This document outlines the agenda for a two-day conference on maximizing returns and gaining competitive advantage through IT outsourcing. The conference will address key issues in establishing an IT outsourcing scope, selecting the right outsourcing partner, developing balanced service level agreements, and deriving maximum value from outsourcing. Speakers will provide case studies and best practices on strategic management of intellectual property in outsourcing, legal issues to consider, and using metrics to measure outsourcing project performance. Attendees will learn strategies to successfully implement outsourcing and maximize its value for their organizations.
1. ORGANISED BY: ENDORSED BY:
18 - 19 April 2005 * JW Marriott Hotel Kuala Lumpur, Malaysia
MAXIMIZING RETURNS AND GAINING
COMPETITIVE ADVANTAGE THROUGH
x Establishing the outsourcing scope and what IT
Services to outsource according to your
organisation’s needs
x Key success factors of IT Outsourcing
x When to outsource and when not to outsource -
Drawing a line between outsourcing and insourcing
x How to derive the maximum value from IT
Outsourcing
x Criteria in selecting the right outsource partner or
provider
x Developing the outsourcing contract that is
beneficial to all parties
x Guidelines to ensure a balanced Service Level
Agreement
x Case Study: An organisation’s story of a successful
IT Outsourcing project
x Key Performance Indicator (KPI) to measure the
performance of the IT Outsourcing project
x Strategic management of Intellectual Property (IP)
issues in IT Outsourcing
x Outsourcing IT Business Continuity and Disaster
Recovery
x Technology & Process Outsourcing within the
Creative Content Industry
x Latest trends and practices in IT Outsourcing
y Zaid Hamzah, Director, South Asia Pacific
Microsoft Law & Corporate Affairs
y Wendy Chua, Director
Magnus Management Consultants
y T. Kuhanandan, Managing Partner
Badri Kuhan Yeoh & Ghandi, IP/IT, Corporate
And Commercial Attorneys
y Supriyo Sircar, Vice President - Business Development
Scandent Group
y Sidek Jamil, Director of Information Technology and
Electronic Records Management
National Archives of Malaysia
y See Toh Hon Chew, VP, Head of Solutions
Development and Fares
Abacus International
y Rodney Lee Y N, Sales Director
eCop.net Surveillance
y Rajat Sharma, Business Development Manager
Perot Systems TSI
y Hon Mun Wah, Deputy Chief Executive Officer
MCA I.T. Resource Centre
y Gerry Pillai, Group Managing Partner
iContent Group of Companies Malaysia
y David Wong, Chief Executive Officer
SnT Global
y David Len, Partner
Abdul Raman Saad & Associates
y Andy Yau, Chief Executive Officer
Computer Recovery Centre
y Andre Isaak, Managing Director
BrainConnect
HEAR THE LATEST UPDATES AND BEST
PRACTICES FROM EXPERIENCED
PRACTITIONERS AND EXPERTS:
Key Issues to be Addressed:
G K N MABUNGAN OMPUTER ASIONAL ALAYSIA(175039-M)
M N C CALAYSIAN ATIONAL OMPUTER ONFEDERATION
Special discount of 10% to members of MNCC
OFFICIAL PUBLICATION:
2. MAXIMISE THE BENEFITS
FOR ENQUIRIES AND REGISTRATION: Fax (603) 2070 3369 or Call (603) 2070 3299
DAY ONE: 18 APRIL 2005, MONDAY
8.00 REGISTRATION AND MORNING COFFEE
9.00 CHAIRPERSON’S OPENING REMARKS
Hon Mun Wah
Deputy Chief Executive Officer
MCA I.T. Resource Centre
9.15 ESTABLISHING THE OUTSOURCING
SCOPE AND WHAT I.T. SERVICES TO
OUTSOURCE ACCORDING TOYOUR
ORGANISATION’S NEEDS
q Establishing the scope of IT outsourcing for
your company or department according to its
mission statement as well as business and
operating strategy
q Developing a detailed outsourcing map in line
with the IT strategies, functions and services
required
q Examining the possible risks that follows
every outsourcing decision
q Tips on avoiding outsourcing pitfalls
Wendy Chua
Director
Magnus Management Consultants
10.10 MORNING REFRESHMENT
10.30 WHEN TO OUTSOURCE AND WHEN NOT TO
OUTSOURCE - DRAWING A LINE BETWEEN
OUTSOURCING AND INSOURCING
q How to avoid from getting into the dark side
of outsourcing
q Drawing a line between outsourcing and
insourcing - determining the work scope that
should not be outsourced
q Developing an internal IT strategy to drive
the outsourcing project forward
q Balancing outsourcing support for in-house
activities
Supriyo Sircar
Vice President - Business Development
Scandent Group
11.20 CRITERIA IN SELECTING THE RIGHT
OUTSOURCE PARTNER OR PROVIDER
q Evaluating competencies, capabilities and
suitability of the outsourcing provider
q Qualifying the vendors according to their
knowledge, experience, services, support
and staff efficiency
q Important checklist that will help you avoid
from selecting the wrong provider and facing
unnecessary consequences
q Presetting support requirements for mission
critical applications
q Managing a selection process to produce the
desired outcome
Rajat Sharma
Business Development Manager
Perot Systems TSI
12.20 LUNCH
2.00 STRATEGIC MANAGEMENT OF
INTELLECTUAL PROPERTY (IP) ISSUES IN
I.T. OUTSOURCING
q Why IP issues needs to be managed
strategically in IT Outsourcing
q Managing the IP eco-system in IT
Outsourcing - creation, protection,
management & exploitation of IP
q Managing intellectual capital to drive
business value
q Managing IP risks and challenges in IT
Outsourcing
q Case Studies
Zaid Hamzah
Director
South Asia Pacific
Microsoft Law & Corporate Affairs
3.00 LEGAL ISSUES IN I.T. OUTSOURCING
CONTRACTS: A PRACTICAL VIEW WITH
COMMERCIAL AND TECHNICAL INPUTS
q Commercial issues
q Malaysian IT environment
q Technical issues
q Types of IT contract
q Form and substance of IT Outsourcing
contract
q Legal issues in IT Outsourcing
q Overall strategy
David Len
Partner
Abdul Raman Saad & Associates
3.50 AFTERNOON REFRESHMENT
4.10 GUIDELINES TO ENSURE A BALANCED
SERVICE LEVEL AGREEMENT
q Reviewing contractual obligations and
documentation considerations
q Defining roles and responsibilities within the
outsourcing structure
3. FROM I.T. OUTSOURCING
FOR ENQUIRIES AND REGISTRATION: Fax (603) 2070 3369 or Call (603) 2070 3299
q Addressing key issues and concerns in the
outsourcing relationship
q Payment Issues - Establishing an effective
costing methodology and escalation
provisions
q Structuring rewards, penalty, indemnities and
limitations clauses for failure of delivering
services
q Planning exit measures in the event of
termination of the SLA
T. Kuhanandan
Managing Partner
Badri KuhanYeoh & Ghandi
IP/IT, Corporate And Commercial Attorneys
5.00 END OF DAY ONE
8.30 MORNING COFFEE
9.00 CHAIRPERSON’S OPENING REMARKS
Hon Mun Wah
Deputy Chief Executive Officer
MCA I.T. Resource Centre
9.10 HOW TO DERIVE THE MAXIMUM VALUE
FROM I.T. OUTSOURCING
q Defining the value of the IT function in the
organisation prior to the outsourcing decision
to establish strong outsourcing objectives
q Critical factors to ensure proper control of the
outsourcing project
q Best practices in managing the outsourcing
project
q Integrating internal support and providers
expertise to secure the stability and
reliability of the outsource system
q Determining that the proper IT infrastructure
is in place
Sidek Jamil
Director of Information Technology and Electronic
Records Management
National Archives of Malaysia
10.00 MORNING REFRESHMENT
10.20 OUTSOURCING - AN ABACUS
PERSPECTIVE
q Business needs - what drove Abacus towards
outsourcing
q Scope - deciding what to outsource
q Partner selection - difference between
success and failure
q Enrolment - getting the staff on board
q Execution - where we succeeded and where
we did not
q Lessons - Do’s and Don’ts
See Toh Hon Chew
VP, Head of Solutions Development and Fares
Abacus International
11.10 A SUCCESSFUL E-FULFILLMENT BPO
PROJECT- ‘NEC INFRONTIA ASIA PACIFIC’
q Developing a case for BPO (Business
Process Outsourcing) based on the
organisation’s business requirements and IT
functions
q Bringing in the right outsource provider
q Driving the outsourcing project forward with
dynamic teamwork between the in-house
team and the service provider
q Transforming relationship from vendor -
customer approach to long term partnership
approach
q Lessons learnt from the outsourcing project
- learning from past mistakes
David Wong
Chief Executive Officer
SnT Global
12.00 TRENDS AND PRACTICES IN I.T.
OUTSOURCING
q Why should I be Outsourcing
q Which area should I be outsourcing
q When should I be outsourcing
q Whom should I outsource to
q Is outsourcing really cost saving
Rodney LeeY N
Sales Director
eCop.net Surveillance
1.00 LUNCH
2.20 KEY PERFORMANCE INDICATOR (KPI) TO
MEASURE THE PERFORMANCE OF THE
I.T. OUTSOURCING PROJECT
q Setting the parameters for performance
measurement of the outsourcing project
q Using KPIs to monitor and measure the
quality of the outsource service
q Selecting and defining the appropriate KPI
that reflects the organisation’s goal with
regards to IT functions
q Setting targets for the KPI
DAY TWO: 19 APRIL 2005, TUESDAY
CASE
STUDY
4. KEY BENEFITS OF ATTENDING
q Measuring cost and quality of service
provided
q Using KPI to drive the outsourcing project
forward
Andre Isaak
Managing Director
BrainConnect
3.10 OUTSOURCING BUSINESS CONTINUITY
AND DISASTER RECOVERY
q How much risk do you take?
q Designing a customised disaster recovery
and availability strategy
q Consideration for outsourcing: Cost Versus
Risks
AndyYau
Chief Executive Officer
Computer Recovery Centre
4.00 AFTERNOON REFRESHMENT
4.20 TECHNOLOGY & PROCESS
OUTSOURCING WITHIN THE CREATIVE
CONTENT INDUSTRY - DEFINING A
ROADMAP THAT CAN BE APPLIED
ACROSS OTHER INDUSTRY SECTORS
q IT needs and wants within the Creative
Content Industry - overview
q Technology & Process Outsourcing (TPO)
strategies practiced
q How outsourcing providers can meet
industry requirements - getting stakeholders
involved
q Uniqueness of the creative content industry
- an understanding of the potential
q Defining a suitable TPO roadmap
Gerry Pillai
Group Managing Partner
iContent Group of Companies Malaysia
5.10 END OF CONFERENCE
DEVELOP a platform to successfully
implement IT outsourcing across the various
stages throughout your organisation
GET the latest updates on legal and
regulatory issues governing IT outsourcing
projects and the responsibilities of the
parties involved
IDENTIFY key strategies that can be
implemented to ensure data and information
security in IT outsourcing
IDENTIFY new developments and best
practices for successful implementation of
the IT outsourcing project
LEARN how to maximise value from your IT
outsourcing activities
FIND out how to encourage management and
staff buy-in of the outsource system
DEVELOP a sound outsourcing budget to
minimise financial burden and maximise cost
effectiveness
ENHANCE job performances through
successful integration of IT outsourcing
activities with other business processes best
practices
HEAR case studies from companies that have
successfully implemented IT outsourcing
GRASP this unique opportunity to network
with IT counterparts from across the
different industries and learn from IT experts
3 Chief Information Officers 3 Chief Technology
Officers 3 Heads, IT Outsourcing 3 General
Managers, Managed Services 3 IT Managers 3 MIS
Manager 3 Corporate Legal Counsel 3 Contract
Managers 3 IT and Business ConsultantsFOR ENQUIRIES AND REGISTRATION:
Fax (603) 2070 3369 or Call (603) 2070 3299
WHO SHOULD ATTEND
For enquiries
Tel: (603) 2070 3299 or Fax : (603) 2070 3369
SPONSORSHIP & EXHIBITION OPPORTUNITIES
This high profile event provides your company with the
unique opportunity to capture the interest and influence
the decisions of a highly targeted audience. Capitalise
on this ideal platform to market your services and form
strategic relationships through networking. Sponsorship
and Exhibition options include:
x Luncheon x Cocktail Reception x Documentation
x Table-top Display x Promotional Materials
5. STRATEGIC I.T. OUTSOURCING
FOR COMPETITIVE ADVANTAGE AND INCREASED PROFITABILITY
x Some outsourcing projects fail when companies lose control over the outsourced processes.
Sidek Jamil, Director of Information Technology and Electronic Records Management
of National Archives of Malaysia will share his experience on how to establish realistic
benchmark and control before outsourcing.
x Protection of Intellectual Property (IP) is always important when outsourcing, and can be the
deciding factor of whether to outsource or not. Zaid Hamzah, Director - South Asia Pacific
of Microsoft Law & Corporate Affairs will share his experience with you on what are the
common pitfalls to look out for and the protection available to your company to preserve your IP
rights when outsourcing.
x Learn from the experiences of David Wong, Chief Executive Officer of SnT Global and
See Toh Hon Chew, VP, Head of Solutions Development and Fares of Abacus
International as they share with you 2 different case studies on how to create a roadmap to
outsource IT activities from the early stages of pre-outsourcing, selecting a partner to
maintaining and reviewing the performance of the supplier.
x IT outsourcing brings about unique legal challenges, considerations, and risks for everything from
contracting for the implementation, operation and maintenance of complex information
technology activities. Our experienced legal professionals, David Len, Partner of Abdul
Raman Saad & Associates and T. Kuhanandan, Managing Partner of Badri Kuhan
Yeoh & Gandhi will help you develop an outsourcing contract that addresses the interest of all
parties for the different stages as well as share alternatives and mechanisms for resolving legal
disputes between the customer and supplier.
You will also gain important tips and strategies from our distinguished panel of speakers and experts from
Computer Recovery Centre, eCop.net Surveillance, iContent Group of Companies, Magnus
Management Consultants, Perot Systems TSI, and Scandent Group. Through their in-depth
presentations, you will leave this Conference armed with strategies that will increase your success rate by
incorporating your organisation’s needs to your IT departments functionality to develop the outsourcing scope.
Also find out the latest trends and technology developments to push your organisation into the next level in
outsourcing.
Packed with information and updates, this Conference will give you a wide spectrum of the issues of IT Outsourcing.
Whether you are planning to outsource your IT activities or have already started the implementation stage, this
Conference will provide you with all the necessary information and tips.
In today’s growing business competitiveness, companies are challenged to operate with greater competency and
improved efficiency. As a result, companies and businesses today are moving towards strategic outsourcing for a
number of business processes as an option to achieve higher cost efficiencies. Among the growing trends is
outsourcing of key IT activities.
IT outsourcing is not a new practice amongst companies in Malaysia and there is no doubt of its benefits. With
careful planning and proper implementation, outsourcing of IT activities can improve efficiency, reduce cost,
increase productivity and enhance value creation. However, outsourcing process is not without challenges.
Companies embarking in IT Outsourcing may find themselves faced with the problem of finding the ‘right’ outsource
provider. Another common pitfall is achieving a common agreement with your service provider as well as the
danger of losing control of your company’s valuable business information.
The Asia Business Forum is pleased to bring you this 2-Day Conference on Strategic IT Outsourcing.
Throughout this 2-Day Conference, we will address the challenges that you may encounter when outsourcing IT as
well as provide you with solutions to solve these issues. Our panel of speakers will discuss strategies for IT
Outsourcing to help increase value and improve business performance as well as latest updates in technology.
SOME KEY HIGHLIGHTS INCLUDE:
REGISTER YOURSELF AND YOUR TEAM TODAY
& ENJOY OUR EARLY BIRD FEE AS WELL AS GROUP DISCOUNT!!
Call us at (603) 2070 3299 or fax your registration to (603) 2070 3369. Email your enquiries to haryani@abf-asia.com
6. REGISTRATION FORM
Your investment for attending this Conference is:
The fee includes lunch, refreshments and conference documentation.
Group Discount: Enjoy a group discount of 10% for 3 or more
delegates registered at the same time from the same organisation
and of the same billing source.
PAYMENT METHODS:-
Please cross cheque or bank draft made payable to ASIA
BUSINESS FORUM SDN BHD and mail your payment together
with this registration to Suite 20.05, Level 20, Wisma Goldhill,
67 Jalan Raja Chulan 50200 Kuala Lumpur, Malaysia.
Enclosed is our cheque/draft for RM ____________________
Credit Card (AMEX ONLY) Please debit my Amex Card Number:
Card Holder’s Name __________________________________
Signature __________________Expiry Date_______/_______
Important Notice: Payment is required with registration and must
be received prior to the conference to guarantee your place. Walk-in
delegates with payment will only be admitted on the basis of space
availability at the conference and with immediate full payment.
CANCELLATIONS & TRANSFERS
If you are unable to attend, a substitute delegate is welcome at no
extra charge. Please provide the name and the title of the substitute
delegate at least 2 days prior to the Conference. A full refund less 10%
administrative charge will be made for cancellation received in writing
by 29 March 2005. A complete set of conference documentation and
a 50% refund will be given for cancellation received by 7 April 2005.
Regrettably, no refund can be made for cancellation received after
7 April 2005 A complete set of documentation will however be sent to
you.
The organiser reserves the right to make any amendments and/or
changes to the the programme, venue, speaker replacements and/or
topics if warranted by circumstances beyond its control.
Early Bird Fee
(If payment & registration are
received by 18 March 2005)
Conference Only RM2,795 RM2,995
5 EASYWAYSTO REGISTER
TELEPHONE: (603) 2070 3299
FAX: complete and send this registration form
to : (603) 2070 3369
MAIL: this completed form together with payment to:
Asia Business Forum Sdn Bhd
Suite 20.05, Level 20, Wisma Goldhill, 67 Jalan Raja
Chulan, 50200 Kuala Lumpur, Malaysia
@ EMAIL: nadeeka@abf-asia.com
WEB: http://www.abf-asia.com
STRATEGIC I.T. OUTSOURCING
18 - 19 April 2005
JW Marriott Hotel Kuala Lumpur, Malaysia
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CONFERENCEVENUE & ACCOMMODATION INFORMATION
JW Marriott Hotel Kuala Lumpur, Malaysia
183 Jalan Bukit Bintang, 55100 Kuala Lumpur, Malaysia
Tel:(603) 2715 9000 Fax:(603) 2715 7012
Attn: Room Reservation Department
For reservations, please make your bookings directly with the hotel.To
enjoy the special room rates, please quote Asia Business Forum’s
Conference on “Strategic IT Outsourcing”. Hotel bills are to be
settled by delegates directly with the hotel. Hotel reservations and
travel arrangements are the responsibilities of the registrant. Please
note that rooms are available on a first-come-first-served basis.
INCORRECT MAILING INFORMATION
It is possible that you may receive multiple mailings of this event or
incorrect company details on the labels, for which we apologise. If this
happens, please let us know so that we can update our database
immediately.If you do not wish to have your name on our mailing list,
please let us know and we will remove it from our listing.
Copyright @ January 2005
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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z EQ
FOR OFFICIAL USEIMPORTANT NOTICE: Due to the provisions of the DIRECT SALES ACT
1993, the registration form herein shall only be used by body corporate.
Since Asia Business Forum Sdn Bhd is unable to accept registration by mail
from any individual, all individuals and applicants who are not body corporate
and who wish to attend are requested to register themselves at Suite 20.05,
Level 20, Wisma Goldhill, 67 Jalan Raja Chulan 50200 Kuala Lumpur,
Malaysia or call (603) 2070 3299 for registration procedure.
Regular Fee
(Payment after
18 March 2005)