The document discusses frustrations with excessive posting on social media, including constant discounts, repeated posts, overuse of capital letters, tagging photos for alignment, exploiting friends lists, spamming business pages and profiles, non-event "events", affiliate marketing disguised as events, inviting people to like pages with no real content, having the same content on profiles and pages, excessive moaning, not liking customers, posting quizzes and games, hard selling and demanding likes and shares. It suggests telling stories, sparking ideas, and avoiding hard selling.