Ephox, founded in 1999 and recognized as a top software company, offers EditLive! 9, a rich text editor designed to enhance web content management. Users express frustration with editing tools, highlighting the need for ease of use, seamless Word integration, and accessibility compliance. The editor aims to increase user adoption and productivity through features like clean copy/paste, inline editing, social media embedding, and accessibility checks.

1. @ephox
#EditLive9
Ephox Webinar
22 August 2013
Bring
Web
Content
into
the
Modern
Era
with
the
EditLive!
9
Rich
Text
Editor

2. @ephox
#EditLive9
ABOUT EPHOX
§ Founded
in
1999.
§ Headquarters
in
Palo
Alto,
CA.
Interna@onal
offices
in
the
UK
and
Australia.
§ Thousands
of
customers
worldwide.
§ #70
on
Inc.
Magazine’s
list
of
fastest
growing
soOware
companies.
§ Named
as
one
of
the
top
100
companies
in
the
digital
content
industry
by
EContent
Magazine
in
2012.
§ Provider
of
web-­‐based
rich
text
edi@ng
products.

3. @ephox
#EditLive9
We’ve listened…
1. Users
want
a
Rich
Text
Editor
that
works!
§ Easy
and
intui@ve
to
use…
If
it’s
not
easy,
end
users
will
resist!
§ Copy
/
Paste
from
MS
Word
that
really
(no
reforma]ng)
2.
Embedding
social
media
needs
to
be
easy
3.
HTML5
support
is
really
important
4. A
high-­‐quality
rich
text
editor
is
as
important
for
custom
applica@ons
as
it
is
for
CMS
&
Social
SoOware
placorms
Ask > Listen > Act

4. @ephox
#EditLive9
The world’s most advanced!
rich text editing solutions
integrated into:
• Custom Web Applications.
• Java Swing Applications.
• IBM Connections.
• IBM WCM.
• OpenText Web Experience.
!

5. @ephox
#EditLive9
Are your users frustrated?
‘I have to reformat
when I copy and!
paste from Word.’
‘Why isn’t this
editor
accessible?’
‘When I hit enter!
it doesn’t work as !
expected!’
‘How can I edit
images?’
‘How can we comply with
accessibility guidelines?’
‘It takes WAY
too long to embed
videos.’

6. @ephox
#EditLive9
Adoption trends
`
1st
30-­‐60
days
FrustraDon
Sets
In
…AdopDon
Slows
EditLive!
Installed
…AdopDon
Increases

7. @ephox
#EditLive9
The key is to eliminate editing
frustration, to increase adoption
§ Simple,
intui@ve
interface.
§ Repurpose
MS
Word
content
via
clean
copy/paste.
§ Image
uploading
&
edi@ng.
§ Inline
spellchecking.
§ Easily
embed
social
media.
§ Accessibility
reports,
checking.
§ Collabora@on
features.

8. @ephox
#EditLive9
HOW USERS CAN
BENEFIT FROM

9. @ephox
#EditLive9
EditLive! Enterprise increases:
§ Ability
to
truly
repurpose
content.
§ Author
produc@vity.
§ User
adop@on.
§ Produc@on
of
compelling
content.
§ Accessibility
compliance.
§ Search
engine
op@miza@on.
§ Branding
consistency.
§ Web
visitor
engagement.

10. @ephox
#EditLive9
Features that improve ease of use,
productivity, and adoption
§ Clean
copy/paste.
§ Inline
spellchecking
§ Inline
image
edi@ng.
§ In-­‐place
edi@ng.
§ Accessibility
checking,
repor@ng.
§ Accessible
Table
Wizard.
§ HTML5
support.
§ Embed
social
media.
§ Templates.
§ Track
changes.
§ Commen@ng.
§ Mobile
preview.
§ Broken
hyperlink
checking.
§ Equa@on
editor.
§ Advanced
APIs.

11. @ephox
#EditLive9
Easily embed social media
Simply
copy
and
paste
URL,
leveraging
oEmbed

12. @ephox
#EditLive9
EditLive! Demo

13. @ephox
#EditLive9
Tom Smith
Vice President of Sales, Ephox
tom.smith@ephox.com
+1-678-595-0529
Michael Fromin
Director of Client Services, Ephox
michael.fromin@ephox.com
THANK YOU!
EPHOX.COM/EDITLIVE