Master Social Media Marketing in 2 Hours

Twitter Made Easy 2-3 hours
Twitter is a great resource and marketing tool for small businesses that know how to use its power.
This hands-on workshop will teach you the following:
 How to start a page from scratch with an enhanced profile
 How to use hashtags to garner attention for your brand
 How to create lists and engage influencers
 How to gain new followers with proven applications
Bizness Branding Curriculum
Facebook Made Easy 2-3 hours
Every business should have a Facebook page! Learn how to use your page to brand your business
and engage your customers. This hands-on workshop will teach you the following:
 How to start a page from scratch
 How to schedule messages that save you time
 How to automate your marketing and keep people on your page
How to Develop Your Social Media Strategy 2 hours
This is an introductory course to help entrepreneurs decide what areas they should focus their mar-
keting attention to in reference to social media. Based on individual goals it is recommended that a
business expand its reach, but most companies are not focused in the right direction to maximize
leverage. This course will teach you how to
 Find your customer online
 List your business for impact
 Develop a strategic marketing calendar
 Enhance your social media while helping to engage your clients
Bizness Branding Academy
Chisa D. Pennix-Brown, MBA | 336-809-8851 | LadyBiznessOnline@Gmail.com
Tumblr.com/blog/BiznessBranding @BiznessBranding SlideShare.net/LadyBizness
Periscope Made Easy 2-3 hours
Periscope is the newest social media that is changing the way brands communicate via video.
Combining your live audience presence and getting immediate feedback is the future of social en-
gagement. In this 2 hour workshop will learn the following:
• How to start a Periscope account for your business
• How to gain followers and best practices for video development
• How to share your Periscope on multiple social platforms

How to Write a Business Plan 2-3 hours
A business plan can be the most important tool a small business owner has. Learn how to turn your
ideas into a solid plan for financing and long-term success. This seminar teaches you the important
components of a business plan and helps you lay the foundation for a winning plan. Find out how
marketing, operations, and finance are interrelated. Discover how a business plan is used by poten-
tial lenders, the dos and don’ts of writing a plan and steps for making the process easy. This seminar
is designed for new and established business owners.
Financing Your Small Business 2 hours
There are different sources for financing representing various opportunities. This seminar will tell you
about some of these opportunities and the best method for increasing your chance of securing a
loan. The program will also bring clarity to what financing opportunities the Federal Government of-
fers through the Small Business Administration. Apps that integrate to make your business stand out.
How to Start a Business 2 hours
This lively seminar, a prelude to the four week course on starting your own business, provides an
overview of the basic requirements of starting and successfully operating a business. A detailed
handout with Federal, State, and Regional information is included.
Basics of Bookkeeping 2 hours
Gain a workable knowledge of how to properly record financial transactions for your business. Dis-
cover the three most important financial reports and how to use them to make the best-informed
business decisions. If you’re a new business owner or need a refresher on the basics of accounting,
this seminar is designed for you.
Marketing Your Business 2-3 hours
Marketing for the 21st Century small business is more dynamic and challenging than ever. Discover
how to most effectively and efficiently use the many marketing tools available. Gain insights to un-
derstand and reach your customer, analyze your industry and business environment and differenti-
ate between branding, advertising, and grassroots marketing techniques. Explore the components
of an effective marketing plan in this comprehensive seminar.
How to Find Your Customers 2-3 hours
Market research isn’t just for startups; it’s an important ongoing process for every small business. De-
veloping a focused and effective marketing plan requires up-to-date market analysis. Discover the
variety of market research tools that will give you critical information about your industry and cus-
tomers. Get the data you need to test the feasibility of a new business, find the competition and po-
tential customers interested in your proposed product or service.

Pinterest Made Easy 2-3 hours
If you have a business where visuals are important then you want to be on Pinterest. There are ways
to drive traffic to your website and other social media outlets using Pinterest. Learn how to:
 Start your Business Pinterest Page
 Create Your own images for Pinterest Sharing
 Build followers on Pinterest
 Use applications to integrate Pinterest with your other marketing
YouTube Made Easy 2-3 hours
YouTube is a great visual tool that businesses can use to connect with their audience. Allow your
business to use video to expand its reach. This hands-on workshop will teach you the following:
 How to start a YouTube for your business
 How to create videos
 How to integrate YouTube into your current marketing plan
 How to connect YouTube to your other Social Media Accounts
Instagram Made Easy 2-3 hours
Instagram is the “it” thing in social media. Find out how your business can benefit from this platform
and grow sales online. This hands-on workshop will teach you the following:
 How to start an Instagram page for your business
 How to gain followers and keep them engaged daily
 How to integrate Instagram into your current marketing plan
 Apps that can be used to make your photos stand out & save you time
LinkedIn Made Easy 2-3 hours
LinkedIn is the platform for professionals. If you want to do business with serious individuals, market
your brand, and find leads then you should be at this hands-on workshop attendees will learn:
 How to set up your LinkedIn Profile
 How to gain recommendations
 How to send messages and target your audience
 How to navigate LinkedIn and connect to your other social media outlets

Etsy Made Easy 2-3 hours
If you have a business where visuals are important then you want to be on Pinterest. There are ways
to drive traffic to your website and other social media outlets using Pinterest. Learn how to:
 Start your Business Pinterest Page
 Create Your own images for Pinterest Sharing
 Build followers on Pinterest
 Use applications to integrate Pinterest with your other marketing
Blogging Made Easy 2-3 hours
Blogging is s great way for brands to get their message out the consumers. This course is meant to
introduce attendees into the world of blogging as a marketing tool. Learning expectations:
 Which blogs are the best for the needs of the business owner
 What content should go in a blog, scheduling, audience, tone
 How to integrate Blogging into your current marketing plan
 How to connect & syndicate a blog to your other Social Media Accounts
How to Maximize Your Strategic Social Media Plan 2 hours
This course is designed to help you put the pieces together. If you have a disjointed strategy or no
strategy at all this course will help you to navigate your current marketing plan and enhance it with
proven social media strategies. This hands-on workshop will enable attendees with the skills to do the
following:
 Automate daily marketing tasks
 Find targeted content that they can share with their audience
 Connect all their social media outlet to maximize reach
Crowd Funding Made Easy 2 hours
Many companies are taking to crowd funding as a way to bring in capital for business ideas, work-
ing capital, and to introduce new products and services to the market. Learning expectations:
 What types of crowd funding are available depending on business type
 Best practices and tools to make the campaign successful
 How to integrate social media to market the campaign

Social Media Graphics Made Easy 2-3 hours
If you are on social media you know that graphics and the message are important. But, how do you
create your own branded graphics? This course is hands-on and will teach basic techniques with
multiple platforms to help you brand your business with graphics. Learning objectives:
Create a profile and cover photo for your existing social media accounts
Additional sites, tools, and tips to help in creating graphics for each social platform
Listing of free stock photo sites and ideas for content creation for your brand
Websites Made Easy 3 hours
Want to design a website, but don't know where to start? Have a website and want to start over? All
Businesses need an online presence and "Websites Made Easy" will help you create a winning site.
This interactive workshop will help you to do the following:
 Review multiple site options
 Understand the differences in Blogs, Traditional Sites, and Landing Pages
 Create content that uses keywords and reinforces SEO
Creating an Online Store 3 hours
Have you been thinking about setting up an online store? Now is the time to learn from Lady Bizness,
This interactive workshop will help you:
 Various site options for starting an online store
 Using Social Media
 Stand Alone vs. Embedded Sited
 Tips, Tools and Marketing Your Site
Perfecting Your Pitch 2 hours
Being able to articulate your vision to possible investors and shareholders is key to getting what your
business needs. Potential clients will ask you what do you do and how can you help them. This inter-
active workshop will help you:
 Master your Elevator Pitch
 Offer best networking practices & Introduce your business to the rest of the World.
Strategic Marketing for Non Profits 3 hours
Once you have created your message you need to decide on when and how to send it to your tar-
get audience. This interactive workshop will help you:
 Create an editorial calendar that will help you stay organized
 Determine the types of messages, when to send them online
 Types of media that you should use to be consistent and maintain your optimal frequency.

Website Checklist 2 hours
When creating a website for your business you are giving the world a glimpse into your brand. This
interactive workshop will help you make decisions for updating and creating a website.
 Options for creating your website
 New applications that can be placed on your website
 Increasing content and SEO on your website
 Using social media on your website
Monetize Your Ideas Online 2 hours
Have a great idea for offering services and products online to expand your brand? There are plenty
of ways to increase your bottom line and monetize your ideas. This interactive workshop will help you
find the tools, best online practices & marketing to create:
-E-books -Podcasts -Blogs -Webinars -Magazines
How To Create Webinars 2 hours
Webinars are a great way to communicate your message with potential clients. Webinars can be
used to teach information and you can even make them an income stream for your business. This
interactive workshop will help you: Choose a webinar service that works for you, Upload information,
slides, and supplemental material, and Market your webinar!
How to Create a Press Release 2 hours
There is always something great to celebrate in your business. Creating a press release is one way to
get your message out and publicize your business This interactive workshop will help you:
 Create a press release and what should go into it
 How to format the press release and create a template
 Create a boilerplate for your business
Using Mailchimp to Create Newsletters 3 hours
Mailchimp is an online template newsletter/email service that business owners can use to connect
with their target audience This interactive workshop will help you:
 How to set up your own branded templates
 How to separate contacts into lists
How to integrate your online information into social media
 How to build a list that enables to you solicit for business

The Marketing Development Process 2 hours
Before you start promoting your business and networking with prospects, its important to do your
Marketing Homework. Developing a core marketing process is crucial to effectively communicate
your business purpose to your target audience and establish your brand. That process can then be
used in all your marketing and advertising strategies. At this workshop, Lady Bizness will help you
craft a primary marketing message that fits your target market to help you reach financial goals.
Marketing Objectives, Strategies & Tactics 2 hours
Understand how to make your business stand out is a struggle for many businesses. This course will
teach you how to segment your marketing activities so that you have a timeline based on achiev-
able goals. You will have a clear direction and vision when you define your objectives, strategies
and tactics. Lady Bizness will help you to see your strengths and opportunities for growth.
Branding Your Business 2 hours
You have a great business idea, but it needs to be more than that. What does your business look like
to the outside world? Developing a brand requires thinking about color, font, industry, demograph-
ics and more. Lady Bizness will guide you through the initial ideas, tips, tools, and suggestions that
your business can use to become a brand that is remembered.
Value Creation & Growth 2 hours
Understanding where your target customer is and how to attract them is a big part of being suc-
cessful in business. This course will help you to explore marketplace viability for your business using
NC small business databases, uncover competitors, describe your target market and develop mar-
keting strategies. After this class, you will be well on your way to completing a dynamic marketing
plan for your company that will be a intricate part of your business plan.
Building Brand Advocates 2 hours
Customer Service means different things to different people. Expressing the need for an increase in
soft skills that go beyond the basic understanding of how to do a job and understanding customer
needs, wants, and likes can increase the value of your company. In this hands-on session with Lady
Bizness, learn some tips for soft skills enhancement, creating memorable experiences, and increasing
customer retention.
Chisa D. Pennix-Brown, MBA | Lady Bizness, Inc. | NC Registered Vendor EIN # 80-0557709

The Entrepreneurial Mindset 2 hours
Going into business for yourself requires a certain mindset that leads to success. This course will ex-
amine responsibilities of you as an independent business owner, creating a biography that sells your
skills, goal setting, and daily management techniques for your business.
Legal Compliance/Financial Intelligence 2 hours
What is a balance sheet or income statement? What do the numbers mean? Do you know how to
read these numbers to truly understand the condition of your business? You will learn basic financial
terminology, what numbers you need to understand most and what role an accountant and a law-
yer should play in helping you grow and control your business. Find out what laws are needed for
your local and regional statutes.
Presenting Your Business Plan 2 hours
Before you start promoting your business and networking with prospects, its important to do your
Marketing Homework. Developing a core marketing process is crucial to effectively communicate
your business purpose to your target audience and establish your brand. That process can then be
used in all your marketing and advertising strategies. At this workshop, Lady Bizness will help you
craft a primary marketing message that fits your target market to help you reach financial goals.
Perfecting Your Brand: Marketing, Target Markets 2 hours
You have a great business idea, but it needs to be more than that. What does your business look like
to the outside world? Developing a brand requires thinking about color, font, industry, demograph-
ics and more. Lady Bizness will guide you through the initial ideas, tips, tools, and suggestions that
your business can use to become a brand that is remembered. After this class, you will be well on
your way to completing a dynamic marketing plan for your company that will be a intricate part of
your business plan.
Developing Your Soft Skills 2 hours
Having stellar customer service is what differentiates the good, the bad, and the ugly stylist. Make
people want to pay you, tip you, and book again every time with great service. Lady Bizness will
teach you the following:
 Consulting clients and setting expectations for their best experience
 Providing easy ways for customers to book and pay you
 Up-selling customers with products to make additional sales
These particular classes are intended for a Cosmetology Curriculum, but they can be adjusted to fit any
business situation. This can also be facilitated in a one day Bizness Branding Summit.

The Social Media Summit is a unique hands-on experience for colleges and universities to
help businesses and entrepreneurs learn how to use a variety of social media accounts. This
particular course is a combination of four social media workshops chosen by the school.
Each class will teach attendees how to start the platform, how to use it for their marketing
needs, and best practices to maintain accounts.
This one day seminar is geared to aid 20-80 attendees in gaining the experience they need
to be successful in marketing their businesses. Each class will be two hours long and will
leave attendees with operational accounts that they can use immediately to implement
into their marketing strategy.
Suggested Classes
 Facebook Made Easy
 Twitter Made Easy
 Instagram Made Easy
 Pinterest Made Easy
 YouTube Made Easy
 Periscope Made Easy
 Social Media Graphics Made Easy
With this series it is suggested that the Social Media Graphics Made Easy Class is the last in
the series to ensure that attendees are able to have content to place into their individual
platforms. Organizations will choose three additional from the other listed classes to com-
plete a one day Social Media Summit. Each class is designed to build off of the other ones
and integrate with each other via online platforms that will be taught in the classes.
Social Media Summit
SUMMIT
SOCIAL MEDIA

The Non Profit Marketing Summit is a unique hands-on experience for colleges and universi-
ties to help businesses and entrepreneurs learn how to enhance an existing nonprofit or-
ganization. Nonprofits are often understaffed and always in need of additional ways to
save money, manage volunteers, maintain and attract new donors.
This one day seminar is geared to aid 20-80 attendees in gaining the experience they need
to be successful in marketing their organization. Each class will be two hours long and will
leave attendees with operational accounts that they can use immediately to implement
into their marketing strategy.
Suggested Classes
 Strategic Marketing for Non Profits
 How to Develop Your Social Media Strategy
 Perfecting Your Pitch
 Marketing Objectives, Strategies & Tactics
 How to Create Press Releases
 Using Mailchimp to Create Newsletters
 Crowd Funding Made Easy
 Perfecting Your Brand: Marketing, Target Markets
With this series it is suggested that the Core Classes of Strategic Marketing for Non Profits
and Using Mailchimp to Create Newsletters are included to ensure that attendees have a
solid marketing foundation. Organizations will choose two-three additional from the other
listed classes to complete a one day Non Profit Marketing Summit. Each class is designed to
build off of the other ones and integrate with each other.
Non Profit Marketing Summit
MARKETING
SUMMIT
NONPROFIT

Power Portfolios is a unique hands-on experience for colleges and universities to engage
students, faculty, and staff who are looking to create a professional image online. LinkedIn
is one of the most important social networks when you are trying to build your professional
online presence, whether you are looking for a job, or looking for employees. That is why
companies all over the world use social media to find customers and make business deals,
and according to a study, small and medium sized businesses are using LinkedIn to increase
the number of potential customers.
More and more companies are using LinkedIn and reviewing social media profiles to find
talent. However, students are not as prepared as they should be to interact and project an
image that is appealing to companies. Power Portfolios is the solution for creating the im-
age and increasing awareness of individual students while simultaneously raising the profile
of the institution. Learning how to leverage the brand, update regularly, and communicate
with key individuals, while following desired companies are all keys to success on LinkedIn.
This one day seminar is geared to aid 20-100 students in gaining the experience they need
to be successful on LinkedIn while creating a brand for themselves. In addition, this can be
used as a professional development tool for existing faculty and staff to connect with other
professionals and enhance their individual profiles.
Learning Objectives
 Resume Review and Critique
 Mock Interviews
 Create LinkedIn Profiles
 How to Reach100% Profile Completeness
 Creating a Brand on LinkedIn
 Publishing Content & Using Applications
 Online Networking
Power Portfolio Summit
PORTFOLIOS
POWER

Financial Freedom: The 90 Day Focus
Everyone knows that they need a budget to be successful with money, but it can be challeng-
ing. Financial Freedom: The 90 Day Focus is a hands-on workshop will:
 Enlighten you on steps to get out of debt
 Enhance your current savings platform
 Enrich your personal and professional goals
 Empower you to stay focused to create lifelong habits for successful money management.
Time Management: The 90 Day Focus
Everyone knows that they need to manage their time effectively, but sometimes its a challenge.
This 3 hour workshop will help you develop techniques to:
 Enlighten you on habits that need to be improved
 Enhance your schedule to increase productivity with specific tools
 Enrich your personal and professional goals by providing a realistic time-frame to achieve your
goals
 Empower you to stay focused to create lifelong habits for successful time and organization man-
agement.
Monetize Your Ideas: The 90 Day Focus
Everyone has great ideas, but they don’t always implement
them. This 3 hour workshop will provide the tools, best online prac-
tices & marketing to make your idea a reality. Learn how to use your
talents to create:
• E-Books
• Podcasts
• Blogs
• Webinars
• Magazines
Each class is great for individuals who want to makes changes in their personal, professional, and
90 Day Focus Series
SERIES
90 DAY FOCUS

Chisa Pennix-Brown, MBA
4028 Battleground Avenue #1E GSO, NC 27410 | 336-809-8851 | LadyBiznessOnline@Gmail.com
Linkedin.com/in/LadyBiz @LadyBizness LadyBiznessInc SlideShare.net/LadyBizness
Biography
With over 14 years of experience in business coaching, community outreach, social media
insight, CEO Chisa D. Pennix-Brown has transformed persistence and a long-time vision of
helping her peers, into Lady Bizness, an organization committed to entrepreneurship oppor-
tunities and business development for branding, social engagement, and marketing.
Chisa's desire to create a business and media empire enabling small businesses and indi-
viduals to enhance, enlighten, empower, and enrich their station has led to a career cen-
tered around cultivating leaders in personal and professional endeavors. Her Motto is "Show
Up & Show Out!"
Chisa’s determination to achieve greatness for other professionals has not gone unnoticed.
She was nominated for the Greensboro Chamber of Commerce, Woman in Small Business
of the Year for 2012 and is nominated for Minority Small Business for 2013. To further her busi-
ness acumen she is the 2013-2015 President for the Piedmont Triad Chapter of the National
Black MBA Association. This organization focuses on education, career, entrepreneurship
leadership, and lifestyle. Successful events include the Black MBA Soiree, Leaders of Tomor-
row Program, the High Profile Mixer, and Leveraging Partnerships.
In Spring 2013, Chisa was hired as an Contract Facilitator for the Guilford Technical Commu-
nity College's Small Business Center as the Marketing Professional for small business develop-
ment courses. She is currently serving on the planning board for Greensboro's Global Entre-
preneurship Week and as a member of the Small Business Consortium. Chisa has most re-
cently been nominated for the Greensboro Chamber of Commerce Minority Business of the
Year for 2015.
In Fall of 2014, Chisa has secured several additional contracts with Durham Tech, Haywood,
Surry, Rockingham, Davidson, Coastal Carolina, Central Carolina, and Alamance Commu-
nity Colleges. She continues to expand to all areas of North Carolina and beyond in an ef-
fort to help small businesses Show Up & Show Out!
Feel free to use this bio in full or in part as a description and/or introduction.

Chisa Pennix-Brown, MBA
4028 Battleground Avenue, #1E, Greensboro, NC 27410
336-809-8851 * LadyBiznessOnline@Gmail.com
EDUCATION
University of Phoenix 2009-2011
Phoenix, Arizona Masters, Business Administration
Elon University 1997-2001
Elon, North Carolina Bachelors of Arts, Corporate Communications
Guilford Technical Community College 2013-Present
Greensboro, North Carolina Human Resources Management
North Carolina Agricultural and Technical State University 2010-2011
Greensboro, North Carolina Certificate-Small Business Development
PROFILE
Enthusiastic and committed instructor with a natural ability to appreciate and inspire profession-
als. Possess a positive and effective teaching style to ensure the success of student’s short
and long term goals with real world experience.
AREAS OF SUBJECT MATTER EXPERTISE
Training Team Leadership Coaching
Marketing Strategy Business Development Communications
New Business Development Small Business Social Media
Leadership Development Strategy/ Strategic Planning Public Speaking Customer
Service Community Outreach Online Marketing
Business Strategy Entrepreneurship Networking Marketing
Newsletters Sales Budgets
Marketing Web Design Non-profits
Sales Management Email Marketing Negotiation
Online Advertising Fundraising Social Media Marketing
Editing Management Direct Marketing
Microsoft Office Digital Marketing Public Relations
Account Management Team Building Press Releases Community Outreach
Online Marketing Corporate Communications Project Management

COMMUNITY AFFILIATIONS
Vision Masters TM 04/2014-Present
President
National Black MBA Association, Piedmont Triad Chapter 01/2013-Present
President
Triad Association of Black Journalists 07/2013-Present
Member/ Workshop Facilitator
Virginia College 11/2012-Present
Cosmetology Board Member
Speakerpreneur Toastmasters 07/2011-01/2014
VP of Public Relations
National Black MBA Association - Piedmont Triad Chapter 12/2011-01/2013
Vice President of Operations & Business Development
TEACHING EXPERIENCE
Guilford Technical Community College 08/2012-Present
Small Business Center Contractor
 Teach 2-3 hour seminars for the GTCC Small Business Center Marketing Program in accordance
with learning objectives and session plan outlines specified by GTCC goals for Small Business
Development
 Develop and manage syllabus materials
 Responsible for selecting and compiling in-class assignments and discussion exercises that
permit attendees to examine their business development and assess needs
 Coordinate courseware and curriculum with academic development
 Responsible for reviewing new online subject matter, resources and other courseware changes
to supplement and enhance the course
Alamance Community College 02/2015-Present
 Teach 2 hour seminars for the ACC Small Business Center Program in accordance with learning
objectives and session plan outlines specified by goals for Small Business Development
Beyond Measure Barbering Institute 03/2015/04/2015
 Taught 1.5 hour seminars to expand upon the knowledge of the students.
 Created a custom syllabus, materials, videos, and collateral enhancing learning objectives re-
quested by management
 Selected and compiled in-class assignments and discussion exercises that permitted attendees
to examine their business development and assess needs

TEACHING EXPERIENCE (Continued)
Davidson Community College 03/2015-Present
 Teach 2 hour seminars for the Davidson Community College Small Business Center Program in
accordance with learning objectives outlined for Small Business Development
Surry Community College 03/2015-Present
 Teach 2 hour seminars for the Surry Community College Small Business Center Program in ac-
cordance with learning objectives outlined for Small Business Development
 Create courseware and facilitate programming for the Mount Airy Small Business Association re-
garding Visual Merchandising and Marketing for existing business owners
Haywood Community College 04/2015-Present
 Teach 2-3 hour seminars for the Haywood Community College Small Business Center Program
in accordance with learning objectives outlined for Small Business Development
 Create courseware and facilitate programming for the Haywood County Chamber of Commerce
Young Professionals program which enhances business relations within the Chamber
 Coordinate courseware and curriculum for nonprofits to develop Strategic Marketing Plans
Durham Technical Community College 09/2015-Present
 Teach 2-3 hour seminars for the Durham Technical Community College Small Business Center
Program in accordance with learning objectives outlined for Small Business Development
 Create courseware and facilitate programming specifically for food industry businesses
 Coordinate courseware and curriculum for nonprofits to develop Social Media Engagement

PROFESSIONAL EXPERIENCE
Google Get Your Business Online 10/2015
 Participated as a Google Partner to help small businesses create websites
 Created Marketing campaigns for the a High Point and Greensboro live event
 Recruited businesses to get them registered online
Empowered Girls of North Carolina 09/2015
 Event Emcee
 Aided in marketing and promotion via social media engagement
 Assisted in gaining sponsorship for the event
AARP Encore Entrepreneurship 08/2015
 Facilitated small group marketing sessions
 Guided senior entrepreneurs on best practices for enhancing marketing efforts
 Engaging in recruiting attendees for one on one sessions and future workshops
Piedmont Triad Food Summit 04/2015-Present
 Managed volunteers, instructors, and attendees
 Recruited sponsorship to provide tools for the event
 Facilitate social and strategic marketing workshop for food industry businesses
90 Day Focus 10/2014-Present
 Individual Behavior Modification Plan with goal setting for individuals and groups
 Facilitate monthly motivation teleconferences
 Mentoring to individuals seeking business skills
 Develop a time management program with end goals in mind to enhance daily activities.
 Facilitate biannual Summits to provide access to larger groups
Bizness Branding Academy 01/2014-Present
 Create customized courses to enhance the marketing acumen of private and public individuals
 Create interactive seminars for business development
 Facilitate one on one meetings and customized marketing plans for business owners
 Facilitate and create customized business strategic plans
 Develop evaluation tools and procedures designed to assess performance
Lady Bizness, Inc. 02/2008-Present
CEO/ Events Producer
Event production involving promotional sponsorships, networking, and community relations
Events
Maintained strong, long-term relationships with marketing partners, vendors, venues, non-profit
and emerging organizations, and media outlets
Lady Bizness 03/2010-Present
Social Media Concierge
 Create client and company branding packages, websites, brochures, flyers, and business cards
 Maintain Social media marketing and publicity
 Organize events, data, vendors, suppliers, and client contacts
 Create press releases and media packets

CHISA D. PENNIX-BROWN, MBA WORKSHOPS AND SEMINARS FACILITATED
2015 GTCC Small Business Summit Assistant Coordinator & Speaker
National Black MBA Association Following Your Dreams Series
Beyond Measure Barbering Institute Bizness Branding Series
Media Partner & Host of the Footsteps to Follow Children’s Benefit
Get the Job Deluxe Resume Workshop
Facilitator for LinkedIn and Social Branding for Job Seekers
National Association of Black Journalists
Moderator for the Media and Domestic Violence Seminar
Straight Talk Radio Show on 102 Jamz WQMG
CoWork Wednesday Partnership with Costco
2014 Winston Salem State University Hip Hop is Reality Summit Speaker
Global Entrepreneurship Week Coordinator Perfecting Your Pitch Seminar
2014-Present Greensboro Chamber of Commerce
Tech Thursday Demographic Research for Small Business
2014 Greensboro Public Library
I Have Twitter, Now What? Seminar & I Have Pinterest, Now What? Seminar
2014 High Point Public Library Strategic Marketing for Nonprofit Seminar
2014 Toastmasters International
Leadership Institute for Toastmasters (Mentoring Workshop)
Leadership Institute for Toastmasters (Marketing Workshop)
2013 University of North Carolina at Greensboro
Women & Gender Studies Love Your Body Week
Plus is the New Normal Workshop
Sigma Gamma Rho Sorority, Inc.
“You Can Touch My Hair” Natural Hair Workshop
2013-Present Triad Association of Black Journalists
Personal Branding / Resume Workshop
2012-2013 North Carolina A & T State University
WNAA 90.1 Radio Station “My Natural Is…” Natural Hair Workshop
METAD Program Bizness Branding
Global Entrepreneurship Week Facilitator of Social Media 101 Workshop
Summer Program Blogging for Teens
2012-Present GTCC Small Business Summit
2012-Present East Market Street Development Corporation Marketing Workshop
2012 Girls, Inc. NC Self Esteem Workshop
2012 Swing Phi Swing Sorority, Inc. “Self Care & Natural Hair” Workshop

Master Social Media Marketing in 2 Hours

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