This document is the Fall 2011 issue of "illuminate", a PartyLite publication. It provides information to PartyLite consultants on running a successful business and ideas for decorating homes for the holidays. Specifically, it profiles internationally known interior designer Kimberley Seldon and PartyLite Senior Regional Vice President Louise Adrian as successful entrepreneurs. It also features the new GloLite pillar candle and Iced Snowberries fragrance, decorating ideas using the Clearly Creative Collection, and wedding décor ideas using the Amaretto Swirl Collection. The overall goal is to equip PartyLite consultants with everything they need to prepare their business, home, and spirit for the upcoming holiday season.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
2011 Fall Illuminate
1. illuminateilluminate your spirit Fall 2011
Transform
your life and home
with PartyLite!
Why so
Holiday many people
Decorating LOVE
made simple PartyLite
2. Innovative and luminous… contents
FALL 2011
GloLite by PartyLite
Regular Features
™
illuminate your Spirit
Running a successful business 4-5
There’s so much to Love about PartyLite! 14-15
illuminate your Home
Exclusive to PartyLite, the GloLite Pillar is like no other candle on the market! Be Enchanted 6-7
Give your creativity free rein! 8-9
From the moment one is lit, the beautifully hand-crafted, textured wax radiates Pretty, Playful…Pinks & Purples 12
soft light from top to bottom while lightly fragrancing the air. Beautiful, Brilliant…Blues 13 As the winter solstice approaches, most of us have turned
our thoughts towards planning for the approaching holiday
illuminate your Mind season. In this issue of illuminate we’ve got everything you
need to prepare your business, your home and your spirit for
Creating a smart business with PartyLite’s social 18
the festivities.
Now available media plan
in PartyLite’s #1
On page 4, internationally known interior designer Kimberley
Special Features Seldon and PartyLite Senior Regional Vice President, Louise
Fall/Holiday Let love, peace and hope rule! 10-11
Adrian, share their experiences as successful entrepreneurs.
fragrance, Wedding Décor with Amaretto Swirl 16-17 In our article ‘Let peace, hope and love rule’, we present
great spiritual, traditional or just plain fun gift ideas at every
Iced price point. So, this year you can spare yourself the crush of
Snowberries™!
the malls and opt for a relaxing PartyLite Show to get your
shopping done. Plus, our generous Consultant, Host and
Customer specials mean lots of Savings for everyone!
Those looking for decorating inspiration will want to check
out our new Clearly Creative Collection on page 8 and
non-traditional décor pieces on page 12. The versatile, clear
hand-blown vessels of the Clearly Creative Collection let
you decorate your way – all year round. Or, perhaps you’re
looking for fun and whimsy. Read ‘Pretty, Playful…Pinks and
Purples’ for tips on creating an over-the-top romantic and
whimsical scene. If pink isn’t your thing, check out ‘Beautiful,
Brilliant…Blues’ for hints on creating a winter wonderland
theme with enough glamour to help you ring in 2012!
If you or anyone you know is planning a fall or winter
wedding, you’ll want to check out Heather Jenkin’s
Amaretto spread. All we can say is ‘wow!’ We all know
that the Amaretto Swirl Collection is great for everyday
and holiday decorating, but when you see it gracing the
tables of a wedding banquet – the look and feel is just
illuminate
breathtaking.
illuminate your spirit this fall!
Capture the magic of the season.
Vice President, Marketing Sharon Muncey
Senior Manager, Marketing Tracey MacKenzie
Marketing Manager, Communications Stephanie Randolph Tracie Graham Sharon Muncey Harry Voutsinas
Marketing Manager, Vice President, Vice President, Vice President,
Merchandising & Promotions Alana Gormley Sales Marketing Finance &
Graphic Designers Evan Hountalas Administration
Stephanie Chandler
See it to believe it! French Translator Amy Pineault
Download the free code reader at getscanlife.com then scan this code to discover the alluring Marketing Communications Specialist Marie Clarke
2 illuminate Fall 2011 ambiance of GloLite! No smartphone? See it at at partylite.ca, keyword: GloLite. www.partylite.ca • 3
3. illuminate your spirit
Louise - Here are five tips:
PartyLite sits down with two businesswomen to get their advice
Running a successful business 1. Consistency. This is one of the most important tips - stopping and starting makes this business harder
than it is.
2. Do something income generating each day. Passing out your business card/tealight, making calls
either booking, hostess coaching, sponsoring or customer service.
K
3. Follow up! This is often neglected. Keep a file folder of warm leads that you refer back to on a
bi-monthly basis – one for bookings and one for sponsoring.
imberley Seldon is a businesswoman and an entrepreneur.
In her case, that means being an interior designer, editor, TV
4. Attend all the trainings. The more training you have the more successful you will be
personality, author and lecturer. No matter what hat she wears,
it’s all about her brand. And the
5. Smile - no one wants to do business with someone that doesn’t look happy. Connect with your
woman behind the brand. We customers at your shows and you will have them for life!
had an opportunity to work with
Kimberley earlier this year when
she taped a video introducing
PartyLite’s Fall/Holiday 2011
collections, and appeared in our
Enchanted Collection video as
Louise Adrian Q What motivates you in your business?
a special guest alongside Senior
Regional Vice President of the Champion Region, Louise Adrian. We Kimberley - Getting started on a new project always excites me. And finishing a job for a client is the best
thought the two of them would be perfect to interview about running a feeling in the world.
Kimberley Seldon
successful business.
Louise - Helping everyone get what they want. I love helping a Consultant set a goal and achieve it
Q How did you get started?
whether it is income, personal growth, more flexibility in their life or the love of the product, you can have it
all with a PartyLite business.
Kimberley - I fell into design by default. My first career in Los Angeles was television. After moving to Toronto I
decided to try something new, and design always held an appeal. Turns out I loved the classes, the drafting,
Q What continues to inspire you as a businesswoman and entrepreneur?
the space planning and everything involved in the process. I was not initially thinking I would combine
television and design – that happened accidentally. Kimberley - I like to try new things. However, I never want to lose sight of my core business, which is interior
design. I also am inspired by travel. Taking architectural classes in different cities is one of my favourite things
Louise - I got started for the income opportunity. I had corporate burn out and needed a change. I was to do.
looking for a great income, something fun and flexible, plus who doesn’t love our product! I started my
business by booking 6 Shows and it took off from there. Louise - Seeing the potential in others and I love working with women!
Q Can you offer some tips for running a successful business? Q Any tips for growing your business?
Kimberley - Here are four tips:
Kimberley - I have a business coach, and she keeps me on track and moving forward with goals, from
short- to long-term. Here are some important lessons I’ve learned:
1. Define and understand the value you bring to your clients. If you don’t understand it, your client never will.
A business that runs without systems is ineffective. I now have them in place for running my day-to-day
2. Run your business like a bank. In other words, have systems, procedures, protocols and routines in place. procedures. Now everyone knows what to expect.
This will give you and your clients a sense of security.
The experience of working with me has to be better than the experience of working with my competitors.
3. Take time off regularly. The point of being a business owner is to support the lifestyle you want. It’s no good
to work morning, noon and night. It’s about using your time wisely. Louise - Talk to everyone, have energy, market yourself everywhere you go – always have catalogues in your
car and tealights/business cards in your purse or bag. Load up at the beginning of the week and make it
4. Build an A team of people you work with. It will make your job more of a pleasure. YOUR goal to have them all given out by the end of the week!
4 illuminate Fall 2011 www.partylite.ca • 5
4. illuminate your home
Enchanted Gingerbread
Village Votive Holder
Enchanted Silver Add some magic and wonder to your fireplace mantel with our Enchanted Gingerbread Village Votive Holder.
Votive Lamp When illuminated by three votives, candlelight shines through the finely cut details of the photo-etched row
of houses. The result is a look reminiscent of a quaint European village at nightfall. For added whimsy, consider
placing multiples of the Enchanted Gingerbread Village Votive Holder together or placing pieces from the
Clearly Creative Collection nearby with silver ornaments.
The Enchanted Woodland Votive Hurricane casts a haunting shadow when illuminated by a votive. Place
this special piece on your side table, turn down the lights and enjoy the ambiance
of a forest at midnight.
Create a magical snow shower with our glistening Enchanted Winter Snow
Votive Holder. Mingle this metallic votive holder with your favourite winter or
holiday decorating accessories for an enchanting effect. It looks great with our
popular Clear Lines Stemmed Trio.
Visit the PartyLite Blog to check out Kimberley Seldon’s other PartyLite Picks.
Partyliteblog.ca
Decorating with silver is one of the best ways to add sophistication to a room. Whether
your décor is traditional or ultra modern, silver accessories are guaranteed to add simple
elegance.
That’s why we’re sure decorating mavens are going to love our Enchanted Collection. Each of the four pieces
features silvertone metal skillfully photo-etched and backed with a special light diffusing mesh. The result is a
dazzling sparkle that’s guaranteed to add a beautiful glow to your holiday décor.
Internationally known interior designer Kimberley Seldon has named this collection one of her favourite PartyLite Enchanted
creations for the fall/holiday season. She is a fan of the Enchanted Silver Votive Lamp – it made it on her Top Winter Snow
Votive Holder
Five PartyLite Picks!
The Enchanted Silver Votive Lamp is one of the most versatile pieces in the collection. The retro-style, intricately-
Enchanted
etched shade casts a stunning glow when lit by votives or tealights making it perfect for welcoming guests on a Woodland
console table during the holidays. Come January, place a bouquet of white or pink roses or a few of our Guest Votive
Table Display Large Tealight Holders nearby and you’ve got romantic sophistication. Hurricane
6 illuminate Fall 2011 www.partylite.ca • 7
5. illuminate your home
D ecorating for the holidays can
be a challenge for even the most
Clearly
Creative
Sconces
Give your
seasoned decorator. The difficulty
comes from trying to add festive
charm to everyday décor without
compromising the ambiance
you’ve worked so hard to create.
creativity
PartyLite’s Clearly Creative
Collection is a must-have for the
savvy decorator. The versatile, clear
hand-blown glass vessels can take
you through the holidays, into spring
free rein!
and straight through to the fall with
a few quick and easy updates to
the filler items you choose to display.
During the holidays, add the festive
colours and shapes that mean the
most to you. For a traditional look,
fill the Clearly Creative Votive Trio
Clearly with faux fruits, berries and foliage
Creative or seasonal ornaments, nuts and
Pillar ribbons. When it’s time to convert
Hurricane back to your everyday décor, no
need to pack these shapely holders
away! Fill them with marbles, stones
and shells, or remove the candle
insert and use the clear glass vessels
to display fresh flowers.
To make a dramatic statement, use two
Clearly Creative Sconces to flank a mantel
or seasonal wreath. When illuminated by
Clearly your favourite PartyLite round pillar candle,
Creative ball candle or tealight the effect is
Votive Trio delightful.
The ultra modern Clearly Creative
Pillar Hurricane is the perfect statement
piece for your entryway or hallway table.
Clearly Creative A unique design that employs a metal
Tealight Holder hanger to suspend your PartyLite pillar
candle within the hand-blown glass vessel
guarantees this urban piece will garner the
approval of all your guests!
EXCLUSIVE Mealtime with family and friends is an
HOST OffEr! intimate occasion when illuminated by
your favourite PartyLite pillars displayed
The Clearly Creative Pillar Garden Holder is yours on a personalized Clearly Creative
for JUST $18 with a $250 show and two or more Pillar Garden Holder. Use Cleary Creative
bookings held within 30 days of your show. Tealight Holders to display place cards for
added sophistication.
Plan now to Host a Show; this fabulous offer ends
December 31, 2011! Clearly Creative Pillar
Garden Holder The Clearly Creative Collection includes a Hurricane, Votive Holder Trio, Tealight Holder, Sconce, and Pillar
8 illuminate Fall 2011 Garden Tray, each sold separately.
6. L
Polar Bear Babies
Tealight Holder
et peace, love and hope rule! Polar Pals Votive Holders
Arctica Polar Bear
Family Tealight Holder
ExpreScents™
Angel
illuminated by a tealight. The beloved Mother appears in a halo of light
Modern on our Virgin Mary Tealight Holder, while the beloved Saviour is featured
Nativity on our Sacred Heart of Jesus Tealight Holder. The Virgen de Guadalupe
Tealight (not shown) and Sagrado Corazon de Jesus Tealight Holders (not shown)
Holder Set feature short Spanish prayer verses imprinted on their backs.
Looking for something with more whimsy? Consider our Winter Snow™
Tree Tealight Holder or Spirit of the Season hand-painted porcelain
St. Nick. These tealight holders are sure to be a hit with the fun-loving,
young-at-heart set on your list.
Our Polar Pals Votive Holders are perfect for your bff! The hand-painted,
bisque porcelain snuggling pals will add winter cheer to just about any
room while serving as a reminder of your friendship.
Consider gifting your favourite host family with one of our polar bear
tealight holders! The Arctica Polar Bear Family Tealight Holder and Polar
Bear Babies Tealight Holder reflect the joy of family time and are
guaranteed to add charm to your friend’s family room.
Sacred Heart of
For more gift ideas, visit the Gift Set Section at www.partylite.ca! We’ve Virgin Mary Jesus Tealight
got an amazing assortment of pre-packaged gifts that you can purchase Tealight Holder Holder
at Shows, by calling your Consultant today or directly online.
PartyLite has traditional and spiritual gifts to help spread the holiday spirit.
Happy shopping!
W ith the pressure to find the perfect gift for everyone on your list, November and December can quickly
become one of the most stressful times of the year. The good news is it doesn’t have to be this way. When you
Host or attend a PartyLite Show, you can do your shopping in comfort.
What could be better than spending a relaxing evening perusing PartyLite’s Fall/Holiday Catalogue with friends,
and selecting gifts that will enhance the magic of the holidays? Plus, when you Host a Show you’ll get some or
ALL of your gifts for FREE!
Spirit of the Season
With our new collections and the return of old favourites, we’ve got something for everyone. Our Modern
Nativity Tealight Holder Set is a wonderfully spiritual gift for that young couple on your list. An updated palette
rendered in soft tones of blue and brown means this beautiful scene will complement contemporary and
traditional décors. The three pieces are sold as a set, or you can purchase the Holy Family on its own.
For the collector, we suggest the Infinity Angel Tealight Holder or ExpreScents™ Angel. Rendered in bisque
ceramic and sculpted porcelain, our graceful angels will add charm and refinement to any mantle, side table
or cabinet. The PartyLite ExpreScents™ Angel comes in an elegant gift box with Essence of Lavender Scented Oil. Infinity
Angel
Share heavenly blessings with your loved ones, when you present them with one of four inspirational tealight Tealight
Winter Snow™ Tree Holder
holders. These bisque porcelain tealight holders have a matte finish that produces a warm intimate glow when
Tealight Holder
10 illuminate Fall 2011 www.partylite.ca • 11
7. illuminate your home Frosted Snowball
Tealight Holder
Pretty, Playful...
Pinks & Purples
Just Desserts™
Vanilla Mint
Grooved Pillar
Iced Snowberries™ Snowball Candles Turquoise Ornament Tealight Holder
Peppermint Snow
Just Desserts
Grooved Pillar Falling Snow Scents
of Illumination™
Glass Snowflake
Tealight Holder
Frosted Treat
ScentGlow™ Warmer
Icy ScentGlow™ Warmer
Peppermint Parfait Doily Pillar Holder Icy Tealight
Just Desserts 3-Wick Wax Filled Bowl Holder/Snuffer
This holiday, add a little (or a lot) of romance
and playfulness to your décor with PartyLite’s
sweet Just Desserts™ Candles.
Just Desserts Grooved Pillar Candles are the height
of holiday style when displayed in our Symmetry
Pillar Holders or Clearly Creative Pillar Hurricane. Add
a hint of romance to your festivities with our Doily Pillar
Beautiful, Brilliant...Blues
Wouldn’t it be great if you could capture and He’s both cool and warm. Our Icy ScentGlow™
Holder. An embossed lace design creates an intricate
recreate the magical feeling of the first snowfall? Warmer releases fragrance without the flame. An
Our line of aromatic candles comes in several forms: effect on a food-safe, glazed ceramic dish, making this
electric warming plate diffuses the fragrance of
votive, tealight, mini barrel jar, ScentPlus™ Melt, pillar holder a fanciful choice for displaying your round
PartyLite has an assortment of decorative pieces that ScentPlus™ Melts, Aroma Melts™ or scented oils, all sold
grooved pillar and 3-wick wax filled bowl. With so many pillar, ball candle, jar or tealight.
are guaranteed to help recreate the romance of those separately. A hidden LED provides a welcoming glow
forms, you can choose one for to Icy’s glazed ceramic figure. Icy is also available as a
Bring some of the fun into the first few snowflakes. Scrumptious without being too
every room in your home. Tealight Holder/Snuffer.
kitchen with our Frosted Treat sweet, each piece brings to mind a cherished
Sugar Plum Fairies ScentGlow Warmer. The sweet winter memory. From baking cookies and decorating
Imagine walking into a room Like a snowflake in the moonlight, our new Falling
Just Desserts Grooved Pillar cupcake design is matched for the holidays to sledding at twilight and January
and being greeted by the Snow Scents of Illumination™ is mesmerizing. Glittery
only by the rich aroma of our snowball fights, the full range of winter fun and
mouthwatering aroma of snowflakes are captured in a glass globe filled with
Scent PlusMelts, Aroma Melts™ adventure is represented in these charming pieces.
sun-warmed, buttery vanilla Iced Snowberries™ solid fragrance with silver glitter. The
with a delicious layer of mint. or scented oils. An electric
The rich comforting aroma of cinnamon, butter and glow from a tealight creates a ‘snow in the moonlight’
Our Peppermint Snow (pink) warming plate diffuses your
vanilla blended with a whisper of peppermint and a effect while releasing a subtle scent for up to three
Just Desserts™ Candles are choice of fragrance while a
touch of freshness in our aromatic Just Desserts™ months. To create an eye-catching, fragranced
warm yet crisp. The fragrance hidden LED provides a
Vanilla Mint Grooved Pillar is reminiscent of those display, use multiples of this piece mixed with the Glass
is reminiscent of a cold winter welcoming glow.
peaceful days leading up to the new year. Grooved Snowflake Tealight Holder, Frosted Snowball Tealight
night in front of the fireplace. Holder and the Iced Snowberries Snowball Candles.
Get inspired! Mix your white stripes on pale blue, give this pillar versatility so
that it can work throughout the holidays and is perfect When combined these pieces create a fun and playful
Our Sugar Plum Fairies (purple) traditional white or silver
for your New Year’s party. When accessorized with display but they can also be used on their own to add
Just Desserts Candles releases holiday décor items with this
white or silver, the look is whimsical glamour. a little fun to any room in your home.
the delectable aroma of juicy year’s pinks and purples for
plums, melons and peaches an on-trend look that’s all
Speaking of glamour, our Turquoise Ornament Tealight Get inspired! Mix your white and silver décor with these
combined with floral notes for a your own.
Holder updates a classic ornament shape with cool blue accessories for a glamorous holiday day look
magical yet sophisticated treat. that can also help you ring in the New Year.
satin-finished glass and silver detailing for a look that’s
pure elegance.
12 illuminate Fall 2011 www.partylite.ca • 13
8. illuminate your spirit I will never forget my first
Christmas as a Consultant - a
mother of 5 - I walked into Toys R
There’s so much to LOVE
Us with cash in my pocket instead
of a lump in my throat. I will never
forget the first $400 show I did
and could hardly drive home I
about PartyLite!
was so excited - I just earned $100 for my family. I will
never forget watching my 18-year-old, who needed
extra income, consistently hold 6 Shows earning
herself $5,000 cash and $800 in gift
certificates - it changed her world. I
The decision to become an entrepreneur is an easy one. The PartyLite business model will never forget....there are hundred’s
keeps things simple so PartyLite business owners can focus on achieving their goals. We of stories. To KNOW PartyLite is to
asked four PartyLite entrepreneurs (one new and three veterans) to share their PartyLite feel the impact that has changed so
truths with us, and tell why they love PartyLite. Here’s what they had to say. much for myself and many others. My
LOVE for PartyLite is one of gratitude.
Stacey and her husband, Darren,
2011 was a year of many firsts for Stacey Dunnigan. A PartyLite customer for 19 years, she with the Rainbows End Unit
started her own PartyLite business in February and attended her first PartyLite Conference Trudy McIntyre, Group Leader
this past summer! How do you plan on accomplishing the Infinite Opportunities Region
goals you’ve set for yourself?
Why did you choose to start your own PartyLite business after 19 years as a customer? My past 18 years with PartyLite have been filled with
I know that the only way to truly accomplish my
growth, enjoyment, free trips and earned product, so
I chose to become a PartyLite Consultant because the time was right. I had considered going into business goals is to visualize, plan and take action. I believe
that I can keep my profits in my pocket and am able
for myself every year for the two years prior. I was enticed by the extra paycheque, but was extremely busy that visualization is the key to anyone’s success. If
to work my business around my passions in life with
with my young family, going to university and working a full-time job. After being a Hostess in January 2011, we don’t know where we are going, how do we confidence. Having the support of
seeing the great product and how much fun it was to spend time with friends and get great deals on know if we’ve arrived? As a unit, we have created home office on a regular basis, every
PartyLite product, I couldn’t resist. ‘Dream Boards’ to help us with this process, but I day sales training staff, working with
purposefully take the time to sit quietly and think like minded women and watching
As an entrepreneur, what are your business best practices? about and visualize what my goals are. The process others also reap the benefits of this
then begins to take form, and it becomes possible business is why I LOVE PartyLite.
I believe that we are in the business of people. I work very hard to connect with people as people, for me to set a plan of action in place. I know that I
and not as the potential to earn money. This means making meaningful connections with my need to be visualizing regularly in order for me to be
clients - understanding who they are, and recognizing and rewarding them for being successful. I am so excited to be planning my trip to
Portugal in 2012! Susan Aitken, Unit Leader
amazing! I have learned from my Leader that even the smallest recognition makes
New Horizons Region
people feel great. It might be a catalogue with a tealight given to them during a
personal courtesy call, or a small gift that I know they just ‘needed to have’. How has starting your own PartyLite
business changed your life?
I checked out a number of different companies
What did you think of your first PartyLite Conference this past before starting with PartyLite because I wanted to
summer in Red Deer? PartyLite has truly made me a happier person. I am
passionate about people. I enjoy the new men and make sure I was making the best decision for my
Hosts’ AND my own compensation plan. Nothing
I remember walking into the Capri Centre on Saturday morning feeling a women I have met just through being a Consultant
came close to PartyLite in comparison!!!! I truly LOVE
little nervous and wondering how exactly a convention for PartyLite and attending the regular unit and regional
spoiling Hosts and we have the best Host Programme
Consultants was going to look. I walked in and was immediately greeted meetings. They are all so supportive of one around! I LOVE the freedom and flexibility AND of
by members of my team, squeals and hugs and music – loud music! It another it feels like a family. I feel very proud course, the trips!
was 8:30 in the morning! We walked through the doors, and around the of the accomplishments I have already
curtain partition and there it was…pumping music and at least a hundred celebrated with PartyLite – great months of PartyLite has also afforded me the
women (and some men) dancing at their tables, waving flags, flashing bookings, top sales, interest in the business, opportunity to travel and make
and being asked to speak to other purchases that I would not have
bling, wearing hats and colourful scarves…It was a sight to behold. I
Consultants in my region about my been able to do without this income!
was seriously blown away by the quality of the presentations. It was first
experiences thus far in PartyLite! My own I have made friends across the
class! Our speakers were well-versed and clearly passionate about our country who mean so much to me
business. The day flowed from speakers to videos to testimonials and family is also so proud of me. It excites me
to know that I am able to role model to and I can’t imagine my life without
recognition…recognition…recognition! Conference inspired me to them in it!
begin building my business…creating a team of my own…inspiring my boys that no matter what your dreams
and empowering others. This was my moment! and aspirations are, you can achieve them.
Janet Brouwer, Unit Leader
Stacey Dunnigan, Consultant Majestic Gold Region
Stacey and her
husband Darren
Rainbows End Unit, Dynamic Region
14 illuminate Fall 2011 www.partylite.ca • 15
9. reception just sparkled! What a great collection to make any special occasion extra beautiful. The Amaretto
Swirl Centerpieces were perfect for the head table and combined with the wedding flowers everyone enjoyed
the ambiance!
I truly believe this business has so much to offer many families in Canada. And yet I know first-hand that
everything isn’t always easy. We have had our fair share of troublesome days to deal with too as I know
everyone does in life. Facing difficulties can derail so many people and it’s not easy to stay focused when you
don’t feel like it. But I hope one lesson my children will learn from watching me work from home is that no
matter what is happening behind the scenes, there is a way to keep moving forward – to refocus and readjust
– and to look for the next step and just keep taking one step at a time forward...
If I had one piece of advice for Consultants it would be to stay focused on your personal strength in booking
Shows – end of story! Doing one show can multiply your business beyond imagination when you put your mind
and heart into it properly and go do effective shows. And learning is so key – get out to your local meetings
and figure out how to be the best consultant you can possibly be – there is always something new to improve
Building a smart business
about the way we do things because the world just doesn’t stay the same for long! All the other benefits of our
business come to you when you start with excellent well developed shows.
I am in PartyLite for the long haul and I am anxious to see what the next decade will bring!
for your happily ever after
A successful entrepreneur and mother, Senior Regional Vice President of the Tremendous Pursuits Region, Amaretto Swirl
Heather Jenkins, shares her story of triumph and offers insights into what helps grow a smart business. Hurricane
From left: Son Mark, Heather, son Paul, daughter-in-law Susannah, husband Kevin and daughter Lauren.
I
n January 2012, I will be celebrating my 18th my PartyLite income. Both of our boys have already
anniversary with PartyLite Gifts and when I look graduated from one of the top boys schools in
back over these years I am astounded at the Canada – and now Paul, who graduated from the
many wonderful blessings we as a family have University of Western Ontario a year ago, has just
enjoyed because of my involvement with celebrated his wedding on October 1st, and Mark
PartyLite. is currently in his third year at McGill. Lauren is in
Grade 8 and also enjoying her private school experi-
When I began my business I had no preconceived ence. We are so happy to have been able to offer
notions of what a direct sales business was all about such a great start in life to our children and one day
– my background was Physiotherapy and I really knew down the road I hope they each come to realize how
nothing about this industry. Going out to do shows I blessed they truly are. PartyLite has taken us to so
found to be a lot of fun and the people aspect of this many interesting and wonderful places around the
business was what I loved. To this day, it is the people world also – the travel experience is a highlight of my
in PartyLite that keep me loving what I do – not just at business whether it be family holidays or company Amaretto Swirl
shows with customers and hostesses, but especially incentive trips – the world is an incredible place to see! 3-Wick Bowl
with my fabulous team of consultants and leaders -
and my amazing fellow Senior and Regional Vice In preparing for the wedding on October 1st, our new
President’s and so many dedicated staff at home of- daughter-in-law Susannah was really excited to be
fice. Doing business today is so different than it
able to choose some beautiful centerpieces for her
was years ago as well, and to me this is a very
wedding décor from PartyLite. We both agreed that
interesting aspect of our business. Change isn’t easy
but it stretches us to become better! the Amaretto Swirl Collection would be perfect – so
I worked throughout the summertime to earn every
What has PartyLite meant to my family? The main possible incentive I could in PartyLite to be able to
thing that stands out in my mind is that I have been decorate their wedding reception. I was able to
able to stay home with our children on a day to day decorate all the tables at dinner with Amaretto Swirl
basis and yet we have been able to send each of our Hurricanes or the matching Amaretto Swirl 3-Wick Photography by:
three children to amazing private schools because of Bowls without paying retail price for anything and the
Reid Lambshead of When He Found Her
Fine Art Wedding Photography
16 illuminate Fall 2011 http://www.whenhef oundher.com www.partylite.ca • 17
10. illuminate your mind
Travel the world
Creating a smart
business is easy
Second? You can increase your Facebook profile by
creating a page for your business. Use it to share infor-
mation from our official page and promote
yourself at the same time!
on PartyLite!
with PartyLite’s 2 Twitter
social media plan Want to find out what international interior designer
(hint: Kimberley introduced our Fall/Holiday
collections) has wonderful things to say about
PartyLite products? Want to get up-to-the-minute
news about PartyLite’s latest media appearances as
they break and much more? It’s easy. Join us in the
Twittersphere and simply re-tweet our tweets to your
followers. It’s fast, effective and free!
3
Love our sizzle videos? Find it hard to contain your
excitement after watching one? Well, create a buzz
about PartyLite hero collections and promotions by
sharing video links. What an easy and fun way to
stay connected with your network of hosts, customers
Social media is just one more tool PartyLite has and more. Plus, studies show that product videos
adopted so Consultants can spread the word about increase online sales! Post YouTube links on your
our products and opportunities to more people. And Facebook page, tweet them to your followers, e-mail
we all know the more people who know us, the more them or better yet, show a video (or two) on your
people who will love us! The Home Office marketing laptop at a show.
team has been busy spreading the word with
exciting initiatives in advertising and public relations 4 Blog
(from print and TV to online), which have reached
more than 1.3 million Canadians. Think how many Studies prove that customers love to see, connect with
Experience your thousand sensations by
more people our Consultants can reach using social and have a personal experience with a company. starting your own PartyLite business today!
media channels like Facebook, Twitter, YouTube and That’s part of the reason why direct selling is so
the PartyLite blog. Best of all, making them work for successful. And that’s why our blog is the perfect PartyLite’s 2012 Incentive Trip is to
your business is easier than you think! vehicle for reaching out to people. Here, we cover
décor trends, decorating ideas, our Community
Portugal – the land of a thousand
1 Facebook Matters campaigns and more in-depth articles that sensations. Will you be there?
allow people to form a real connection with Home
Do you use your personal Facebook page to keep Office. And it’s so easy to share our posts on more Contact your Consultant today
in touch with family and friends? Then why not also than 50 social media channels, including Facebook
use Facebook to keep in touch with your Hosts and and Twitter!
to find out how to get started.
Customers?
The first step: join the more than 8,900 fans on our
official PartyLite Facebook page and keep up with
what’s happening: from product launches, monthly
Host and Customer Specials and other promotions,
to the achievements of other Consultants, contests,
media updates, décor tips and more.
Your Hosts and customers can also join our official
Facebook page and become Home Office fans.
They’ll enjoy participating in our regular fun contests,
and learning more about our business and the
opportunities that await them.
18 illuminate Fall 2011