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تسويق البطاطس و الزراعة 20 مارس 2001
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نظرات في التسويق الزراعي
نظرات في التسويق الزراعي
نظرات في التسويق الزراعي
Hassan Mohammed
بحث فى التسويق الزراعى
بحث فى التسويق الزراعى
ابراهيم ممدوح محمد م القماش
تطوير المنتجات الجديدة1
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تسويق البطاطس قصة نجاح انتهت ام لم تبدأ بعد
تسويق البطاطس قصة نجاح انتهت ام لم تبدأ بعد
Hassan Mohammed
تسويق زيت الزيتون
تسويق زيت الزيتون
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التسويق الاخضر
التسويق الاخضر
التسويق الاخضر
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الطلب على التمور في المملكة العربية السعودية
الطلب على التمور
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تسويق البطاطس قصة نجاح انتهت؟ أم لم تبدأ بعد؟
تسويق البطاطس قصة نجاح انتهت؟ أم لم تبدأ بعد؟
تسويق البطاطس قصة نجاح انتهت؟ أم لم تبدأ بعد؟
Hassan Mohammed
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نظرات في التسويق الزراعي
نظرات في التسويق الزراعي
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تسويق البطاطس قصة نجاح انتهت ام لم تبدأ بعد
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تسويق زيت الزيتون
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تسويق البطاطس قصة نجاح انتهت؟ أم لم تبدأ بعد؟
تسويق البطاطس قصة نجاح انتهت؟ أم لم تبدأ بعد؟
تسويق البطاطس قصة نجاح انتهت؟ أم لم تبدأ بعد؟
Hassan Mohammed
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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
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Vit Horky
The six step guide to practical project management If you think managing projects is too difficult, think again. We’ve stripped back project management processes to the basics – to make it quicker and easier, without sacrificing the vital ingredients for success. “If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.” Dr Andrew Makar, Tactical Project Management
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(20)
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Product Design Trends in 2024 | Teenage Engineerings
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How Race, Age and Gender Shape Attitudes Towards Mental Health
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
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Content Methodology: A Best Practices Report (Webinar)
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How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Getting into the tech field. what next
Getting into the tech field. what next
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
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How to have difficult conversations
Introduction to Data Science
Introduction to Data Science
Time Management & Productivity - Best Practices
Time Management & Productivity - Best Practices
The six step guide to practical project management
The six step guide to practical project management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
تسويق البطاطس و الزراعة 20 مارس 2001
1.
1 تسويق و إنتاج
اقتصاديات في نظرة العربية المملكة في البطاطس السعودية إبراهيم .دعبدالعزيزالتركي
2.
2 العربية المملكة في
البطاطس استهل ك و إنتاج السعودية –المملكة في البطاطس استهل ك و إنتاج :مقدمة –البطاطس إنتاج –البطاطس استهل ك –البطاطس واردات –البطاطس من المملكة صادرات تطور البطاطس من الفرد استهل ك معدل تطور
3.
3 المملكة في البطاطس
تسويق للبطاطس التسويقي المزيج المنافسة خاتمة
4.
4 •البطاطس ننتج نعرف
نكن لم شعب نحن •نأكله حتى نعرف نكن لم و •
5.
5 عن يزيد ل
المملكة كل في الثمانينات بداية حتى ينتجُن كان ما الرياض في الخضار محلت من واحد محل يبيعه ما الن؟؟
6.
0 50,000 100,000 150,000 200,000 250,000 300,000 350,000 400,000 ΝΎΗϧϹ ΔΩόγ Δ ΑέόΔ
α ρΎρΑΝΎΗ·έ ρΗϳ ϭ ϳ Ϡϣϣϲϓ ϧ ϭϟ ϟ ϛ ϟ ϟ ρϥ
7.
0 50000 100000 150000 200000 250000 300000 350000 400000 450000 500000 1970 1975 1980
1985 1990 1995 ΗγϬϙϼϻ Ωόγ Δ ΑέόΔ α ρΎρΑ έ Ύυ Ηγ ϳ ϭ ϳ Ϡϣϣϲϓ Ϡϱ ϫ Ϭϟ ϟ ϛ ϟ ϟ ϟϙϼ ϻΔ ρϥΔγϧ
8.
- 20 40 60 80 100 120 140 160 1970 1975 1980
1985 1990 1995 ΕΩέΔϭϳϣϟϛ α ρΎρΑ Δ Ωόγ Δ ΑέόΔ ΕΩέέ ρΗϥϣ ϳ ϭ ϳ Ϡϣϣ ϭ ϭϟ ϟ ϟ ϛ ϟ ρ ϥ ϑ ϟ
9.
عوديةععسععال بعيعةرععالعععمعلكعةعاعلم فياطسطالبععتعاعرداوو
عجعإعنتعا 0 50 100 150 200 250 300 350 400 اعلسنة علفعأ،تاعرداععوعلعاوععجعاعععلنتا طن ساططععالبعجععتاععععنعإ عاردعاتعو
10.
0 0.2 0.4 0.6 0.8 1 1.2 1970 1975 1980
1985 1990 1995 ΗΫΎΗΔΑγϲϔϧϟϛϻ ΑέόΔ α ρΎρΑ ΗΫΎΗ ΔΑγ έ ρΗϠϣϣϲϓ ϥϣϲ ϔ ϧ ϭϟ ϛ ϟ ϟ ϟϛ ϹΔϳ ΔΩόγ ϳ ϭ ϟ
11.
11 •حوالي من زاد
البطاطس من الفرد استهل ك معدل2 حوالي إلى كجم/فرد/سنة20كجم/فرد/سنة •سنة يثليثين خلل اضعاف عشرة •أربع من أكثر تضاعف الخيرة سنة عشرة الخمس في مرات
12.
يةيايليعربيي يمميلكةياييل فيايطسطيبييالمن
ايلفيييريد تيهل كايس معدل تطور ييةيعيودسيليا يةينس/ي/فرديمكج 0 5 10 15 20 25 30 1970 1973 1976 1979 1982 1985 1988 1991 1994 1997
13.
0 50 100 150 200 250 300 350 400 1970 1975 1980
1985 1990 1995 ρΎρ έ Η Ωέ ΗγΩό γΎ έ ϭ ϣ ϭ ϭϣϥϣ ϔ Ϭ ϣϲ ϳϡ ϟ ϟ ϟϙϼ ϝ ϟ Ϙ ϟϡϗϟ α ρΎρΑΎΑΔ έΎ ϧ ϣ ϣϟ Ϙ Ϙϟ έ Ηϭϣ ρΎρϣϡ ϣϗ α ρΎρΑ
14.
14 السبب؟ •الذي الوحيد الزراعي
المحصول هو يكون قد البطاطس على و مستمرة و منظمة علمي بحث لعملية أخضعُ عال مهني مستوى. •بالمنتجات مقارنة البطاطس إنتاجية نمو ذلك يؤكد و الخرى الزراعية
15.
ةكالمميلفيلصالييب وسالبطاط ياجييييتييتنيليةساييلقييايييايليرقيام 0 50 100 150 200 250 300 350 400 ايلسنة ،جتنتيايللييييياسيالقايلييرقم 1970=100 بصلبب ببببطاطس
16.
0 200 400 600 800 1000 1200 1400 1600 1970 1975 1980
1985 1990 1995 γΎέϲϳϘϟϡϗϟ λ Α α ρΎρΑΝΎΗ Δ γΎΎέ ϭ ϧ ϳ ϳϝ ϟ ϟ Ϲ Ϙϟϡ ϗϻ α ρΎρΑ λ Αϝ
17.
18.
0 5 10 15 20 25 30 35 40 45 50 1970 1973 1976
1979 1982 1985 1988 1991 1994 1997 2000 Δγ ϧ ϟ Ω ϊ Δ έΎΔ α ρΎρΑ έΎΗ Δ ΟΎΗ·ϧϭϫ ϣ ϧ ϣ Ϡϣϣϲϓ ϥϣ Ϭ ϳ ϧϟ Ϙ ϛ ϟ ϟ ϛ ϟ ρϥέΎΗϫϛ ΔΩϳ ϭ Ωϧϭϟ
19.
- 10 20 30 40 50 60 70 1970 1973 1976
1979 1982 1985 1988 1991 1994 1997 ΔΑγϧϟ ΔΩόγ Δ ΑέόΔ λ Αα ρΎρΑΔ ΟΎΗ·ϳ ϭ ϳ Ϡϣϣϲϓ ϭ ϳ ϧϟ ϟ ϛ ϟ ϝ ϟ ϟΔΑγϧ Ω Δ ΟΎΗ ·ϧϭϫϲϓ ϳ ϧ ϰϟ Ϲ ϟ λ Αϝ α ρΎρΑ
20.
21.
21 للبطاطس التسويقي المزيج THE
4 P’S OF POTATOES MARKETING •المنتجProduct •المكانPlace •الترويجPromotion •السعرPrice
22.
22 PRODUCT المنتج –طبخ –منزلي قلي –مجمدة
بطاطس –الرقائقchips –فرن
23.
23 •الطبخ –الناس لدى اً
شيوع الثكثر –نمو القل –مدروس غير –فرص هناك تكون تكاد •القوامFIRM COOKING •و الطعمالنهكة –متكامل تسويقي برنامج تحتاج
24.
24 •المجمدFROZEN FRENCH FRIES –اً
جد ثكبير نمو معدل –من أثكثر تضاعفت المملكة واردات4خلل مرات8سنوات –السريعة المطاعم انتشار •ماثكدولندز500عام بحلول مطعم2003 •مثل الخرى السريعة المطاعم عن ماذا وثكنج برجر،،ثكودو الطازج،بيزاغيرها و.
25.
0 5000 10000 15000 20000 25000 30000 35000 1991 1992 1993
1994 1995 1996 1997 1998 1999 ρϥ ΓΩΟ α ρΎρΑ Δ ΕΩέϣϣ ϥϣ Ϡϣϣ ϭϟ ϟ ϛ ϟ ρϥ
26.
26 •الطازج القلي –زينة بطاطس
و الزراعية للتنمية الجوف ش تجربة –منخفضة سكر نسبة –مرتفعة صلبة مواد نسبة –نهكهمميزة –للزيت امتصاص عدم
27.
27 •الرقائقCHIPS •اً أيض ثكبير
نمو •ليز إندماجتسالي و •المحلي المنتج على ثكبير بشكل اعتماد •من أثكثر إلى النوع هذا من السوق حجم بوصول توقعات 70قليلة سنوات في طن ألف.
28.
28 •الفرن –المملكة في الن
إلى معروفة غير –
29.
29 •المنتج؟ هو فقط
هذا ليس •التغليف و التعبئة •التدريج و الفرز •التنويع •…غيرها... السوق طلب و رغبة حسب
30.
المكانPLACE •التوزيع قنوات –المناولة ثكثرة
بسبب الكفاءة عدم من عالية درجة هناك مازال –السوق تعريف إعادة يجب لكن و فحسب المملكة ليس السوق مصر و لبنان و سوريا و ثكالردن المجاورة الدول ليشمل وإيران •المالية و التجارة و الزراعة وزارت دور –اليابان و أوروبا ثكذلك و –من أثكبر قدرتها و مستغلة غير طاقات لديها الكبرى الشرثكات السوق حجم
31.
31 الترويجPROMOTION •النواحيالتغذوية •وطني منتج الصحية
النواحي •الفئات من الكثير مناسبة و المذاق و الطعم تنوع •الوجبات تنوع
32.
32 السعر •المستهلك يدفعه ما
لكنه و الحراج سعر هو ليس السعر –السعر من جزء التالف –لزيادة الرئيسة السباب احد السعر من جزء مناسب الغير الذي و السعر و التكاليف انخفاض الستهل ك لزيادة و النتاج الحبحاث حبسبب كان •البطاطس احبحاث حبكافة الهتمام من حبد ل •الحصار حبعد ما أحبحاث •رسوم اقتراح0.02-0.05من مقبولة حبطريقة /كجم المستهلكين و المنتجين
33.
33 المنافسة •المكملة و البديلة
للسلع دراسات وجود عدم •حبالنسبة الخبز أو الرز هو الرئيس المنافس يكون قد للطازج •البطاطس نوع حسب المكملة السلع و –مجمد مقلي:همبرجر،…الخ ،شاورما –و الزيت :طازج مقليالكتشبوالمايونيز –الرخرى الخضار :تقليدي
34.
34 خاتمة •لتطويره منظمُن جهد
فيه حبذلُن محصول. •نجاحه أثبت محصول. •ماضيه من أفضل يكون قد مستقبله. •وواعد كبير مستقبل له. •المملكة في محصول أكبر يكون قد.
35.
36.
36
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