PT. Adways Indonesia is an affiliate marketing company established in 2001 with over 1,200 employees. It is listed on the Tokyo Stock Exchange and engages in affiliate advertising for PC and mobile, mobile app and content development, web development, and social media. The company describes affiliate marketing as a cost per acquisition model where advertisers pay publishers a commission for actions like registrations, purchases, downloads, and subscriptions that are driven from the publisher's website through the advertiser's links. PT. Adways Indonesia provides affiliate marketing services and analytics to both advertisers and publishers.