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 Mobinil Going Green A Green/Clean-Tech Business Plan for  1 A Green/Clean-Tech Business Plan
Background Mobinil is Egypt’s first mobile phone services.  It was founded in 1998 with capital $514 million and reached $1,78 billion by the beginning of 2009. It operates in Egypt and outside Egypt to provide mobile services to some of the Middle Eastern countries.  The company sponsors many regular events that is held annually.  2 A Green/Clean-Tech Business Plan
Facts  A Green/Clean-Tech Business Plan 3 Net Income (2008): $11,065 million with increase 8% over 2007.   20.115 million subscriber only in Egypt with increase 33% over 2007. Revenue (2008): $56,216 million with increase 21% over 2007. How to maintain this level of profit and to even increase it without negative impact on the service and the reputation???
Background of the problem Fire occurred 3 months ago in one of the company’s larger customer service centers, because of the high usage of electricity and heat.  23 Customer Service Centers + more than 117 regional technical support centers = high Energy use, high demand on operating equipment and high usage of office supplements.  Increasing Operating Expenses over the years, especially the last 2 years. 4 A Green/Clean-Tech Business Plan
Potential Change A Green/Clean-Tech Business Plan 5
Alternative Resources  A Green/Clean-Tech Business Plan 6 Egypt’s is one of the leading exporting natural gas countries. It is using third of the natural gas that is available. 1.9 trillion Cubic feet (cf) is produced annually.  The company can increase their profit by going paperless if they provided the internet connections to their customers.
Short Term Changes A Green/Clean-Tech Business Plan 7
Long Term Changes A Green/Clean-Tech Business Plan 8
How to implement short term Changes? A Green/Clean-Tech Business Plan 9
How to implement Long Term               Changes?  A Green/Clean-Tech Business Plan 10

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A Green Plan

  • 1. Mobinil Going Green A Green/Clean-Tech Business Plan for 1 A Green/Clean-Tech Business Plan
  • 2. Background Mobinil is Egypt’s first mobile phone services. It was founded in 1998 with capital $514 million and reached $1,78 billion by the beginning of 2009. It operates in Egypt and outside Egypt to provide mobile services to some of the Middle Eastern countries. The company sponsors many regular events that is held annually. 2 A Green/Clean-Tech Business Plan
  • 3. Facts A Green/Clean-Tech Business Plan 3 Net Income (2008): $11,065 million with increase 8% over 2007. 20.115 million subscriber only in Egypt with increase 33% over 2007. Revenue (2008): $56,216 million with increase 21% over 2007. How to maintain this level of profit and to even increase it without negative impact on the service and the reputation???
  • 4. Background of the problem Fire occurred 3 months ago in one of the company’s larger customer service centers, because of the high usage of electricity and heat. 23 Customer Service Centers + more than 117 regional technical support centers = high Energy use, high demand on operating equipment and high usage of office supplements. Increasing Operating Expenses over the years, especially the last 2 years. 4 A Green/Clean-Tech Business Plan
  • 5. Potential Change A Green/Clean-Tech Business Plan 5
  • 6. Alternative Resources A Green/Clean-Tech Business Plan 6 Egypt’s is one of the leading exporting natural gas countries. It is using third of the natural gas that is available. 1.9 trillion Cubic feet (cf) is produced annually. The company can increase their profit by going paperless if they provided the internet connections to their customers.
  • 7. Short Term Changes A Green/Clean-Tech Business Plan 7
  • 8. Long Term Changes A Green/Clean-Tech Business Plan 8
  • 9. How to implement short term Changes? A Green/Clean-Tech Business Plan 9
  • 10. How to implement Long Term Changes? A Green/Clean-Tech Business Plan 10