This is about data analytics and management.

1. A LEADER’S
GUIDE TO DATA
ANALYTICS
By Srijani Das

2. “The most important skills in analytics
are not technical skills.”
“They’re
thinking
skills.”

3. IMPORTANT
INSIGHTS

4. •Do know where precisely
analytics can add value.
A working knowledge of data
science
• Be able to separate good data
from bad.

5. The better you
understand the
experiments , the
better you
understand the
analytics.

6. Data collection with purpose
• Think about data as a
strategic imperative.
• Analytics is not a separate
business practice, it must
be integrated into the
business plan itself.

7. Start with a question or problem
• Your data collection has to
match the specific business
problem at your hand.
• Find out your solutions and
incorporate analytics into
its operations.

8. Understand the Data-Generation
Process
• To help leaders distinguishing
between good and bad
analytics.
• To uncover the problem of
reverse causality.
• To establish some
fundamentals.

9. Use Domain Knowledge
Must use knowledge of
the business to account
for strange results.

10. Know It—Do Not Just Think It

12. How relevant to Indian
Manager

13. • Help managers turn analytics
into genuine insight.
• To determine what to
measure and what the
numbers mean to the
company’s overall strategy.

14. Decision making in
the business world
is being
revolutionized.