Advertising and promotion
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Advertisements for fitness and exercise services can be found in magazines, newspapers, television, radio and the internet. Promotions aimed at enticing consumers to buy products or services often sound too good to be true, so consumers should investigate before committing time or money. When determining the reliability of fitness information and services, people should check for endorsements from recognized health organizations, qualifications of those offering services, and the basis of their expertise.
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to attend & Get the Address Confirm to me on Pvt WhatsApp
#Mahmoud_Bahgat
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http://goo.gl/forms/RfskGzDslP
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جروبات خاصة عالواتساب ب
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14 Alex Marketing Cub, (Customer Engagement) by Dr.Ahmed Saleh, 6 11-2019
14 Alex Marketing Cub, (Customer Engagement) by Dr.Ahmed Saleh, 6 11-2019
to attend & Get the Address Confirm to me on Pvt WhatsApp
#Mahmoud_Bahgat
00966568654916
#Marketing_Club
Only If you are a Marketer Register as a member & or a Speaker in the link
http://goo.gl/forms/RfskGzDslP
■■■■■■■■■■■■■■
جروبات خاصة عالواتساب ب
محبي العمل فالتسويق فالمستقبل
غير عاملين بالتسويق حاليا للتعلم
■ أهم الإعلانات والأفكار والكتب في التسويق■
■■ *بدون كلام ولا سلام ولا شكرا*■■
فقط اشتراك الجروبات
وليس حضور اجتماعات نادي الماركتينج
■ *(الماركتيرز لهم جروبات خاصة)*■
ويستطيعوا حضور الاجتماعات الشهرية ولنا
■ اشترك في جروب واحد منهم فقط دوس على اللينك ■
Marketing club 19 (Future)
https://chat.whatsapp.com/IqDyV0a7GcPIKhcSKan8zD
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Marketing Club Middle East
Since 29 October 2015
We have 7 groups whatsapp
with 750 marketers
From all middle east
since 9 years
& now 13 more groups
For Marketing Club Lovers as future Marketers
Many non Marketers yet have asked to Attend the Club
((We Wish All can Attend,But Cant right now but soon we will..))
Criteria for attending Marketing Club Meetings
•••••••••••••••••••••••••••••••
For Better Harmony & Mind set.
Must be only Marketer
Also Previous Marketing experience
●Business Managers
●Country Manager,GM
●Directors, CEO
Are most welcomed to add Value to us.
■■■■■■■■■■■■■■■■
《 *Unmatched Criteria*》 till we allow all soon
Not Med Rep,
Not Key Account,
Not Product Specialist,
Not Sales Supervisor,
Not Sales Manager,
●●●●●●●●●●●●●●●●●●
But till you become a marketer
you can join our What'sApp group
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■■■■■■■■■■■■■■■■
《 *Unmatched Criteria*》
For Conflict of Interest
Also Can't attend
If Working in a Marketing Services Provider
=not Hotel or tourism
=not Restaurant
=not Advertising
=not Event Manager
=not Market Researcher
■■■■■■■■■■■■■■■■
this Club for Only Marketers
Soon will open for all
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https://www.facebook.com/groups/837318003074869/
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As open discussion all the time
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Without disturbing anyone
on our 16 what'sApp groups
To keep what's app groups simple &to the point
Only 2 or 3 posts daily
■اتكلم براحتك على الفيسبوك■
وخلي الواتساب صور وكتبو وبوستات كاملة فقط حتى لا نزعج الناس
اشترك الآن في صفحة الفيسبوك
https://www.facebook.com/MarketingTipsPAGE/
اشترك الآن في جروب الفيسبوك
https://www.facebook.com/groups/837318003074869/
لتسجيل بيناتك لتصلك بعض المحاضرات لو أمكن عالايميل
http://goo.gl/forms/RfskGzDslP
#Marketing_Club
#Mahmoud_Bahgat
00966568654916
■■■■■■■■■■■■■■■
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Promotional products are effective marketing tools according to research studies. Studies show that promotional products improve brand image, increase booth traffic at trade shows, generate more customer referrals than promotional letters alone, and increase direct mail response rates when included with mailings. Additionally, customers who receive promotional products have more positive impressions of companies and are more likely to purchase from and recommend those companies than customers who do not receive gifts.
Marketing prsentation
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Advertising and promotion
- 1. Focus Question 3 Advertising and Promotion
- 2. Advertising Advertising is a powerful tool. A good advertisement can be very persuasive in influencing people to buy a particular product. Advertisements for fitness and exercise services can be found in or on magazines, newspapers, television home shopping channels, commercials, radio and the internet. Commercial fitness centres do letterbox drops of flyers promoting their facilities
- 3. Promotions aimed at enticing the consumer to buy a product or service can often sound too good to be true. It is important that consumers take the time to investigate the product or service they wish to buy before committing time and money to it
- 4. Common words in fitness advertising
- 5. How do you know what to believe? The first step in finding out who to believe is by checking to see if the product or service is endorsed by a recognised fitness or health institution. Does the person offering the service have any qualifications? What is the basis of their expertise? These are things you should investigate when determining the reliability of the source of information. Generally, well-recognised brands and products endorsed by Australian fitness industry or health organisations such as the Heart Foundation are reliable.
- 7. Questions 1. What information is provided about the personal trainer ? 2. Who is the advertisement targeting? 3. What does the advertisement offer? 4. Using the website information, list other information that you require to make an informed decision about the use of a personal trainer. 5. What do you think would be the benefits of the service? 6. How would you establish if the claims are believable?
- 8. Promotional Techniques Promotional techniques are often used to attract customers to products and services. Targeting specific groups and offering limited offers are some pro-motional techniques used. Don't be fooled by the slick advertising of products. Take the time to: • compare products • seek advice from people in the fitness industry • investigate the quality of the product or service advertised.
- 9. Accuracy of information One technique used in advertising is to promote products through glossy, attractive advertisements that appeal to the senses of the consumer, but really give little information about the product. Compare advertisements of similar products or services to determine the amount of information given. It is wise to talk to the service providers and ask questions regarding their expertise and qualifications before using that service.
- 10. Ethics of Advertising As with any commercial industry, the fitness industry uses many advertising techniques to attract customers and make money. There are many genuine fitness products and service providers available. It is important that people understand that there is a range in the quality of service and product available. The claims made in advertising can be misleading and may even be false
- 12. Advertising and Promotion 1. What information is provided? 2. Who is the advertisement targeting? 3. What does the advertisement offer? 4. What promotional techniques are used? 5. What are the benefits of this fitness centre? 6. How can you determine if the information is believable? 7. From the information provided, do you think this gym would suit your fitness needs? Explain your answer. What other information would you require