiling the Power of Content Writing ServicesAbdullahQasim29
However, not everyone possesses the time, skills, or resources to consistently churn out high-quality content. This is where content writing services step in, offering a lifeline to those in need of expertly crafted, impactful content.
Digital Fogg Private Limited is a well known Web & App Development company. We started our operations in 2013 with just 1 educational product i.e. School Management System. Later we expanded our domain into various verticals and now we have served more th
Founded in 2010, Applix is a company focused on mobile solutions for brands, publishers and institutions willing to create their own digital presence in an innovative and relevant way.
AMPLEXOR Digital Experience is all about creating exceptional experiences across your business digital touchpoints. Parterning with top technology leaders, we plan, design and implement tailor-made strategies to support your company’s
digital presence and initiatives.
More information: http://www.amplexor.com/customerexperience/en.html
Unveiling the Power of Content Writing ServicesAbdullahQasim29
However, not everyone possesses the time, skills, or resources to consistently churn out high-quality content. This is where content writing services step in, offering a lifeline to those in need of expertly crafted, impactful content.
Digital Fogg Private Limited is a well known Web & App Development company. We started our operations in 2013 with just 1 educational product i.e. School Management System. Later we expanded our domain into various verticals and now we have served more th
Founded in 2010, Applix is a company focused on mobile solutions for brands, publishers and institutions willing to create their own digital presence in an innovative and relevant way.
In today’s business world, global communication takes place in real time. Companies all over the world are turning to machine translation to optimize costs and turnaround times of their global content efforts.
AMPLEXOR Expérience Digitale offre une interface unifiée pour créez et diffuser des expériences client d’exception à tous les points de contact.
En alliant nos 30 ans d’expérience dans la gestion de contenus à la technologie de Adobe, AMPLEXOR vous offre une solution complète, agile et performante en matière de gestion de l’expérience digitale.
AMPLEXOR Energy & Engineering - Services et SolutionsAmplexor
La révolution digitale est en marche. Alors que le secteur traverse une période de transformation majeure, les entreprises des secteurs de l’énergie et des services publics doivent être à la pointe de l’innovation pour tirer parti de leurs opportunités en vue d’améliorer leurs services, leur performance et leurs résultats commerciaux.
AMPLEXOR Energy & Engineering intègre un portefeuille de services et de solutions pour aider les entreprises de ce secteur à être plus agiles et à se transformer vers l’excellence opérationnelle.
The digital revolution is here. With the sector going through accelerated changes, energy and utilities companies need to stay on the forefront to capitalize on the emerging opportunities towards better services, performance and business results. AMPLEXOR Energy & Engineering Solutions combine a tailored portfolio to help utilities companies to be more agile and transform themselves towards operational excellence and global compliance.
AMPLEXOR and Drupal: Partnering for Premium Digital ExperiencesAmplexor
AMPLEXOR Digital Experience is all about creating exceptional experiences across your business digital touchpoints. As a member of the Acquia Partner network and certified Drupal services provider, AMPLEXOR aligns business and industry expertise with the world’s leading open-source CMS technology, to deliver tailored strategies that support your organization’s digital presence and initiatives.
20+ Years of International Documentum ExpertiseAmplexor
AMPLEXOR helps organizations worldwide to streamline information lifecycle and manage internal content related processes. From design to technology implementation, we optimize and integrate our clients’ content management processes with robust, scalable and feature-rich Documentum ECM solutions such as case management systems, central content repository, digital mailrooms and digital document archives.
Traditional intranets are shifting rapidly. Today’s workforces demand dynamic and personalized environments. Modern businesses need intelligent workspaces that connect people, information, tools and culture. AMPLEXOR Next-Generation Intranets take internal communications to a new level: from ready-to-go intranets to fully tailored collaborative ecosystems.
AMPLEXOR - Global leading partner for digital experience, collaboration and c...Amplexor
AMPLEXOR is a global leading partner for digital experience, collaboration and content management. With more than 1,850 employees across in 22 countries, we deliver innovative solutions in the fields of aerospace and defense, automotive and manufacturing, consumer prod-ucts, retail and distribution, energy and environment, finance, life sciences and the public sector.
AMPLEXOR | Career opportunities for graduates in BelgiumAmplexor
Jump-start your career in a positive and high-energy work environment. We believe blending fun and games to bits and bytes makes work enjoyable.
AMPLEXOR is a global leading partner for digital experience, collaboration and content management. With more than 1,850
employees across in 22 countries, we deliver innovative solutions in the fields of aerospace and defense, automotive and manufacturing, consumer prod-ucts, retail and distribution, energy and environment, finance, life sciences and the public sector.
Internship Program for developers in Romania | Java & AEMAmplexor
Summer Internship Program for developers open in Cluj, Romania. The two-month, full-time program is aimed at final-year students and young graduates and focuses on web development in PHP and Java programming languages for Drupal and Adobe Experience Manager (AEM) projects.
Successful applicants will have the opportunity to learn the basics of developing websites, be exposed to new technical topics and apply academic knowledge in a high-energy and truly international working environment. During the program, interns will work with programming languages such as PHP and Java, and get to participate in team-oriented projects with colleagues from Romania and other European offices.
Internship Program for developers in Romania | PHP & DrupalAmplexor
Summer Internship Program for developers open in Cluj, Romania. The two-month, full-time program is aimed at final-year students and young graduates and focuses on web development in PHP and Java programming languages for Drupal and Adobe Experience Manager (AEM) projects.
Successful applicants will have the opportunity to learn the basics of developing websites, be exposed to new technical topics and apply academic knowledge in a high-energy and truly international working environment. During the program, interns will work with programming languages such as PHP and Java, and get to participate in team-oriented projects with colleagues from Romania and other European offices.
AMPLEXOR Digital Experience unterstützt Sie dabei, ganz besondere Erfahrungen im Zusammenhang mit den digitalen Touchpoints Ihres Unternehmens zu schaffen. Als Partner von Marktführern im Technologiebereich planen wir Strategien, arbeiten sie aus und setzen sie um, um die digitale Präsenz und die digitalen Initiativen auch Ihres Unternehmens zu unterstützen.
AMPLEXOR Digital Experience tend à créer des expériences exceptionnelles à travers les points de contact digitaux de votre entreprise. En partenariat avec les éditeurs leaders du marché, nous planifions, concevons et mettons en oeuvre des stratégies sur mesure pour accompagner la présence et les initiatives digitales de votre entreprise.
AMPLEXOR & Kentico | La formule gagnante pour votre strategie digitaleAmplexor
Dans le contexte actuel d’hyper-connectivité des consommateurs et d’évolution des processus d’achat, l’expérience client devient une priorité stratégique absolue pour les entreprises. Site web, boutique en ligne, réseaux sociaux ou intranet, chaque canal de diffusion est un élément fondamental du succès de votre stratégie digitale.
En alliant nos 30 ans d’expérience dans la gestion de contenus et l’expérience digitale à la technologie performante de Kentico, AMPLEXOR vous offre une solution complète, flexible et robuste pour mettre en oeuvre les initiatives digitales de votre entreprise.
Camka, your hands-on partner for service excellenceAmplexor
Digital technology is transforming the industrial and manufacturing world. Industry 4.0 companies need flexible systems to fully connect their stakeholders all along the value chain. Camka is a leap forward in remote maintenance and assistance, delivering first-rate experience to customers, suppliers and employees.
www.amplexor.com/camka
AMPLEXOR Digital Breakfast: The future of experience management with AdobeAmplexor
In 2018, experience will be everything: from brand to customers, through partners and employees. Join us on 15 December in Eindhoven for a discovery journey covering:
✔ Inspiration: the latest trends for delivering personalized experiences across digital touchpoints
✔ Technical Track: the practical use of innovative Adobe Technologies
✔ Marketing Track: customer success stories of world-class Digital Experience programs
Save your free seat: http://www.amplexor.com/customerexperience/en/events-webinars/amplexor-digital-breakfast-the-future-of-experience-management-with-adobe.html
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
1. Global Content
Solutions
STRATEGY | TECHNOLOGY | PROCESSES | OPERATIONS
We’re on the cusp of a
revolutionary change in the
way people interact with
connected content and
devices. Is your content
ready for the world stage?
2. The consumer-brand
relationship has evolved.
In today’s global marketplaces, personalization and omnichannel experiences are key for
business competitiveness.
To keep pace, organizations are challenged to find innovative ways to engage with their
customers across more channels, devices, languages and regions than ever before. But
how do you personalize customer experiences at scale?
It’s time to unveil the future of global content.
Why Amplexor
hh Globalization expertise
hh Consulting and guidance
hh Feature-rich technology
hh End-to-end approach
OUR APPROACH
Smarter content to engage
global audiences
At Amplexor we believe that content is the core of every organization. We
also understand the challenges of tailoring systems to scale up content
creation, collaboration and publishing across global regions.
For the past +30 years we’ve been transforming business ecosystems
across industries and geographies, turning content into a strategic
differentiator. Leveraging breakthroughs in artificial intelligence, machine
learning and cloud technologies we help companies worldwide to deliver
hyper-personalized, connected experiences across channels.
Whether it’s strategy, technology, high-quality translations, content
intelligence or a bit of everything – we make it all possible.
3. Content strategy & consulting
We provide expert assistance on content best
practices, resource planning, process workflows, and
technologies, while aligning with your budgets and
objectives.
`` Digital strategy
`` Content analysis
`` Content creation
`` Content structuring
`` Content governance
`` Technology advisory
Digital experience
We design, build and optimize your digital channels for
highly competitive markets. By personalizing customer
experiences, we help you reach your audiences across
devices, regions and languages.
`` Websites
`` Intranets
`` Elearning
`` AR & VR apps
`` Mobile apps
`` Online surveys
`` Live support
`` Remote assistance
Intelligent content solutions
Leveraging technology breakthroughs in Artificial
Intelligence and Machine Learning to shape the most
complete set of end-to-end content services.
`` Data management
`` Content connectivity
`` Process intelligence
`` Machine translation
`` Structured content
`` 360º reporting
Content globalization
Resonate with each target audience through relevant
content in their own language. We provide industry
specific localized content in over 500 language combinations
using linguists with business-domain expertise.
`` Translation services
`` Website translation
`` Software localization
and testing
`` Rich media localization
`` Corporate terminology
`` Linguistic validation
and quality
Global marketing
Creative, customer-centric digital marketing strategies
that adapt your messages to local cultures, preferences
and customs. All to ensure your content lives up to your
global brand vision.
`` Content optimization
`` Marketing automation
`` Campaign management
`` Marketing translations
`` Search Engine
Optimization
`` Insights and analytics
`` Copywriting
Digital workplace
Virtual workspaces that empower teams with
collaborative tools to drive leadership, build
engagement and increase productivity.
`` Collaboration platforms
`` Intranet portals
`` Automated workflows
`` Information governance
`` Change management
`` Workplace insights
THE CONTENT PARTNERSHIP
Shaping your content for a consistent,
omnichannel customer experience
4. LET’S TALK!
Find out how we can
help you to develop
scalable content
strategies and reach
global audiences.
Connect with us today!
solutions@amplexor.com
www.amplexor.com
PLAN CREATE MANAGE RELEASE ENGAGE GROW TRACK
All languages, audiences,
industries, formats, channels,
platforms. All in one place.
Technology connects people, but it’s content that brings them together. When it comes to
global communication, Amplexor covers your content lifecycle end-to-end, helping you to
personalize your interactions with prospects, customers, suppliers and partners worldwide.