2. The press lords
(late 19th century)
Joseph Pulitzer (1847-1911)
Owner of the “New York World”
(1883)

3. William Hearst (1863-1951)
Owner of the “New Jork Journal”
(1895)

4. YELLOW JOURNALISM
PULITZER VS HEARST

5. • Newspapers were limited
to local and regional news.
• Investigative reporting
emerged. “Muckraking”
•The radio was iniciated.

6. •Propaganda dominated The Press.
•Pravda neswpaper was produced.
• The Committee on Public
Information was created.

7. •Radio dominated this perdiod.
•Television was first demostrated.

8. •The great depression helped the
growth of the radio.
•Radio infiltrated all aspects of
American life.
•President Roosevelt made use
of it to speak to the masses.
President Franklin Roosevelt- “fireside chat”.

9. •The media was used as a
powerful toool to encourage the
war effort.
•A public debate over cross-media
ownership arose.
•The Fairness doctrine is created.

10. “The Golden Age of Television”

11. •The big events of the decade
appeared live on the television
screen.
•“Muckracking” was revided
during this period.
The landing on the moon, 1969.
Vietnan war, 1965.

12. The media battles the government
•The “Pentagon Papers” case erupted.
•“The Watergate Scandal” occured.
The watergate Hotel.

13. •Explosive growth of the media.
•Satellite television reported events acorss
the world live.
•Advertising glorified wealth, beauty and
success.

14. •The internet links the world.
•“e-zines” (electronic
magazines) appeared.
•Information about the world
available in the computer.