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© 2024 Cloudera, Inc. All rights reserved.
IGNITE CHANGE: BUILD GENERATIVE AI
CHATBOT SOLUTIONS FOR NON-PROFITS
THE WHAT, HOW AND WHY OF GENAI FOR NON-PROFITS
© 2024 Cloudera, Inc. All rights reserved. 2
Tim Spann
Twitter: @PaasDev // Blog: datainmotion.dev
Principal Developer Advocate.
Princeton Future of Data Meetup.
Hightstown Elks Volunteer
ex-Pivotal, ex-Hortonworks, ex-StreamNative,
ex-PwC, ex-HPE
https://medium.com/@tspann
https://github.com/tspannhw
3
GenAI encompasses a wide range of techniques
used to create entirely new data – text, code,
images, and even music.
While ChatGPT is a powerful generative pre-trained
transformer model, it represents just a single
approach within the broader field of generative AI.
What is Generative AI?
4
Here's how it goes beyond ChatGPT and benefits nonprofits through chatbots:
• Versatility: GenAI isn't limited to chat; it can create compelling content – blog
posts, social media updates, fundraising materials – tailored to a specific
audience.
• Data Augmentation: It can generate synthetic data to train other AI models,
helping nonprofits with limited resources leverage AI tools.
• Personalization: GenAI chatbots can personalize interactions based on user
data, providing a more engaging experience.
• 24/7 Availability: Chatbots provide constant support and answer basic queries,
freeing up staff time for more complex tasks.
GenAI Beyond ChatGPT: A Boon for Nonprofits
5
Generative AI refers to a class of artificial intelligence algorithms and models that are designed to
generate new content or data that is similar to the input data it was trained on. These models are
particularly good at creating new content such as images, text, audio, and video.
Generative AI works by learning the patterns and features of a dataset and then using that
knowledge to generate new examples that resemble the original data. This is often done through
deep learning techniques, such as Generative Adversarial Networks (GANs) and Variational
Autoencoders (VAEs).
Here are some common applications of generative AI:
1. Image Generation: Generative models can create new images that resemble real photographs.
This has applications in creating art, generating realistic images for games and movies, and even
designing new products.
2. Text Generation: Models like OpenAI's GPT (Generative Pre-trained Transformer) can generate
coherent and contextually relevant text. This can be used for tasks like language translation,
content creation, and chatbots.
ChatGPT Says: What is Generative AI?
6
3. Music and Audio Generation: Generative models can create new music
compositions, mimic the style of a particular artist, or even generate realistic
speech.
4. Video Synthesis: There are models that can generate new video content, such
as deepfakes which can create realistic videos of people saying or doing things
they never actually did.
5. Data Augmentation: Generative models can also be used to augment datasets
for training other AI models. For example, generating new images to add to a
dataset for image recognition tasks.
Generative AI has incredible potential for creativity and innovation but also raises
ethical considerations, especially regarding the generation of realistic but fake
content (deepfakes) and potential misuse.
ChatGPT Says 2: What is Generative AI?
7
Fundraising & Engagement
Information & Awareness
Efficiency & Operations
Benefits of GenAI Chatbots for Nonprofits
Targeted outreach 24/7 donor support
Event promotion Volunteer recruitment
Automated email campaigns
Educational content Personalized support
Multilingual communication Accessibility
Data entry automation Schedule management
Feedback collection Report generation
Cost reduction Reduced staff workload
© 2024 Cloudera, Inc. All rights reserved.
10
Real-Time Pipelines
External Context Ingest
Ingesting, routing, clean, enrich, transforming,
parsing, chunking and vectorizing structured,
unstructured, semistructured, binary data and
documents
Prompt engineering
Crafting and structuring queries to optimize
LLM responses
Context Retrieval
Enhancing LLM with external context such as
Retrieval Augmented Generation (RAG)
Roundtrip Interface
Act as a Discord, REST, Kafka, SQL, Slack bot to
roundtrip discussions
Think SMALLER
https://github.com/tspannhw/FLaNK-HuggingFace-DistilBert-SentimentAnalysis
https://github.com/tspannhw/FLaNK-LLM
watsonx.ai
Small Language Models
TinyLlama 1.1B Llama model Microsoft PHI-2 2.7B model
13
UNSTRUCTURED DATA WITH NIFI
• Archives - tar, gzipped, zipped, …
• Images - PNG, JPG, GIF, BMP, …
• Documents - HTML, Markdown, RSS, PDF, Doc, RTF, Plain Text, …
• Videos - MP4, Clips, Mov, Youtube URL…
• Sound - MP3, …
• Social / Chat - Slack, Discord, Twitter, REST, Email, …
• Identify Mime Types, Chunk Documents, Store to Vector Database
• Parse Documents - HTML, Markdown, PDF, Word, Excel, Powerpoint
Startup Grind Princeton & NJ Big
Data Alliance Generative AI
Reverse Pitch - March 27
Startup Grind hosts AI Max
Summit - April 12
© 2024 Cloudera, Inc. All rights reserved. 15
Confidential—Restricted
@PaasDev
https://www.meetup.com/futureofdata-princeton/
https://www.meetup.com/futureofdata-newyork/
From GenAI to Big Data to Edge to Streaming to Containers to Cloud to Analytics to Cloud Storage to Fast
Data to Machine Learning to Microservices to ...
Future of Data - NYC + NJ + Philly + Virtual
© 2024 Cloudera, Inc. All rights reserved. 16
This week in Apache NiFi, Apache Flink,
Apache Kafka, ML, AI, Apache Spark, Apache
Iceberg, Python, Java, LLM, GenAI, Vector
DB and Open Source friends.
https://bit.ly/32dAJft
https://www.meetup.com/futureofdata-
princeton/
FLaNK Stack Weekly by Tim Spann
17
TH N Y U

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2024 Build Generative AI for Non-Profits

  • 1. © 2024 Cloudera, Inc. All rights reserved. IGNITE CHANGE: BUILD GENERATIVE AI CHATBOT SOLUTIONS FOR NON-PROFITS THE WHAT, HOW AND WHY OF GENAI FOR NON-PROFITS
  • 2. © 2024 Cloudera, Inc. All rights reserved. 2 Tim Spann Twitter: @PaasDev // Blog: datainmotion.dev Principal Developer Advocate. Princeton Future of Data Meetup. Hightstown Elks Volunteer ex-Pivotal, ex-Hortonworks, ex-StreamNative, ex-PwC, ex-HPE https://medium.com/@tspann https://github.com/tspannhw
  • 3. 3 GenAI encompasses a wide range of techniques used to create entirely new data – text, code, images, and even music. While ChatGPT is a powerful generative pre-trained transformer model, it represents just a single approach within the broader field of generative AI. What is Generative AI?
  • 4. 4 Here's how it goes beyond ChatGPT and benefits nonprofits through chatbots: • Versatility: GenAI isn't limited to chat; it can create compelling content – blog posts, social media updates, fundraising materials – tailored to a specific audience. • Data Augmentation: It can generate synthetic data to train other AI models, helping nonprofits with limited resources leverage AI tools. • Personalization: GenAI chatbots can personalize interactions based on user data, providing a more engaging experience. • 24/7 Availability: Chatbots provide constant support and answer basic queries, freeing up staff time for more complex tasks. GenAI Beyond ChatGPT: A Boon for Nonprofits
  • 5. 5 Generative AI refers to a class of artificial intelligence algorithms and models that are designed to generate new content or data that is similar to the input data it was trained on. These models are particularly good at creating new content such as images, text, audio, and video. Generative AI works by learning the patterns and features of a dataset and then using that knowledge to generate new examples that resemble the original data. This is often done through deep learning techniques, such as Generative Adversarial Networks (GANs) and Variational Autoencoders (VAEs). Here are some common applications of generative AI: 1. Image Generation: Generative models can create new images that resemble real photographs. This has applications in creating art, generating realistic images for games and movies, and even designing new products. 2. Text Generation: Models like OpenAI's GPT (Generative Pre-trained Transformer) can generate coherent and contextually relevant text. This can be used for tasks like language translation, content creation, and chatbots. ChatGPT Says: What is Generative AI?
  • 6. 6 3. Music and Audio Generation: Generative models can create new music compositions, mimic the style of a particular artist, or even generate realistic speech. 4. Video Synthesis: There are models that can generate new video content, such as deepfakes which can create realistic videos of people saying or doing things they never actually did. 5. Data Augmentation: Generative models can also be used to augment datasets for training other AI models. For example, generating new images to add to a dataset for image recognition tasks. Generative AI has incredible potential for creativity and innovation but also raises ethical considerations, especially regarding the generation of realistic but fake content (deepfakes) and potential misuse. ChatGPT Says 2: What is Generative AI?
  • 7. 7 Fundraising & Engagement Information & Awareness Efficiency & Operations Benefits of GenAI Chatbots for Nonprofits Targeted outreach 24/7 donor support Event promotion Volunteer recruitment Automated email campaigns Educational content Personalized support Multilingual communication Accessibility Data entry automation Schedule management Feedback collection Report generation Cost reduction Reduced staff workload
  • 8.
  • 9. © 2024 Cloudera, Inc. All rights reserved.
  • 10. 10 Real-Time Pipelines External Context Ingest Ingesting, routing, clean, enrich, transforming, parsing, chunking and vectorizing structured, unstructured, semistructured, binary data and documents Prompt engineering Crafting and structuring queries to optimize LLM responses Context Retrieval Enhancing LLM with external context such as Retrieval Augmented Generation (RAG) Roundtrip Interface Act as a Discord, REST, Kafka, SQL, Slack bot to roundtrip discussions
  • 12. Small Language Models TinyLlama 1.1B Llama model Microsoft PHI-2 2.7B model
  • 13. 13 UNSTRUCTURED DATA WITH NIFI • Archives - tar, gzipped, zipped, … • Images - PNG, JPG, GIF, BMP, … • Documents - HTML, Markdown, RSS, PDF, Doc, RTF, Plain Text, … • Videos - MP4, Clips, Mov, Youtube URL… • Sound - MP3, … • Social / Chat - Slack, Discord, Twitter, REST, Email, … • Identify Mime Types, Chunk Documents, Store to Vector Database • Parse Documents - HTML, Markdown, PDF, Word, Excel, Powerpoint
  • 14. Startup Grind Princeton & NJ Big Data Alliance Generative AI Reverse Pitch - March 27 Startup Grind hosts AI Max Summit - April 12
  • 15. © 2024 Cloudera, Inc. All rights reserved. 15 Confidential—Restricted @PaasDev https://www.meetup.com/futureofdata-princeton/ https://www.meetup.com/futureofdata-newyork/ From GenAI to Big Data to Edge to Streaming to Containers to Cloud to Analytics to Cloud Storage to Fast Data to Machine Learning to Microservices to ... Future of Data - NYC + NJ + Philly + Virtual
  • 16. © 2024 Cloudera, Inc. All rights reserved. 16 This week in Apache NiFi, Apache Flink, Apache Kafka, ML, AI, Apache Spark, Apache Iceberg, Python, Java, LLM, GenAI, Vector DB and Open Source friends. https://bit.ly/32dAJft https://www.meetup.com/futureofdata- princeton/ FLaNK Stack Weekly by Tim Spann