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August 2014	
INVEST IN THE FUTURE OF SUCCESSFUL EVENT MARKETING
FUNDRAISING | 2017
evvnt
August 2014	
IN A NUTSHELL
If	you've	a+ended	an	event	or	conference	in	the	last	5	years,	the	chances	
are,	you've	already	experienced	evvnt	.		
	
With	24,000	clients	in	139	countries,	the	evvnt	plaAorm	is	used	to	market	
137,000	events	and	generates	$1.2m	in	revenue	-	one	quarter	of	it	by	
subscripJon.	
	
Having	raised	£800,000	in	seed	funding,	we've	grown	organically	for	the	
last	18	months.	We	are	geOng	close	to	being	profitable	and	we're	
promoJng	320%	more	events	that	this	Jme	last	year.	
	
We're	now	raising	growth	capital	to	accelerate.	We	will	convert	exisJng	
business	to	recurring	revenue	and	target	the	remaining	4.4	billion	events	
that	are	listed	globally	each	year.	With	just	0.1%	market	share,	we'll	turn	
over	more	than	$130m	per	annum.	
SUBMIT
ONCE
August 2014	
To become the greatest place to
promote an event online.
Our mission is to help people
promote and find events.
Marketing Technology - MarTech
MISSION SUBMIT
ONCE
August 2014	
THE PROBLEM
evvnt ON DEMAND EVENT MARKETING
SUBMIT
ONCE
•  Fragmented	industry	in	chaos	
•  1000’s	of	publishers		
•  100’s	of	services	available	
•  Fickle,	mulJ	channel	consumer	
•  IneffecJve	&	complicated	tools		
•  Time	consuming	&	not	cost-effecJve		
•  Limited	reporJng	on	delivered	value	
Millions	of	events	are	manually	submi+ed	via	mulJple	markeJng	
plaAorms	to	thousands	of	media	channels	yet	sJll	fail	to	market	an	
event	successfully.
August 2014	
THE SOLUTION
evvnt ON DEMAND EVENT MARKETING
SUBMIT
ONCE
	
•  Unique	SaaS	plaAorm	
•  ConsolidaJon	of	tools	
•  MulJ	channel	delivery	
•  Simple	&	intuiJve	to	use	
•  Affordable	&	transacJonal	
•  Total	accountability	
•  Event	organizers	friendly	
On	demand	event	markeJng	plaAorm	connected	to	the	world’s	best	
event	markeJng	services	creaJng	cost	efficient	event	online	promoJonal	
campaigns,	in	a	few	clicks.
August 2014	
was the number one choice for
creating buzz around events, the service
saved on time, human resource and also
gave us the results we needed quickly.
James Wight – Global Marketing Director – UBM
evvnt
SUBMIT
ONCE
“
“
August 2014	
MARKET SIZE
evvnt ON DEMAND EVENT MARKETING
Total English Speaking (30%) $17 Billion
Of which USA (17%) $10 Billion
Of which UK (1.4%) $800 Million
July 2013 Frost & Sullivan report entitled “A Survey of Meeting and Event Planning Professionals and Hotel Operators”
January 21, 2014 AdAge article entitled “B2B Marketing Budgets Set To Rise 6% in 2014: Forrester”
January 21, 2014 Forrester Research report entitled “Focus B2B Marketing Budget Gains On Business Outcomes To Succeed In 2014”
SUBMIT
ONCE
Expenditure on events market Addressable market
$500	billion	being	spent	on	events	and	conferences	annually	
as	noted	by	Forrester	Research,	with	20%	typically	being	
assigned	to	a	markeJng	officers	budget.	
Total addressable market
$58 billion p.a
August 2014	
HOW IT WORKS
evvnt ON DEMAND EVENT MARKETING
	
	
	
	
	
A	single,	intuiJve,	transacJonal	event	markeJng	technology	that	allows	
event	organizers	to	publish	their	events	to	a	broad	range	of	markeJng	
services.	It’s	fast,	easy	to	use	and	comprehensive,	giving	organisers	the	
tools	needed	to	reach	as	wide	an	online	presence	as	possible	and	track	the	
impact	across	mulJple	channels	from	one	plaAorm.	
	
As	the	starJng	point	to	every	event	promoJon,	people	will	be	seamlessly	
introduced	to	a	range	of	relevant	markeJng	services	to	ensure	a	successful	
event	through	online	markeJng	automaJon.	
	
SUBMIT
ONCE
evvnt evvntly invvite discovvr
LISTINGS MARKETING TICKETING DISCOVERY
August 2014	
TRACTION
evvnt ON DEMAND EVENT MARKETING
SUBMIT
ONCE
A	company	with	$1.2m	in	revenues	for	2016,	offices	in	London,	10	
full	Jme	members	of	staff,	89%	margin	on	sodware	with	over	
300%	events	promoted	growth	quarter	on	quarter*.	
0	
10,000	
20,000	
30,000	
40,000	
50,000	
60,000	
70,000	
2012	 2013	 2014	 2015	 2016	 2017 YTD 	
Events	Promoted	Per	Annum		
non	cumula2ve	
*	Q1	17	on	Q1	2016	
0	
5000	
10000	
15000	
20000	
25000	
Q312	
Q412	
Q113	
Q213	
Q313	
Q413	
Q114	
Q214	
Q314	
Q414	
Q115	
Q215	
Q315	
Q415	
Q116	
Q216	
Q316	
Q416	
Q117	
Q217	
Sign	Ups	&	Users	
Cumula2ve
August 2014	
BUSINESS GROWTH
evvnt ON DEMAND EVENT MARKETING
SUBMIT
ONCE
Founded	April	1st	2012	launching	the	first	event	lisJng	
aggregator,	acquired	three	event	technology	companies	and	
awarded	an	Innovate	UK	government	grant.	
	
•  $1.2	in	annual	revenues		
•  OperaJng	in	139	countries	
•  24,000	customers	
•  137,000	events	promoted	
•  2.6m	event	lisJngs	created	
•  4500+	media	partners	
•  30	strategic	partners	&	resellers	
Strategic	Partners
August 2014	
Time sensitive content such as events are
fast becoming a key differentiator in the
local information race, and is well
placed to make a major impact in this
exciting space.
James Moore – SVP of Global Partnerships at Web.com
evvnt
SUBMIT
ONCE
“
“
August 2014	
INVESTORS
evvnt ON DEMAND EVENT MARKETING
SUBMIT
ONCE
Having	closed	rounds	to	the	sum	of	£800k	of	investment	from	exisJng	
investors,	corporate	investors,	government-backed	Innovate	UK	and	
industry	leaders,	we	now	need	your	support	to	finance	our	growth.	
	
•  30	private	investors	
•  Former	Managing	Director	at	Goldman	Sachs	
•  Former	Managing	Director	at	Royal	Bank	of	Scotland	
•  Former	Managing	Director	Morgan	Stanley	&	JP	Morgan	
•  Former	Global	MarkeJng	Director	at	UBM	Conferences	
•  Innovate	UK	Government	Grant
August 2014	evvnt ON DEMAND EVENT MARKETING
TIMELINE & EXIT SUBMIT
ONCE
Investment to create a $100m+ events
media & marketing company in 4 years.
•  Double	sales	team	
•  Launch	publisher	tools	&	scale	distribu2on	of	our	‘add	event’	form	tech	
	
•  Revenue	geographical	diversifica2on	
•  Launch	two	new	services	
•  1m	event	submissions	
•  $8m	revenues	and	projected	$16m	in	2020	
2017	
	
2018	
	
2019
August 2014	
CEO BIO SUBMIT
ONCE
Richard	Green,	the	CEO	&	Founder	at	evvnt	with	over	16	
years	of	experience	in	technology,	publishing	and	
commerce	based	startups	from	eBay,	Accenture,	Bauer	to	
Qype	acquired	by	Yelp	for	$50m.		
	
A	talent	in	developing	new	business	products,	taking	them	
to	market,	securing	proof	of	concept	and	scaling.	A	
builder	of	companies	and	teams	that	deliver	rapid	
business	growth	within	global	markets.		
	
Richard	has	a	proven	track	record	in	taking	projects	from	
zero	to	substan2al	sized	opera2ons,	has	applied	
experience	in	the	local	and	interna2onal	arena.	With	
several	high	growth	start	up’s	under	his	belt	he	iden2fied	
a	gap	in	the	events	technology	market	which	he	is	now	
100%	focused.
August 2014	
THE TEAM SUBMIT
ONCE
August 2014	
INVEST IN THE FUTURE OF SUCCESSFUL EVENT MARKETING
FUNDRAISING | 2017
evvnt
Richard Green
CEO & Founder
+44 7787 527499
richard@evvnt.com
www.evvnt.media
ENQUIRIES

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Invest in the Future of Event Marketing with evvnt

  • 1. August 2014 INVEST IN THE FUTURE OF SUCCESSFUL EVENT MARKETING FUNDRAISING | 2017 evvnt
  • 2. August 2014 IN A NUTSHELL If you've a+ended an event or conference in the last 5 years, the chances are, you've already experienced evvnt . With 24,000 clients in 139 countries, the evvnt plaAorm is used to market 137,000 events and generates $1.2m in revenue - one quarter of it by subscripJon. Having raised £800,000 in seed funding, we've grown organically for the last 18 months. We are geOng close to being profitable and we're promoJng 320% more events that this Jme last year. We're now raising growth capital to accelerate. We will convert exisJng business to recurring revenue and target the remaining 4.4 billion events that are listed globally each year. With just 0.1% market share, we'll turn over more than $130m per annum. SUBMIT ONCE
  • 3. August 2014 To become the greatest place to promote an event online. Our mission is to help people promote and find events. Marketing Technology - MarTech MISSION SUBMIT ONCE
  • 4. August 2014 THE PROBLEM evvnt ON DEMAND EVENT MARKETING SUBMIT ONCE •  Fragmented industry in chaos •  1000’s of publishers •  100’s of services available •  Fickle, mulJ channel consumer •  IneffecJve & complicated tools •  Time consuming & not cost-effecJve •  Limited reporJng on delivered value Millions of events are manually submi+ed via mulJple markeJng plaAorms to thousands of media channels yet sJll fail to market an event successfully.
  • 5. August 2014 THE SOLUTION evvnt ON DEMAND EVENT MARKETING SUBMIT ONCE •  Unique SaaS plaAorm •  ConsolidaJon of tools •  MulJ channel delivery •  Simple & intuiJve to use •  Affordable & transacJonal •  Total accountability •  Event organizers friendly On demand event markeJng plaAorm connected to the world’s best event markeJng services creaJng cost efficient event online promoJonal campaigns, in a few clicks.
  • 6. August 2014 was the number one choice for creating buzz around events, the service saved on time, human resource and also gave us the results we needed quickly. James Wight – Global Marketing Director – UBM evvnt SUBMIT ONCE “ “
  • 7. August 2014 MARKET SIZE evvnt ON DEMAND EVENT MARKETING Total English Speaking (30%) $17 Billion Of which USA (17%) $10 Billion Of which UK (1.4%) $800 Million July 2013 Frost & Sullivan report entitled “A Survey of Meeting and Event Planning Professionals and Hotel Operators” January 21, 2014 AdAge article entitled “B2B Marketing Budgets Set To Rise 6% in 2014: Forrester” January 21, 2014 Forrester Research report entitled “Focus B2B Marketing Budget Gains On Business Outcomes To Succeed In 2014” SUBMIT ONCE Expenditure on events market Addressable market $500 billion being spent on events and conferences annually as noted by Forrester Research, with 20% typically being assigned to a markeJng officers budget. Total addressable market $58 billion p.a
  • 8. August 2014 HOW IT WORKS evvnt ON DEMAND EVENT MARKETING A single, intuiJve, transacJonal event markeJng technology that allows event organizers to publish their events to a broad range of markeJng services. It’s fast, easy to use and comprehensive, giving organisers the tools needed to reach as wide an online presence as possible and track the impact across mulJple channels from one plaAorm. As the starJng point to every event promoJon, people will be seamlessly introduced to a range of relevant markeJng services to ensure a successful event through online markeJng automaJon. SUBMIT ONCE evvnt evvntly invvite discovvr LISTINGS MARKETING TICKETING DISCOVERY
  • 9. August 2014 TRACTION evvnt ON DEMAND EVENT MARKETING SUBMIT ONCE A company with $1.2m in revenues for 2016, offices in London, 10 full Jme members of staff, 89% margin on sodware with over 300% events promoted growth quarter on quarter*. 0 10,000 20,000 30,000 40,000 50,000 60,000 70,000 2012 2013 2014 2015 2016 2017 YTD Events Promoted Per Annum non cumula2ve * Q1 17 on Q1 2016 0 5000 10000 15000 20000 25000 Q312 Q412 Q113 Q213 Q313 Q413 Q114 Q214 Q314 Q414 Q115 Q215 Q315 Q415 Q116 Q216 Q316 Q416 Q117 Q217 Sign Ups & Users Cumula2ve
  • 10. August 2014 BUSINESS GROWTH evvnt ON DEMAND EVENT MARKETING SUBMIT ONCE Founded April 1st 2012 launching the first event lisJng aggregator, acquired three event technology companies and awarded an Innovate UK government grant. •  $1.2 in annual revenues •  OperaJng in 139 countries •  24,000 customers •  137,000 events promoted •  2.6m event lisJngs created •  4500+ media partners •  30 strategic partners & resellers Strategic Partners
  • 11. August 2014 Time sensitive content such as events are fast becoming a key differentiator in the local information race, and is well placed to make a major impact in this exciting space. James Moore – SVP of Global Partnerships at Web.com evvnt SUBMIT ONCE “ “
  • 12. August 2014 INVESTORS evvnt ON DEMAND EVENT MARKETING SUBMIT ONCE Having closed rounds to the sum of £800k of investment from exisJng investors, corporate investors, government-backed Innovate UK and industry leaders, we now need your support to finance our growth. •  30 private investors •  Former Managing Director at Goldman Sachs •  Former Managing Director at Royal Bank of Scotland •  Former Managing Director Morgan Stanley & JP Morgan •  Former Global MarkeJng Director at UBM Conferences •  Innovate UK Government Grant
  • 13. August 2014 evvnt ON DEMAND EVENT MARKETING TIMELINE & EXIT SUBMIT ONCE Investment to create a $100m+ events media & marketing company in 4 years. •  Double sales team •  Launch publisher tools & scale distribu2on of our ‘add event’ form tech •  Revenue geographical diversifica2on •  Launch two new services •  1m event submissions •  $8m revenues and projected $16m in 2020 2017 2018 2019
  • 14. August 2014 CEO BIO SUBMIT ONCE Richard Green, the CEO & Founder at evvnt with over 16 years of experience in technology, publishing and commerce based startups from eBay, Accenture, Bauer to Qype acquired by Yelp for $50m. A talent in developing new business products, taking them to market, securing proof of concept and scaling. A builder of companies and teams that deliver rapid business growth within global markets. Richard has a proven track record in taking projects from zero to substan2al sized opera2ons, has applied experience in the local and interna2onal arena. With several high growth start up’s under his belt he iden2fied a gap in the events technology market which he is now 100% focused.
  • 15. August 2014 THE TEAM SUBMIT ONCE
  • 16. August 2014 INVEST IN THE FUTURE OF SUCCESSFUL EVENT MARKETING FUNDRAISING | 2017 evvnt Richard Green CEO & Founder +44 7787 527499 richard@evvnt.com www.evvnt.media ENQUIRIES