This financial services client was spending over $1 million per year using 22 advertising agencies for direct marketing projects. The agencies' work was slow, inconsistent, and costly. Aquent evaluated the client's processes and recommended a hybrid model using 1-2 agencies for concepts and Aquent contractors for execution. This reduced costs 50-75% and the number of agencies from 22 to 2, saving over $1 million in the first year and $2.5 million by the end of the second year. The client gained control over their brand and faster, higher quality project delivery.