The document provides information about a free 4-6 month training course on digital marketing offered by the Department of Higher Education, Haryana. The training will cover communication skills, marketing skills for freelancing portals, and technical skills in high demand. It will teach about search engine optimization (SEO), social media optimization (SMO), social media marketing, bulk email marketing, and Google Display Ads. Eligible candidates include existing students or graduates of Haryana aged 18-30, including post-graduates and college dropouts.

1. Professional Training
and C
oaching
An initiative by
Department of
Higher Education,
Haryana
Any Existing Students of College/ Graduates/
Domicile of Haryana.
With age limit of 18-30 Years.
Eligibility Criteria
Post Graduate/ College Dropouts.
DIGITAL
MARKETING
Ekarma

2. 4-6 months free EKarma
training course will
cover the following:
Communication Skills.
Marketing Skills on
Freelancing portals.
Technical Skills (in high
demand on freelancing
portals).
join now

3. How to register ?

4. Digital Marketing
))))))))))))))))))))))))))
Get familiar with
the online
marketing world
and dive into
essentials like
social media
strategy and
search engine
optimization.

5. SEO stands for search engine
optimization. SEO practitioners
optimize websites, web pages and
content for the purposes of ranking
higher in search engines, like Google.
This content can include web pages,
video media, images, local business
listings, and other assets.

6. Social media optimization (SMO) is the use of social media sites
to manage and enhance an organization’s message and online
presence. As a digital marketing strategy, social media
optimization can be used to increase awareness of new products
and services, connect with customers, and mitigate potentially
damaging news.
Social media sites have been used to increase awareness of new
products and services and help organizations connect with
customers.

7. Social media marketing (also known as
digital marketing and e-marketing) is the use
of social media—the platforms on which
users build social networks and share
information—to build a company's brand,
increase sales, and drive website traffic. In
addition to providing companies with a way
to engage with existing customers and reach
new ones, SMM has purpose-built data
analytics that allows marketers to track the
success of their efforts and identify even
more ways to engage.

8. Bulk Email
A bulk email is a marketing message sent
by a brand to multiple recipients at once. It
aims to promote a business, sell goods, and
develop relationships.

9. oogle
Reach the right
audience with
Display Ads
Google Ads is a
product that you
can use to promote
your business, help
sell products or
services, raise
awareness, and
increase traffic to
your website.

11. Thank you!
https://www.ekarmaindia.com/
Govt PG Collage Sector 1 ( Panchkula )
Ekarmaindia