The document discusses the perspectives of brand owners regarding abusive domain name registration and use. It provides a chronological overview of key events and landmarks from 1893 to present day, including the establishment of trademark rules, the registration of the first domain name, and the creation of dispute resolution policies. The document also examines the growth of domain name abuse and discusses strategies brand owners can employ to protect their brands online, such as preventative registration practices and participation in intellectual property organizations.

1. Abusive registration and use of domain names : perspectives for Brand owners Sylvain Hirsch IP Twins, Paris Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008

2. Welcome to Domainame City Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 where the future of the Domain Name System is discussed, and where the creation of new gTLDs has been announced

4. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 In 1999, MARQUES the Association of European TM owners commissioned the first survey of TM owners experience on the Internet. TM owners have, since long, been very concerned about Internet infringement Source: Nick Wood « Cybersurveillance… », WIPO/EC/CONF/99/SPK/13-C

8. Domain Name abuse today : some facts and figures Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Year Number of cases Number of domains * For 2007 : 251 ccTLDs (7%), of which 58 .fr cases corresponding to 70 domain names Source: WIPO, http://www.wipo.int/amc/en/domains/statistics/cases.jsp 1 3760 2465 2042 1774 2599 3312 2806 3549 * 708

9. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Why is domain abuse so acute? (1) Source: Verisign DN Industry Brief, March 2008 End 2007: > 153 million domain names, worldwide = increase of 33 millions (> 27% ) in one year. Updated 17 March 2008 Source: Webhosting.info

10. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008

12. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Domain Name issues: diagnosis Cybersquatting and other diseases in « ing »: Typosquatt ing Pointsquatt ing Tast ing (aka kit ing ) Reverse hijack ing Slamm ing etc.

13. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Examples of Domain Name abuse : cyber and typosquatting around « microsoft » in the .fr zone

14. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Examples of Domain Name abuse : WWW resolution of cybersquatted domains (1)

15. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Examples of Domain Name abuse : WWW resolution of cybersquatted domains (2)

16. Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Examples of Domain Name abuse : WWW resolution of cybersquatted domains (3)

17. PHISHING © Université de Genève, http://tecfa.unige.ch/tecfa/teaching/LME/ressources.html phishing is an attempt to fraudulently acquire sensitive information, such as usernames, passwords and credit card details, by masquerading as a trustworthy entity in an electronic communication. eBay, PayPal and online banks are common targets. typically carried out by email, and prompts directs users to enter details at a website, The term is a variant of fishing probably influenced by « phreaking » and alludes to the use of increasingly sophisticated baits used in the hope of a "catch" of financial information and passwords. [Wikipedia] Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008

18. The namelessness practice Mr Ano Nymous: http://www.active-domain.com/whois-proof.htm Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008

19. A Brand owner metaphysical thoughts: Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 Brands on the Internet: Is it a « no future » type of hopeless situation?

22. « et maintenant, que vais-je faire? » (2) Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008 the Brand owner shall participate and share his experiences and thoughts with his fellow in house IP lawyers in professional associations and their ad hoc Committees: APRAM in France, MARQUES in a EU perspective, INTA on a global level

23. Merci de votre attention! Sylvain Hirsch IP Twins CADNA Forum, Paris, June 25, 2008