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Indonesia Technology Vision 2017_ Accenture

Our annual Technology Vision report predicts the top technology trends that we believe will have the biggest impact on large enterprises. This year, Technology for People isn’t just a theme, it’s a call to action. Business and technology leaders must actively design and direct technology to augment and amplify human capabilities – allowing us to achieve more for ourselves and the world around us. No longer are we waiting and wondering how the latest advances will change things; we’re shaping the world to fit our needs, large and small.

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Screenager++ : Indonesia digital consumer survey 2016 - Accenture

Screenagers own multiple digital devices and have insatiable appetite for real-time information, new experiences, and constant connectivity. And they cut across age groups. In this report, Accenture surveyed 1,000 respondents in Indonesia and identified five trends in its digital consumer market. They are 1) The multiplier effect, 2) You, me & IoT, 3) Lost in transmission, 4) The way you make me feel, and 5) The brand engagement. Communications, media and technology companies need to have a profound understanding of this important customer to stay ahead. They need to deliver a safe and unique brand experience, a clear value proposition, and user interaction that meets or exceeds the ever-increasing expectations of screenagers.

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Your Role in the Ecosystem

Tremendous value lies in how organizations leverage ecosystems to deliver outcomes and solutions through platforms. Some pioneering communications, media and technology companies are already evaluating how they can participate in existing ecosystems. A few are even pursuing more valuable ecosystem leadership roles. The good news is that companies don't need to build platforms to compete in the platform economy. But they must begin to stake their claim now with three key actions, or risk being marginalized. Learn how organizations can seize ecosystem opportunities at www.accenture.com/RoleInEcosystem

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