The business plan proposes opening a child day care center in Sydney, Australia. It will provide day care services to working parents, with a focus on quality care and education for children. The startup requires $2,00,000 in funding from various sources like bootstrapping, debt financing, and angel investors. The plan outlines the services offered, capital requirements, funding sources, valuation, and concludes that a combination of equity and debt is needed.

1. Start-up
Business Plan
SUBMITTED BY -

2. Business plan
 Start-up idea for business is setting up a child day care centre at Sydney Australia.
 Day care services will offer privilege to working parents by caregiving their child
during initial stages of growth
 This will provide services to local communities
 The services will be designed for every income group of parents and cultural
diversity shall be given major attention.
 Experienced day care professionals shall be employed at the centre who have at
least 2 years of experience in relevant field.

3. Child day care services
 Babysitting
 Meals available (lunch, snacks)
 Medication and healthcare services
 Games and plays or physical activities
(Wolfenden et al., 2010)
 Supervision of babies, children
 Academic advancement facilities with
consideration to early childhood education
and learning (Christian et al., 2016).

4. Capital requirements
 Rent
 Insurance
 Renovations
 Equipment
 Software
 Salaries
 Licencing & Approvals
 Marketing and Advertising
 Further growth through increasing enrolments, hiring experts, providing add on services, contract
for assistance etc.

5. Start-up costs
Cost particulars Costs ($)
Start-up investment 1,00,000
Furniture, equipment 55,000
Stationary items 2,000
Rent, insurance and utilities 4,500
Premises renovations 12,500
Payroll 32,000
Legal fees and permits 1,200
Training and development 1,000
Sales, marketing and promotions 1,500
Logo design 550
Website development and software 1,000
Other 150
Total start-up costs 2,11,400

6. Funding sources to consider
 Boot strapping (Vanacker et al., 2022).
 Debt financing sources
 Angel investing sources (The Hartford,
2022).
 Start-up platforms
(Ray, 2020)

7. Funding sources selected
Funding Options Amount of
Money
Potential Source What is the money for % of ownership
to give up
Founder’s
percent
ownership
Boot Strapping $100,000 Self-funded and
Friends
Rent, Licences & Approvals, Insurance, Equipment 0 100
Debt $ 100, 000 Debt (Line of
Credit) from a
Bank
Renovations, Equipment, Software, Salaries, Initial
Marketing
0 100
Angel Investing $25,000 Angel Investors Website Development, Marketing and Advertising,
Increasing Enrolments, Training and Development
5 95
Angel Investing $25,000 Angel Investors Hiring Experts, Add-on Services, Assistance Contracts,
Certifications
5 90

8. Valuation of the company – 1st investment
Post Money valuation during first angel investment:
Post-money valuation =New investment * Total post investment shares
outstandingShares issued for new investment
= 25000*105/5
= $ 5,25,000

9. Valuation of the company – 2nd
Investment
Post-money valuation =New investment * Total post investment shares
outstandingShares issued for new investment
= 25000*110/5
= $ 5,50,000

10. Conclusion
 At least $2,00,000 capital funding and investment is required.
 Both equity and debt financing options to be given attention
 Major development of child care activities shall be done considering sustainable policies and
efficient funding help.

11. References
 Christian et al., 2016. Influence of the day care, home and neighbourhood environment on young children's physical activity and health:
protocol for the PLAYCE observational study. BMJ Open, 6(e014058), pp. 1-11.
 Ray, A., 2020. Startup Funding – A Comprehensive Guide for Entrepreneurs. [Online]
Available at: https://readwrite.com/startup-funding-a-comprehensive-guide-for-entrepreneurs/
[Accessed 13 Jun 2022].
 The Hartford, 2022. What Is an Angel Investor?. [Online]
Available at: https://www.thehartford.com/business-insurance/strategy/alternative-funding-startup/angel-investors
[Accessed 13 June 2022].
 Vanacker et al., 2022. The impact of financial bootstrapping on startup performance: Level versus growth effects. [Online]
Available at: https://gsom.spbu.ru/files/upload/niim/seminar/sophie_manigart_bootstrap_strategies.pdf
[Accessed 13 Jun 2022].
 Wolfenden et al., 2010. Physical activity policies and practices of childcare centres in Australia, s.l.: Researchgate.