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Welcome to Power Media.

Since it’s formation, Power Media has grown to become one of the most
dynamic and innovative brand development companies in Ireland.

Our services include Public Relations, Advertising and Outdoor Adverting, PR,
Bluetooth Advertising, Graphic Design and Event Management.

Now one of the most successful media businesses outside of the
capital, Power Media has developed a portfolio of local, national
and international clients.
What do we do?
We help our clients grow their businesses by helping them to first,
attract attention, then by helping them shape their buying proposition so
that their ideal customer understands the client and their
products/services.



How do we do it?

We start very simply by working with the client to develop the
message that they are trying to portray. Then once that’s done
we’ll come up with suggestions on the best way to get that
message across to their ideal target audience.
What actual difference does it make?

By thinking and targeting your message properly, you’re giving
yourself the best opportunity to get some return on your investment by
making sure your message is delivered to the sort of person best able to
respond to it.
Building on relationships.

We work with most of the local and national publications and
media outlets on a daily basis so we can take advantage of these
relationships and call in favours when needed to ensure that your
message is delivered.


         By working with Power Media, you save money.

       We deal in volume so when you purchase your advertising through
  Power Media you get the advantage of our collective buying power. It’s
 called Media Buying and best of all it costs you nothing because we get
                                   our share from the advertising seller.
So what exactly do we do for
our clients?
Product/Service Push
Profile Building

                                             Most – although not all – of our
Power Media’s profile building
                                             customers have a set of products that
campaigns encompass a variety of
                                             they need to promote alongside their
creative, tried-and-tested tactics and are
                                             business itself. From drinks brands to
the foundation of all our clients’ PR
                                             skinc a re products to proper t y
efforts. The objective is simple: to
                                             developments, PowerMedia has a great
ensure target audiences are familiar
                                             deal of experience in product PR.
with the client, what they stand for and
what they’re seeking to achieve.
                                             That means quantifiable press
                                             coverage, reviews, reprints, shoot-out
All our profile building tactics are
                                             and group tests, product marks and
closely tailored to individual clients’
                                             logos and so on. Outside of these B2B
needs and objectives, and the
                                             tactics, we are also well known by the
execution and expertise behind them is
                                             consumer publishing houses for the
unique to our agency. Staffing and
                                             reader offers, sponsored columns,
manning a busy press office, press
                                             cover-mount promotions and
release and news campaigns, press
                                             competitions we organise.
tours, conferences and launches. These
profile building tactics are our daily
‘bread and butter’. We have also
pioneered ‘advance features’ and
editorial opportunities campaigns,
something all clients past to present will
testify.
Customer PR                                Event Management
Working with customers to gain
endorsements and testimonials is hard      One of the most under-estimated areas
work, there’s no denying it. But it’s      of publicity, Powermedia have over ten
something that we’ve been doing for        years of organising events of all sizes
almost 10 years. So while we offer no      and scale. Unlike many of our
‘magic wand’ to produce approved           competitors, we provide a fully inclusive
case studies from all your top             service that includes event promotion
customers, we do have plenty of tricks     and pre-event and post-event publicity.
up our sleeve to maximise the              From press calls, product launches and
marketing potential of all your sales.     conferences, to celebration galas and
                                           fashion shows, our expertise lies in
The staff here at PowerMedia are           designing, producing and managing
regularly called upon to speak at our      all the possible requirements your event
clients’ events, either to groups of       might demand, from the initial invites to
customers or sales people. This is a       the takeaway goodie bags.
testament to the visibility we have
within our customers and the
confidence of our own convictions. We
know how to turn almost any sale,
however large or small, into a
compelling story for the press. And into
a compelling piece of marketing
material to help you win even more
business.
Property
Food, Beverage and FMCG
Health and Beauty
Lifestyle and Leisure
Cork       Dublin         Limerick       London
Powermedia
87 South Mall,                     18-19 College Green,   Penthouse, Riverpoint,
Cork, Ireland                      Dublin, Ireland.       Limerick, Ireland.
Tele     (021) 21 4271148          (01) 6127083           (061) 404303

www.powermedia.ie                  info@powermedia.ie

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Powermedia Presentation

  • 1.
  • 2. Welcome to Power Media. Since it’s formation, Power Media has grown to become one of the most dynamic and innovative brand development companies in Ireland. Our services include Public Relations, Advertising and Outdoor Adverting, PR, Bluetooth Advertising, Graphic Design and Event Management. Now one of the most successful media businesses outside of the capital, Power Media has developed a portfolio of local, national and international clients.
  • 3. What do we do? We help our clients grow their businesses by helping them to first, attract attention, then by helping them shape their buying proposition so that their ideal customer understands the client and their products/services. How do we do it? We start very simply by working with the client to develop the message that they are trying to portray. Then once that’s done we’ll come up with suggestions on the best way to get that message across to their ideal target audience.
  • 4. What actual difference does it make? By thinking and targeting your message properly, you’re giving yourself the best opportunity to get some return on your investment by making sure your message is delivered to the sort of person best able to respond to it.
  • 5. Building on relationships. We work with most of the local and national publications and media outlets on a daily basis so we can take advantage of these relationships and call in favours when needed to ensure that your message is delivered. By working with Power Media, you save money. We deal in volume so when you purchase your advertising through Power Media you get the advantage of our collective buying power. It’s called Media Buying and best of all it costs you nothing because we get our share from the advertising seller.
  • 6. So what exactly do we do for our clients?
  • 7. Product/Service Push Profile Building Most – although not all – of our Power Media’s profile building customers have a set of products that campaigns encompass a variety of they need to promote alongside their creative, tried-and-tested tactics and are business itself. From drinks brands to the foundation of all our clients’ PR skinc a re products to proper t y efforts. The objective is simple: to developments, PowerMedia has a great ensure target audiences are familiar deal of experience in product PR. with the client, what they stand for and what they’re seeking to achieve. That means quantifiable press coverage, reviews, reprints, shoot-out All our profile building tactics are and group tests, product marks and closely tailored to individual clients’ logos and so on. Outside of these B2B needs and objectives, and the tactics, we are also well known by the execution and expertise behind them is consumer publishing houses for the unique to our agency. Staffing and reader offers, sponsored columns, manning a busy press office, press cover-mount promotions and release and news campaigns, press competitions we organise. tours, conferences and launches. These profile building tactics are our daily ‘bread and butter’. We have also pioneered ‘advance features’ and editorial opportunities campaigns, something all clients past to present will testify.
  • 8. Customer PR Event Management Working with customers to gain endorsements and testimonials is hard One of the most under-estimated areas work, there’s no denying it. But it’s of publicity, Powermedia have over ten something that we’ve been doing for years of organising events of all sizes almost 10 years. So while we offer no and scale. Unlike many of our ‘magic wand’ to produce approved competitors, we provide a fully inclusive case studies from all your top service that includes event promotion customers, we do have plenty of tricks and pre-event and post-event publicity. up our sleeve to maximise the From press calls, product launches and marketing potential of all your sales. conferences, to celebration galas and fashion shows, our expertise lies in The staff here at PowerMedia are designing, producing and managing regularly called upon to speak at our all the possible requirements your event clients’ events, either to groups of might demand, from the initial invites to customers or sales people. This is a the takeaway goodie bags. testament to the visibility we have within our customers and the confidence of our own convictions. We know how to turn almost any sale, however large or small, into a compelling story for the press. And into a compelling piece of marketing material to help you win even more business.
  • 13. Cork Dublin Limerick London Powermedia 87 South Mall, 18-19 College Green, Penthouse, Riverpoint, Cork, Ireland Dublin, Ireland. Limerick, Ireland. Tele (021) 21 4271148 (01) 6127083 (061) 404303 www.powermedia.ie info@powermedia.ie