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This document provides information about an organization called HPA that helps accelerate leadership and innovation. It discusses how HPA aids other organizations by discovering their brands through assessments and creating simplified and relatable messaging, graphic identities, and communication strategies to ensure consistency across efforts. The goal is to provide clients with the building blocks needed for future communications so they can do good and do better.

Technology Business

HPA: THE CATALYST
Accelerating Leadership and Innovation

Great brands are not DEVELOPED.
They are DISCOVERED.

BUILDING BLOCKS
for future communications

Les deux dernières décennies ont vu la réalisation d’un grand nombre de projets de numérisation qui n’ont toutefois pas débouché sur la création de plateformes collaboratives et intégrées susceptibles de constituer un support durable, que ce soit pour une recherche de qualité, pour l’enseignement, ou pour des initiatives de toute nature. Chercher à modéliser la diversité des ressources culturelles et des histoires collectives qui leurs sont associées, et cela sous différents points de vue, demeure un défi de taille. En dépit d’un investissement considérable, l’usage de la technologie pour une modélisation du patrimoine culturel en est resté à un stade expérimental et parcellaire. Cette communication cherche à établir en quoi la modélisation de la connaissance du «monde réel » contribue à dresser une image fidèle et attrayante du patrimoine culturel, à l’intérieur et au-delà des frontières nationales.

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