The document outlines the customer flow process for developing potential changemakers. It discusses changes to promotion, matching, reception, and development roles. Various roles are defined including the responsibilities of the EP lead, global host manager, operations preparation, and marketing roles for online promotion of programs through articles, branding, and storytelling.

1. A potential
Changemaker
Is developed at the
End
of the customer flow.

2. Changes which influence
Promotion present all the time in customer
flow
Shorter matching
Increasing the role of servicing
Leadership n every experience

3. Refreshed jd’s
Matchi
ng
Recepti
on
EP
Development
H
R

4. Matching
– EP Lead conduction
– Taking care of formalitites
– Cy2Cy management
– EP accepting for TNs

5. Reception
• Global Host management
• EP integration
• Promotion content collection
• Fire fighting with EP
• EP LEad
• NO INTERVIEWS !

6. In icx
delivery Matching
Reception / EP
Development

7. HR
• Conducting interviews
• OPS preparation & conduction
• EP professional preparation (conducting
simulations of RB etc)
• Cy2Cy offers sales during RB & OPS

8. EP DEVELopment
• EP Lead preparation & conduction
• Taking care of formalities
• Contstant contact with EP & fire fighting
• Marketing content collection
• Reintegration after exchange
• Cy2Cy during matching process

9. In OGX
EP development
HR
EP
Development

10. marketing
LC VP
MKT
OGX
Coo
TM Coo ICX Coo

11. OGX Coo
• Online promotion
– creating articles, posts
– brand positioning
– support in promotion TNs among EPS
– supporting EP engagement after matching (sending
articles etc ) [preparation]
– showcasing stories from EPs [OGX are sendng it]
– creating campaignes for upselling
• finding opportunitites for positioning our OGX
brands (internal [iXP] & external [finding some
events])

12. TM Coo
• Online promotion
– Creating articles, posts
– brand positioning
– promotion of iXP, Double EXP, TLP, reallocation
among members
– supporting members engagement after allocation
[leadership articles, time mgmt articles etc]
– showcasing stories from members
• Finding opportunitites for positioning our brands
(internal & external)

13. ICX Coo
• Online promotion
– creating articles, posts
– B2B marketing
– support in promotion GH in external environment
– supporting EP engagement after matching [sending
articles, support in creation reception booklet etc.]
– showcasing EPs stories who were in Poland before
[Matching peeps are sending it]
– creating campaignes for upselling
– showcasing GH stories