Alana O'Hearn has over 7 years of experience as a fashion designer for multiple brands. She received a BFA in Fashion Design from Moore College of Art & Design and Drexel University. Currently, she is a senior designer at Donna Ricco & Private Label Zar Apparel Group in NYC where she creates, designs, and develops collections. Previously she has held roles as a designer for Peter Nygaard Collection, Nygard International, and freelanced for brands like Tommy Hilfiger and Christian Louboutin.

1. PROFILE
EXPERIENCE
SENIOR DESIGNER
DONNA RICCO & PRIVATE LABEL ZAR APPAREL GROUP NYC FEB 2014-CURRENT
CREATE
DESIGN
DEVELOP
EDUCATION
MOORE COLLEGE OF ART & DESIGN PHILADELPHIA 2009
BFA Fashion Design
DREXEL UNIVERSITY PHILADELPHIA 2009
COLLABORATE
EXECUTE
COMMUNICATE
BFA in FASHION DESIGN
7+ years experience for multiple diverse brands
Extremely creative designer with strong organizational skills
Able to thrive & multi task in a fast paced environment
Focused on effiently completing projects & meeting deadlines
Possesses a high level of taste that can be executed at any price point
inspiration boards, hand sketches, computer flat sketches, tech packs, specs, & samples
with merchandising, sales, & design teams to strategize & accomplish our goals
all stages of the design process until product ships: approvals, fittings, & construction
detailed directions to domestic & international agents, vendors, mills, & factories
a cohesive & complete collection from original inspiration to final product
all seasonal concepts, colors, trends, prints, fabrics, & trims for our target customer
Corresponded directly with domestic & overseas vendors to develop new fabrics & techniques
Created highly detailed tech packs & communicated w/overseas manufacturer's to develop samples
Experienced in designing all categories for sportswear including woven & CNS knit tops, dresses,
jackets, outerwear, & bottoms
Designed new layouts for embellishments, embroideries, trims, & prints
DESIGNER
PETER NYGARD COLLECTION NYGARD INTERNATIONAL NYC MAY 2013-FEB 2014
FREELANCE
MARCHESATOMMY HILFIGER NANETTE LEPORE NINA RICCICHRISTIAN LOUBOUTIN
DESIGNER TREND FORECASTER
JULIA JORDAN & PRlVATE LABEL ZAR APPAREL GROUP NYC MAY 2012- MAY 2013
Researched & presented company wide seasonal trend forecasting & analysis
Created design direction for each delivery with mood boards, runway reports, & color palettes
Designed, developed, & executed new concepts for fabrics, hardware, embellishment layouts,
laser-cut layouts, prints, domestic & overseas salesman samples
BRAND MANAGER ASSOCIATE DESIGNER
JENNIFER LOPEZ & AMERICAN IDOL LFUSA/MESH BRANDS NYC MAY 2010-MAY2012
Collaborated with design team to simultaneously create several diverse multi-million dollar celebrity
collections including: AI:American Idol, Jennifer Lopez for Kohl's, & Steven Tyler for Andrew Charles
Executed Creative directors vision for the brand identity in all categories : apparel, home, shoes,
handbags, & jewelry for Jennifer Lopez for Kohl’s
Acted as a liason between high profile clientele & department stores to create cohesive line
ALANA
O’HEARN
EXPERTISE
ABOUT
CREATIVE
ORIGINAL
TEAM ORIENTED
PROBLEM SOLVER
EFFICIENT
ORGANIZED
ILLUSTRATOR
PHOTOSHOP
DETAIL ORIENTED
RESPONSIBLECOLOR
FOCUSED
PRINTS
GRAPHICS
CADHAND SKETCHING
GARMENT CONSTRUCTION
BULLDOG ENTHUSIAST
SHOE AFICIONADO SHOPOHOLIC
FOODIE WINE SNOB GIRLY GIRL
BEACH CONNOISSEUR AVID READER
MOVIE BUFF
LADY GOLFER MUSIC LOVER
TRENDS TRIMS
AlanaOHearn@gmail.com
570.878.3045
EMAIL
PHONE
EMBELLISHMENTS
fashion designer
[dih-zahy-ner]
noun
a person who devises or executes designs,
especially one who creates forms, structures,
and patterns, as for works of art or machines.
NYC
CONTACT