Adam Falk: Subscribe now or forever hold your audience?

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Adam Falk is a news editor for The Wall Street Journal, though he thinks that title is a little too general. Specifically, he produces graphic explainer videos that are aimed at Facebook but play across a variety of WSJ's platforms. He recently started this project, after launching and running WSJ's news-digest app, What's News. Before that, Adam produced videos and graphics for Newsy. He's a proud University of Missouri grad and would be happy to give you some Columbia suggestions.

THE FINDINGS: WHAT’S NEWS
● Devoted readership
● Push alert strategy
● ‘What’s Newsletters’

● Engagement boost
● Targeted feedback
● Additive content
THE FINDINGS: SOCIAL-FIRST VIDEO

THE FINDINGS: DISCOVER EDITIONS
● Different audience
● New storytelling
● Vertical video push

CONTACT!
Adam Falk
adam.falk@wsj.com
@amfalk

Zahra Rasool is part of the Innovation Team at Al Jazeera and is currently leading the immersive media arm for the network. She is the studio's editorial lead and focuses on the production of compelling 360-degree video, virtual reality and augmented reality content. Before joining Al Jazeera's innovation team, she was the managing editor of Huffington Post RYOT where she was responsible for RYOT's editorial strategy, managing the content team and combining journalistic storytelling with VR and 360-degree technology. In 2015, she founded her own startup Gistory that provides complete, concise and contextual news on a world map. She also worked with Fault Lines, an Emmy award-winning investigative documentary show on Al Jazeera. Her background is in documentary filmmaking and she is very passionate about new emerging platforms and immersive storytelling in shaping the future of the media.

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Reynolds Journalism Institute (RJI)

Uzodinma Iweala is the CEO, editor-in-chief and co-founder of Ventures Africa Magazine, a publication that covers the evolving business, policy, culture and innovation spaces on the continent of Africa. He is an award-winning writer, a filmmaker, and a medical doctor. Iweala was a Radcliffe Fellow at Harvard University where he worked on a novel about Washington, D.C., titled "Speak No Evil." His first novel, "Beasts of No Nation," was released in 2005 to critical acclaim, and won numerous awards. Beasts of No Nation was translated into 14 languages and selected as a New York Times Notable Book. It has been adapted as a major motion picture staring Idris Elba. His second book, "Our Kind of People," a nonfiction account of HIV/AIDS in Nigeria, was released in 2012 in the United States and the United Kingdom. Iweala is the producer of the short documentary Waiting for Hassana, which premiered at the Sundance Film Festival in January 2017. He has published numerous short stories, articles, and essays in addition to appearing as a guest on various international cable TV news shows. He was the founding CEO of the Private Sector Health Alliance of Nigeria an organization that promotes private sector investment in health services and health innovation in Nigeria. He is also a founding partner of Txtlite Nigeria Ltd, a company that provides off-grid solar solutions across Africa. Iweala holds an AB, magna cum laude, in English and American Literature and Language from Harvard College and is a graduate of Columbia University’s College of Physicians and Surgeons.

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Reynolds Journalism Institute (RJI)

Alejandro González leads development and innovation efforts at 14ymedio, Cuba’s first independent digital news platform founded by acclaimed independent journalist, Yoani Sánchez. In this capacity, he is responsible for expanding partnerships, growing audiences and creating innovative revenue streams for the news platform. González works with a dynamic team willing to take on the challenge of opening a greater space for independent media to thrive in Cuba. With correspondents and reporters around the island, 14ymedio is positioning itself as the news platform that accompanies Cuban citizens during these times of great change on the island. Prior to his current role, González was a senior analyst at a startup advisory firm, directly responsible for crafting market expansion strategies for leading U.S. companies and institutions seeking to expand their business into Latin America. A graduate of Georgetown University’s Edmund A. Walsh School of Foreign Service, González has a strong passion for initiating positive disruptive change in society. He serves as a mentor to first-generation Georgetown students and is the curator of the Global Shapers Miami Hub, a community of the World Economic Forum. He is an avid globetrotter and loves salsa dancing. González resides in Miami, Florida, surrounded by a fun and eclectic Cuban family, and is constantly on WhatsApp chatting with The G19, his group of friends who live all over the world.

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

In July 2011, Dr. Younger became the executive director for the Catholic Research Resources Alliance (CRRA) after serving as the first chair of the Board of Directors. Prior to that, she led the Libraries at the University of Notre Dame where she and the expert library staff successfully carried out many initiatives that enhanced services and collections locally, nationally and internationally. She continues her affiliation with Notre Dame as the Edward H. Arnold Director of Hesburgh Libraries Emerita. Prior to that she served in administrative positions at The Ohio State University and the University of Wisconsin-Madison, where she also received her education and degrees in librarianship. Dr. Younger continues as a leader in state, national, and international library organizations, having served on the boards of the Center for Research Libraries (CRL), the Association of Research Libraries (ARL), the Academic Libraries of Indiana (ALI) and the OCLC, a global library cooperative. She has published numerous articles on topics including cataloging and metadata, the challenges of cooperation and transforming libraries for the global information society and is invited frequently to speak at conferences. Most recently, for the second year, she was a co-presenter on best practices in digital archiving at the Catholic Media Conference, the annual conference of the Catholic Press Association of the United States and Canada.

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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Reynolds Journalism Institute (RJI)

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