The document outlines 38 "spark starters" across 12 categories to help create new brand energy. It provides examples of companies that exemplify each spark starter through their websites. The categories are relationships, knowledge, transformation, experience, culture, design, utility, passion, interactive, authenticity, vision, and innovation. Each spark starter suggests a strategic approach a brand can take and is illustrated with a company example.
54. Trajectory
20 Community Place
Morristown NJ 07960
973-292-1400
www.trajectory4brands.com
Contact: Eric Brody, President
973-292-1400 x201
eb@trajectory4brands.com