Key messages: - Transformations fail when key leaders are not aligned. - Assign a budget for transformation. - “80/20 is OK.” Is a message that needs to come from the top. - Transformation is an organisational function, not an IT function. - Have the courage to talk about elephants in the room. - Be clear about roles and responsibilities, upfront. - Always adopt a user perspective. - Get everyone on the same page, at the start.