1. The document analyzes users and motives of use for information and communication systems like navigation systems and mobile phones. 2. It finds that the largest user group is 26-45 years old and that females use navigation systems more. Country usage varies but is generally high. 3. Motives of use include getting directions, checking traffic, and communicating efficiently. However, many users report avoiding phone use in complex driving situations.

1. INTERACTION WP1/WP2
Information and communication
systems
Users and motives of use
Virpi Britschgi, Merja Penttinen, VTT

2. Summary:
1. Information and communication systems
1. Navigation system
2. Mobile phone
2. Users of information and communication
systems
- Age
- Gender
- Country
3. Motives of information and communication
systems use
4. Examples of usage of information and
communication systems and usage of two systems
together
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3. Users of information and
Age communication systems
Age groups NS MP
N, (%) N, (%)
<26 1120 (18%) 653 (18%)
26-45 3486 (56%) 2214 (61%)
46-65 1432 (23%) 690 (19%)
>65 187 (3%) 73 (2%)
Total (N) 6225 3630
The ‘middle aged’ group (26–45 years old) was the largest group in the
sample and dominated also in the usage of NS and MP.
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4. Users of information and
communication systems
Gender
Gender NS MP
N, (%) N, (%)
Female 3461 (55%) 1832 (50%)
Male 2832 (45%) 1826 (50%)
Total (N) 6293 3658
Female respondents used Navigation System more than men. There
was no difference between genders in the use of Mobile Phone.
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5. Users of information and
Country
communication systems
Country NS MP
N, (%) N, (%)
Australia 450, (62%) 283, (39%)
Austria 659, (90%) 483, (66%)
Czech Republic 736, (93%) 411, (52%)
Finland 711, (85%) 695, (83%)
France 1094, (93%) 530, (45%)
Netherlands 751, (97%) 255, (33%)
Portugal 918, (89%) 732, (71%)
Spain 712, (90%) 332, (42%)
UK 761, (93%) 245, (30%)
Total (N) 6842, (88%) 3988, (52%)
The usage of NS was highest in Netherlands and lowest in Australia.
26/11/12 The usage of MP was highest in Finland and lowest in UK. 5

6. Users of Navigation System
Portable Navigation
device function in Length
N, (%) Mobile Phone In build of use
N, (%) N, % (years)
Australia 558, (77%) 73, (10%) 94, (13%) 2.4
Austria 556, (76%) 66, (9%) 110, (15%) 3
Czech
Republic 593, (75%) 142, (18%) 55, (7%) 2.7
Finland 603, (72%) 167, (20%) 67, (8%) 2.7
France 965, (82%) 71, (6%) 153, (13%) 2.6
Netherlands 658, (85%) 39, (5%) 77, (10%) 3.6
Portugal 681, (66%) 206, (20%) 144, (14%) 3
Spain 506, (64%) 127, (16%) 150, (19%) 3.1
UK 654, (80%) 57, (7%) 106, (13%) 2.8
Total 5758, (75%) 998, (13%) 921, (13%) 2.8
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7. Users of Mobile Phone
Makes a Reads Sends
Answers call SMS SMS
Users while while while while
N, (%) driving driving driving driving
Australia 112, (39%) 29, (26%) 19,(17%) 11, (10%) 8, (7%)
Austria 319, (66%) 115, (36%) 89,(28%) 22, (7%) 13, (4%)
Czech
Republic 215, (52%) 67, (31%) 41,(19%) 24, (11%) 19, (9%)
236,
Finland 576, (83%) 322, (56%) (41%) 138, (24%) 64, (11%)
France 240, (45%) 67, (28%) 43,(18%) 41, (17%) 26, (11%)
Netherlands 84, (33%) 28, (33%) 23,(27%) 11, (13%) 8, (10%)
157,
Portugal 522, (71%) 230, (44%) (30%) 141, (27%) 89, (17%)
Spain 142, (42%) 50, (35%) 30,(21%) 13, (9%) 9, (6%)
UK 74, (30%) 16, (21%) 12,(16%) 9, (12%) 7, (10%)
539,
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Total 2074, (52%) 767, (37%) (26%) 331, (16%) 207, (10%)

8. Users of Mobile Phone: hands-free
• Two-thirds (66%) of the Mobile Phone
users had a hands-free system:
– 18% used hands-free kit including a speaker
and microphone,
– 17% used a wired ear-piece, and
– 16% used a wireless Bluetooth ear-piece.
• About half of the respondents reported
that they use the hands free system for
all or almost all of their calls
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9. Motives of Navigation System usage
• NS is most useful when driving in an
unfamiliar environment or when lost,
driving at night, long trips, city roads
• NS takes away the stress of finding the
destination
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10. Motives of mobile phone usage
• Emergency situations, efficient use of
time, to get route information, to inform
about changes in schedule
• 70% reported to avoid using the phone
when:
• In a complex situation such as
merging, turning or when in an
unfamiliar environment
• 40% reported favouring the use in an
familiar environment or on highways
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11. Examples of usage of information and
communication systems
• “I use NS always to check the route to
unfamiliar destinations, but also to find out
whether my everyday routes could be changed
to faster and better ones.” (Man, 42)
• “I like the system very much, it is
multifunctional: guidance, speed limit
information, warns about traffic jams and
accidents etc.” (Man, 38)
• “I often phone while driving if I have to inform
about changes in my schedule.” (Woman, 40)
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12. Examples of usage of two systems
together
• “I use the navigation system to check the
speed limit. Then I switch the cruise control on
and select the speed a little bit above the limit.”
(Man, 23)
• “The navigation system warns about the speed
monitoring cameras, so I can adjust the speed
with the cruise control.” (Woman, 43)
• “I switch the cruise control on if I need to
concentrate on a phone call.” (Woman, 40)
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13. Thank you for your attention!
Questions?
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