15 avril 2010

1. ASSASSIN'S CREED ® 2 AWARDED
GUINNESS WORLD RECORD ®
Assassin’s Creed II has featured on more magazine front
covers than any other video game
Montreal, Canada – April 15, 2010 – Today Ubisoft® received confirmation from
®
Guinness World Record , the global authority on record breaking, that Assassin's
Creed II now holds the Gamer’s Edition Guinness World Record for being the most
cover-featured video game. Assassin’s Creed II was used as a lead cover story
on 127 different publications in 32 countries, between April 2009 and April 2010.
“Assassin’s Creed is one of our most well-loved brands,” said Alain Corre managing
director EMEA at Ubisoft. “The worldwide interest for the brand, coupled with the
energy and creativity of our press team made for a winning combination and I am
proud of receiving this Guinness World Record.”
Gaz Deaves, Editor of Guinness World Records Gamer’s said: “The evidence
submitted by Ubisoft was extremely thorough, with full details of every publication
that featured the game. It’s been a pleasure researching this category and we were
pleasantly surprised that Assassin’s Creed II took the record – I’m sure plenty of
commentators (including myself) would have predicted another well-known game
winning the title instead, and this achievement is even more impressive in view of
the other 2009 releases that Assassin’s Creed II was able to beat”.
The record will be shortlisted for entry in the next edition of Guinness World Records
Gamer’s Edition. For more information please visit
www.guinnessworldrecords.com/gamers

2. About Ubisoft:
Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide
and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft
has offices in 28 countries and sales in 55 countries around the globe. It is committed to delivering high-
quality, cutting-edge video game titles to consumers. Ubisoft generated sales of €1.058 billion for the
2008-09 fiscal year. To learn more, please visit www.ubisoftgroup.com
About Guinness World Records 2010 Gamer’s Edition
The Gamer’s Edition series, praised by critics as a ‘must have for fans of gaming’ (Kotaku.com) and
‘Gamer’s Edition has become an institution’ (The Independent) returns with its third instalment. The new
edition promises to be the best yet, with more gaming records, reviews, trivia and features. Records from
Gamer’s Edition 2010 include the Biggest Selling Video Game Of All Time (Wii Sports, with lifetime sales of
over 46 million copies – eclipsing the previous 20 year record holder, Super Mario Bros’ 40 million copies
sold). The Highest Grossing Video Arcade Of All Time (NBA Jam was released in North American arcades
in 1993 and earned over $1 billion -£676,269,678- in its first year). The Longest Time Spent Playing An
MMORPG (Sara Lhadi spent 16,799 hours playing Runescape between November 2004 and October 2009
– this averages out at 9 hours 20 minutes of play every single day!). The Most Played Video Game Of All
Time (Snake, produced by Nokia distributed for free on mobile phone handsets is estimated to have been
played by over a billion people). Most Played Online Video Game (Call of Duty 4, which has been played by
over 13 million gamers on Xbox Live since its launch in November 2007). Departing from the game-by-game
structure of the last two books, the new layout covers the world of gaming by genre and sub-genre, enabling
the editors to pick only the strongest and most relevant records in each topic area. As well as records,
Gamer’s Edition 2010 is full of interesting features such the as the Top 50 Games Of All Time as voted by
our readers on the gamer’s website; Future Gaming; a profile on the doyen of Nintendo, Shigeru Miyamoto;
How to be a Record-Breaker; the Year in Review; and of course the Twin Galaxies high scores charts that
allows you to see how you compare with the best in the gaming world.
© 2009 Ubisoft Entertainment. All Rights Reserved. Assassin's Creed, Ubisoft and the Ubisoft logo are
trademarks of Ubisoft Entertainment in the U.S. and/or other countries.