INNvolve is an online platform that allows users to exchange knowledge and ideas through different areas. The Brainstorming Area allows users to comment and provide general ideas. The Challenges Area develops structured projects to solve current issues with financial rewards. Startup Tank supports 30 startup project developments each year by providing tools and presenting projects to investors. INNvolve also launched a new blog to share experiences and emphasize rewards, with 28% and 19% of users respectively wanting notifications from landing pages about the experience and rewards.