As part of the 'bring home the beacon' hackathon, I gave a quick workshop on Passbook and iBeacons, and how to integrate them with the Fosbury API.

1. Integrating iBeacons with
Passbook, a quick overview and
demonstration.
Bring home the beacon hackathon - February 28th, 2014 - Geekdom SF
Willem Spruijt - willem@fosbury.co -@wspruijt

2. Workshop overview
What is Fosbury?
Passbook and iBeacons
Fosbury API integration
Q&A

3. The Fosbury Magic
1. Create mobile wallet
campaigns
2. Easily reach your customers
using push messages and
location-based messages.
3. Drive store traffic and
consumer engagement

4. Your pass, your brand,
your design
!
Extend your brand's reach by
pulling design from Facebook,
Twitter, or through a simple upload
form. The same design your
customers know and love.
1. Create mobile wallet campaigns
2. Easily reach your customers
3. Drive store traffic and engagement

5. Distribute your campaign,
wherever your customers are
Post your campaign link through any social channel or email list,
to let customers instantly download your promotion.
1. Create mobile wallet campaigns
2. Easily reach your customers
3. Drive store traffic and engagement

6. Analyze the performance of your campaign
"What gets measured, gets managed". Track the success
of your campaign to understand the growth of your business.
1. Create mobile wallet campaigns
2. Easily reach your customers
3. Drive store traffic and engagement

7. Push messages
A direct line from you to the
customer.
WE HAVE A NEW
OFFER FOR YOU!
!
Engage your customers long after
the promotion has come and
gone. Fosbury push messages and
updates let you build relationships
that drive repeat customers and
increase revenue.
1. Create mobile wallet campaigns
2. Easily reach your customers
3. Drive store traffic and engagement

8. Location-based notifications
Is your customer close by? Trigger notifications directly to your customer’s
mobile devices to drive them to your store. Identify up to 10 locations
per pass and never be forgotten again.
1. Create mobile wallet campaigns
2. Easily reach your customers
3. Drive store traffic and engagement

9. Drive store traffic and consumer engagement
1. Create mobile wallet campaigns
2. Send push messages and trigger notifications
3. Drive store traffic and engagement

10. Passbook and iBeacons
Available since iOS7
pass.json:

11. Fosbury API
Manage Passbook and Google Wallet campaigns
REST API
SDKs for Ruby, PHP & Python

12. CODE!

13. Install the gem/initialize the client

14. Create a pass template

15. Create a campaign

16. Add an iBeacon

17. Campaign page

18. Notification & Pass

19. 206 E 9th Street
Austin, Texas 78701
!
Willem Spruijt (CTO)
willem@fosbury.co
!
!
www.fosbury.co
Q&A

20. Resources
Passbook & iBeacons
Apple Passbook Documentation
!
!
!
Fosbury
http://fosbury.co
!
http://fosbury.co/blog
http://github.com/wearefosbury
!
!
http://docs.fosbury.apiary.io/