The Prajnya 16 Days Campaign aims to raise awareness and combat gender violence in India, highlighting that 57% of girls marry before 18 and many women experience physical or sexual violence. The campaign emphasizes the need for discussions on rights, health, and the economic impact of gender violence, while promoting self-defense and community engagement to end the silence surrounding these issues. Through various initiatives, including workshops and media interactions, the campaign addresses the intersections of violence, vulnerability, and social norms to foster societal change.