Amazon, founded in 1994 by Jeff Bezos, evolved from an online bookstore to the world's largest online retailer, with significant revenue models including e-tailing, subscription services, and marketplace transactions. The company is known for innovations like 1-click ordering, Amazon Dash, and anticipatory shipping, aimed at enhancing customer experience and minimizing delivery times. Looking ahead, Amazon's strategies may influence the future of e-commerce, spurring competition from other giants like Alibaba and Walmart.

1. Amazon
An e-commerce
giant
Presented by:
Gourav Anvekar Ranjan Melanta
Jerrin Mathew Kunal Savlani

2. Agenda
 Introduction and background
 Revenue Models
 Innovation
 Summary

3. Introduction
 Founded in 1994 by Jeff Bezos
 Started as an online bookstore
 Largest online retailer in the world
 HQ: Seattle
 Revenue: $88.9bn (as of 2014)
 Net income: -$241mn

4. Revenue Models
Business Model Revenue Example
E-tailer Sales Amazon.com
Content Provider
Subscription, On demand
downloads
Amazon Instant Video,
Amazon Studio, Audible
Market Creator Transaction fee C2C on Amazon.com
Service Provider Subscription fees Amazon web services

5. Other Services
 Amazon Fresh
 Amazon Art
 Amazon Games
 Amazon consumer electronics
 And many more…

6. Innovation
 1-Click Ordering
 Amazon Dash
 Anticipatory Shipping

7. 1-Click Ordering
 Bypasses “Add to cart” and payment pages
 Pre-configured with details like shipping address, payment information etc.

8. Amazon Dash
 Amazon Dash Button
 Free button for Prime Users
 Wi-Fi enable
 Customized user settings
 Amazon Fresh
 Ability to scan products
 Enabled with voice recognition

9. Anticipatory Shipping
 Use of advanced Data Mining techniques and Machine Learning
Algorithms
 Effort to minimize delivery time to encourage more orders and satisfy
customers
 Ship products that they expect customers in a specific area would want
 Also accounts for unwanted returns

10. Anticipatory Shipping
 Predictions are based on
 Previous orders
 Shopping cart contents
 Wish lists
 Product searches
 Returns and refunds
 Other online shopping practices

11. Anticipatory Shipping
Advantages
 Reduce air shipping delivery cost and time
 Ship to nearest distribution centers or hubs
 Delivering the products to the customers before they plan to buy from a
retail store

12. Summary
 Amazon is on a verge of bringing innovation to ecommerce and supply
chain industry
 Amazon Vs Alibaba (China)
 Amazon Vs Flipkart (India)
 Future of e-commerce industry?
 What if Walmart tries to adopt Amazons strategies?
 What if google jumps in the ecommerce industry?

13. Questions

14. Thank you