This document summarizes a student engagement platform called Noticed. It notes that universities currently lack effective communication platforms, leading to scattered information and a lack of student engagement. Noticed aims to aggregate, categorize, and recommend information to students and universities via a centralized app dashboard. It highlights the large market size of smart education services and notes initial customer validation and partnerships with universities in Finland. The business model involves yearly licensing fees from universities and monthly subscriptions from enterprises, with students able to use the platform for free.

1. NoticedStudent Engagement Platform
PALASH MUKHOPADHYAY
User Experience Designer
>10yrs. Design and Front-end
experience
SÉRGIO ISIDORO
Technology Lead
Machine Learning & Data
Mining
RAHUL ABHISEK
Business Development
Entepreneurship,
School of Business
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2. Problem — Information Scatter
UNIVERSITY
Wastes Resources ~ ¤ 1.2M/year
*Aalto University — 20,000 Students 5000 Staff
STUDENTS
SCATTERED INFORMATION LACK ENGAGEMENT
NO COMMUNICATION PLATFORM
WEBSITES APPS EMAILS WORD-OF-MOUTH NOTICE BOARDS
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3. Solution
AGGREGATE
CATEGORISE
RECOMMEND
APP
Student
SOURCE DASHBOARD
University
CREATE
EDIT
ANALYSE
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4. Market Size
• slidepub.com/KuAFuh2CAkS_kvTmmzC-WA
• www.forbes.com/sites/greatspeculations/2013/01/18/whats-linkedins-opportunity-in-the-job-postings-market/
• www.forbes.com/sites/greatspeculations/2012/10/09/linkedins-growth-is-highly-overvalued-and-competitive-risks-ignored/
Smart Education Services 24.6B @ 12.1%
Students Universities
GLOBAL 150M >18K
USA 23M 9K
EU 20M 4K
FINLAND 107.4K 42
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5. Competitive Positioning
GENERAL EDUCATION ENTERPRISE
CELLY
Ad-hoc social networks
1.9M Funding
EMMA
Email marketing with
data analytics
Undisclosed Funding
YIK-YAK
Hyperlocal social
app
10M Funding
TAWKERS
Messaging & publishing
app
1.17M Funding
• www.crunchbase.com
UNIVERSITY INSIDER SOCIAL ENGAGEMENT
•
•
•
•
•
•
•
•
NOTICED SECRET SAUCE
NOTICED 45K ACE
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6. Customer Validation
Partnership
Aalto University — Piloting in 2 schools
University of Helsinki Otaniemi.fi
Åbo Akademi University Nokia Research Center
University of Jyväskylä Warsila
"We need such a solution and if students like it we'll buy it!"
- Aalto Board Meeting
Talentmatch
City of Espoo
Posting job and newsletters on Noticed
Posting city events for enterprises and students
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7. Business Model
NOTICED
UNIVERSITY
Yearly License
¤10K- ¤30K
ENTERPRISES
Monthly Subscription
?
STUDENTS
Free
• Network — Aalto SUGAR Network + EIT/ICT Lab
• Decision Makers — Head of Communications / Head of IT
• 3-6 months — Customer Sales Cycle
Go-To Market
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8. Thank you for your time!
www.noticed.at
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