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![Joining a conversation
Conferences provide an effective way of joining a scholarly conversation.
They present more recent developments in a field than articles that may have been
written more than two or three years before their eventual publication [...]
For example, target two or three conferences in a field, in a row, to get to know
personally some of the people interested in an area [...]
That is, joining in the formal and informal discussions after [...]](https://image.slidesharecdn.com/2018sibiuspfflch-180525124803/85/Guia-para-Publicar-Emerald-2018-8-320.jpg)
![Joining a conversation
[...] So the first step in getting published is to picture the audience who will be reading and judging an
article. For instance, is the journal aimed at academics in a wide range of general areas of marketing,
or academics in a particular field like franchising, or practitioners and consultants?
[...] In contrast, Marketing Intelligence & Planning is read by consultants as well as
academics, and many of its consultant readers would expect a more balanced range of academic and
practitioner‐relevant articles in an issue.
Practitioners Titles: www.emeraldgrouppublishing.com/authors/guides/write/practitioner.htm?part=2](https://image.slidesharecdn.com/2018sibiuspfflch-180525124803/85/Guia-para-Publicar-Emerald-2018-10-320.jpg)
![Joining a conversation
[...] Finally, find one or two exemplars of your type of article from the target journal (Huff, 1999).
Exemplars are not necessarily about your topic, but they do show how an article is written that uses
your methodology and/or makes the same sort of arguments.
[...] While doing this literature review, do not criticise other writers in the conversation circle, instead,
use words like “complement”, “build on” and “synthesise”, and avoid phrases such a
“omitted” or “failed to address”. After all, the writers you reference may be asked by the editor
to review your submission.](https://image.slidesharecdn.com/2018sibiuspfflch-180525124803/85/Guia-para-Publicar-Emerald-2018-11-320.jpg)
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Guia para Publicar Emerald 2018
This document provides guidance for authors aiming to publish high-quality articles, highlighting the importance of clear writing, understanding the target audience, and adhering to journal standards. It emphasizes the need for originality, valid methodology, and well-structured arguments while offering links to various resources for authors. Additionally, the document discusses strategies for engaging with the scholarly community and the significance of promoting published work effectively.
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Guia para Publicar Emerald 2018
- 1. Guia para publicar conselhosdos editores-chefe da Emerald para um artigo de qualidade André Jun Isabela Daneluci 2018
- 2. The thing youdo not want to do is irritate the reviewer such that they form a poor opinion of your paper. Majid (2014) notes that “bad writing often goes hand-in-hand with murky thinking, so by writing clearly you are forced to clarify your understanding”. https://doi.org/10.1108/JABS-02-2015-0024 JerryPaulSheppard,(2015)"Gettingpublished:achieving acceptancefromreviewersandeditors",JournalofAsia BusinessStudies,Vol.9Issue:2,pp.117-132, https://doi.org/10.1108/JABS-02-2015-0024
- 3. Sumário ESCREVER Conheça o seucontexto, Revisão por pares, As 10 características de um bom artigo, Academic Phrasebank SUBMETER Buscas, Plataforma, Peerwith e Perfil DIVULGAR Kudos, Emeraldinsight.com PESQUISAR EmeraldInsight.com, Perfil, Busca e Alertas
- 4. Emerald: fundada por acadêmicospara acadêmicos Fundada em 1967, por professores de Bradford The Emerald Foundation – http://www.emeraldfoundation.org.uk/ Dr Keith Howard OBE*, Phd (Bradford), LLD** (Hon)(Leeds), MSc (Leeds), BSc (Hons)(Leeds)
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- 8. Joining a conversation Conferencesprovide an effective way of joining a scholarly conversation. They present more recent developments in a field than articles that may have been written more than two or three years before their eventual publication [...] For example, target two or three conferences in a field, in a row, to get to know personally some of the people interested in an area [...] That is, joining in the formal and informal discussions after [...]
- 10. Joining a conversation [...]So the first step in getting published is to picture the audience who will be reading and judging an article. For instance, is the journal aimed at academics in a wide range of general areas of marketing, or academics in a particular field like franchising, or practitioners and consultants? [...] In contrast, Marketing Intelligence & Planning is read by consultants as well as academics, and many of its consultant readers would expect a more balanced range of academic and practitioner‐relevant articles in an issue. Practitioners Titles: www.emeraldgrouppublishing.com/authors/guides/write/practitioner.htm?part=2
- 11. Joining a conversation [...]Finally, find one or two exemplars of your type of article from the target journal (Huff, 1999). Exemplars are not necessarily about your topic, but they do show how an article is written that uses your methodology and/or makes the same sort of arguments. [...] While doing this literature review, do not criticise other writers in the conversation circle, instead, use words like “complement”, “build on” and “synthesise”, and avoid phrases such a “omitted” or “failed to address”. After all, the writers you reference may be asked by the editor to review your submission.
- 12. Conheça bem asua revista http://hybridpublishing.org/2013/10/fake-cancer-study-published-in-157- open-access-journals/ http://www.sciencemag.org/news/2015/11/feature-how-hijack-journal https://scholarlykitchen.sspnet.org/2018/04/18/paper-acceptedunless- letter- forged/?utm_source=feedburner&utm_medium=email&utm_campaign= Feed%3A+ScholarlyKitchen+%28The+Scholarly+Kitchen%29
- 13. Sobre o Fatorde Impacto... “If I could get rid of the Impact Factor tomorrow, I would. I hate it… It totally distorts decision- making and it is a very, very bad influence on science” Richard Horton, Editor de The Lancet (Fator de impacto: 39,06) Fonte: http://www.timeshighereducation.co.uk/407705.article
- 14. “Um autor daEmerald costuma deixar de lado seu artigo com os comentários, por 1 semana, para que sua pressão arterial volte à normalidade” Após a submissão de seu artigo... Um pedido de revisão é um excelente sinal! Agora você está dentro do ciclo de publicação. Quase todo trabalho é revisado pelo menos uma vez! Mesmo se os comentários forem incisivos ou desencorajadores, não os tome pessoalmente
- 15. Uma sugestão: acoautoria Colega ou um supervisor Especialmente útil para pesquisas interdisciplinares Confira a versão final para que haja uma única voz Entre em acordo com colegas sobre a ordem de aparição de autores e sobre quem será o canal de comunicação com a revista.
- 16. 10 conselhos paraum bom artigo
- 17. O que editorese revisores buscam? Originalidade (contribuição) – o que é novo? Metodologia? Resultados? Relevância e extensão do conhecimento existente Metodologia – as conclusões são válidas e objetivas? Redação (clareza, estrutura) – o texto se comunica bem? Argumentação com uma construção lógica Implicações teóricas e práticas – o “e daí?” Referências recentes e relevantes Internacionalidade – foco global Aderência ao escopo editorial e objetivos da revista Título, palavras-chave e resumo bem redigidos
- 18. Um recurso valioso AcademicPhrasebank – http://www.phrasebank.manchester.ac.uk Being critical The study The findings Smith’s paper Her conclusions would have been might have been useful original relevant convincing interesting persuasive if he/she had if the author had used … adopted … assessed … included … addressed … considered …
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- 23. Check list http://www.emeraldgrouppublishing.co m/authors/writing/checklist.htm Faça suarevisão por pares adiantada!
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- 26. Around 2 millionresearch outputs are published each year Simply publishing an article is no longer enough to ensure that your work is found, read, applied and cited
- 27. Kudos 23% mais downloads para autoresque usaram a ferramenta Erdt et al. Analysing researchers’ outreach efforts and the association with publication metrics: A case study of Kudos. PLOS One. August 2017. https://doi.org/10.1371/journal.pone.0183217
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- 36. Propósito Metodologia/Abordagem Descobertas Limitações da pesquisa Implicaçõespráticas e sociais Originalidade/Valor
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- 40. Emerald Resources Área daPesquisa
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- 42. Seja um Literati! Junte-seaos mais de 4000 autores Emerald e 200 membros de comitês editoriais na América Latina! André Jun – Apoio a Autores ajun@emeraldgroup.com Isabela Daneluci – Soluções de Acesso idaneluci@emeraldgroup.com