Presentation for a search-interested audience on how understanding the structure of the media and understanding the customer journey can help with media and blogger outreach
SEO Housekeeping basics anyone can do --- and everyone should do. If you are new to business websites, the idea of search engine optimization can seem intimidating. Actually, it's quite easy when you know what to do. Presentation originally given as a webinar to Real Diaper Industry Association members, most of whom are first-time optimizers who own small stores and diaper services. Includes 5 steps to site-wide optimization, 3 things every page needs, and a few more simple steps for those who are ready. Level: absolute beginners or those who need a little nudge to clean up a tired site. Presenter is Lori Taylor of 3Stream at 3Streamflow.com.
Waves PR at Social Media Week London: a personal perspective from Claire Thompson.. And you'll just have to guess what the pictures mean - the audience may tell you!
SEO Housekeeping basics anyone can do --- and everyone should do. If you are new to business websites, the idea of search engine optimization can seem intimidating. Actually, it's quite easy when you know what to do. Presentation originally given as a webinar to Real Diaper Industry Association members, most of whom are first-time optimizers who own small stores and diaper services. Includes 5 steps to site-wide optimization, 3 things every page needs, and a few more simple steps for those who are ready. Level: absolute beginners or those who need a little nudge to clean up a tired site. Presenter is Lori Taylor of 3Stream at 3Streamflow.com.
Waves PR at Social Media Week London: a personal perspective from Claire Thompson.. And you'll just have to guess what the pictures mean - the audience may tell you!
It’s not just what you say; it’s how you say it
We hear a lot of talk about user experience and how UX relates to content. But that conversation is typically focused on usability and website architecture. User experience is so much more!
In this session, we reviewed what user experience really is and how to best tailor marketing and other content to your target audiences. Then we looked at real examples of how user experience can be impacted based on how you deliver the message.
Originally presented to the Austin Content Marketing Meetup on September 27, 2013.
Learn more about Return On Now's Internet Marketing Services at http://ReturnOnNow.com.
Content Management in Social Media | Social@Scale | Angie PascaleLocation3 Media
Social Media Director Angie Pascale discusses how to manage content in social media campaigns. Key takeways include why content is so important to digital marketing campaigns, how to use social media data to learn about your target audience, how to maximize content across owned, earned and paid media and how to track success.
This presentation was delivered at Sprinklr's (http://www.sprinklr.com/) Social@Scale summit on February 24, 2014 in Denver.
Learn more about Location3 Media's social media and other digital marketing services: http://www.location3.com/services/.
Content Management in Social Media | Social@Scale SummitAngie Pascale
Location3 Media's Social Media Director, Angie Pascale discusses how to manage content in social media campaigns. Key takeways include why content is so important to digital marketing campaigns, how to use social media data to learn about your target audience, how to maximize content across owned, earned and paid media and how to track success.
This presentation was delivered at Sprinklr's (http://www.sprinklr.com) Social@Scale summit on February 24, 2014 in Denver.
Learn more about Location3 Media's social media and other digital marketing services: http://www.location3.com/services.
PRSA Digital Impact - Does Your Brand Have ESP? Experience Styling ProfessionalsKatrina Klier
In a hyper-connected world, people experience your company in many ways, at many points in time. Traditional media, digital, and influencers all play a part. Meet the new Experience Styling Professionals – it’s not just about website design anymore.
No good marketing program is complete until you've included the social media element. Learn from one of the nation’s leading social media experts about what’s working, who’s creating influence and how you can incorporate social int your marketing mix. Presented by Angela Connor at MarketingEDGE 2013 in Houston, TX.
Travellers Versus Travel Bloggers. Content Use, Needs & Wants. White PaperGary Bembridge
White paper sharing the results of an independent study of what "regular" travellers use, want and need from travel content and information. It compares this to what travel bloggers think they want. Based on studies by Gary Bembridge of tipsfortravellers.com in partnership with TBU (Travel Bloggers Unite). First shared at TBU Rotterdam Conference 2013
Informe de Google sobre el perfil del viajero y sus costumbres en relación con la tecnología.
Uso de dispositivos móviles, buscadores e Internet en general
Google conducted a new study among the leisure and business traveller segment to understand how trip planning behaviour has changed over the past year. Travel videos inspire the majority of leisure and business travellers to plan their trips, reveals the Google Think Insight study. @GoogleTravel @ThinkwithGoogle
It’s not just what you say; it’s how you say it
We hear a lot of talk about user experience and how UX relates to content. But that conversation is typically focused on usability and website architecture. User experience is so much more!
In this session, we reviewed what user experience really is and how to best tailor marketing and other content to your target audiences. Then we looked at real examples of how user experience can be impacted based on how you deliver the message.
Originally presented to the Austin Content Marketing Meetup on September 27, 2013.
Learn more about Return On Now's Internet Marketing Services at http://ReturnOnNow.com.
Content Management in Social Media | Social@Scale | Angie PascaleLocation3 Media
Social Media Director Angie Pascale discusses how to manage content in social media campaigns. Key takeways include why content is so important to digital marketing campaigns, how to use social media data to learn about your target audience, how to maximize content across owned, earned and paid media and how to track success.
This presentation was delivered at Sprinklr's (http://www.sprinklr.com/) Social@Scale summit on February 24, 2014 in Denver.
Learn more about Location3 Media's social media and other digital marketing services: http://www.location3.com/services/.
Content Management in Social Media | Social@Scale SummitAngie Pascale
Location3 Media's Social Media Director, Angie Pascale discusses how to manage content in social media campaigns. Key takeways include why content is so important to digital marketing campaigns, how to use social media data to learn about your target audience, how to maximize content across owned, earned and paid media and how to track success.
This presentation was delivered at Sprinklr's (http://www.sprinklr.com) Social@Scale summit on February 24, 2014 in Denver.
Learn more about Location3 Media's social media and other digital marketing services: http://www.location3.com/services.
PRSA Digital Impact - Does Your Brand Have ESP? Experience Styling ProfessionalsKatrina Klier
In a hyper-connected world, people experience your company in many ways, at many points in time. Traditional media, digital, and influencers all play a part. Meet the new Experience Styling Professionals – it’s not just about website design anymore.
No good marketing program is complete until you've included the social media element. Learn from one of the nation’s leading social media experts about what’s working, who’s creating influence and how you can incorporate social int your marketing mix. Presented by Angela Connor at MarketingEDGE 2013 in Houston, TX.
Travellers Versus Travel Bloggers. Content Use, Needs & Wants. White PaperGary Bembridge
White paper sharing the results of an independent study of what "regular" travellers use, want and need from travel content and information. It compares this to what travel bloggers think they want. Based on studies by Gary Bembridge of tipsfortravellers.com in partnership with TBU (Travel Bloggers Unite). First shared at TBU Rotterdam Conference 2013
Informe de Google sobre el perfil del viajero y sus costumbres en relación con la tecnología.
Uso de dispositivos móviles, buscadores e Internet en general
Google conducted a new study among the leisure and business traveller segment to understand how trip planning behaviour has changed over the past year. Travel videos inspire the majority of leisure and business travellers to plan their trips, reveals the Google Think Insight study. @GoogleTravel @ThinkwithGoogle
Presentation given at Sift Media #twasterclass on Friday Dec 11th, 2009.
May not mean something to everyone as mainly pictures to talk around.
Feel free to use, but please note that some pics on here were used with permission and aren't mine.
A very hastily put together list of ideas for Twestival Local Teams in the UK for helping their ticket sales
It may all be a bit obvious, but there may be an idea or two that sparks something....
(Creative Commons license applies)
A guide to fundraising fror Twestival based on shared experiences
It's not official, it's not professional, but it is here to be shared, and if anyone would like to add or expand, please share too!
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
5. The endorsement ladder
13/06/2013 5@SEOPRTraining
What I say
about me
My opinion is
valued by
other people
A third party
chooses to
write about
me
My
customers
commit to
writing how
good I am
Web Links Social media
6. Where does the media fit?
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Source: Google Think Insights
12. Editor
News Editor
Features Editor
Freelance
Specialist Editors
Trainee
Sub Editor
Pictures Editor
Interactive pages
Bloggers
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Who’s who, what they do and what they want
Old photo
alert!!!
Journalists
are people
too!
13. Be topical
Be controversial
Be the expert
Celebrities
Think outside of the box: local
media, broadcast and radio. Offline!
The smartest way of all?
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Hollywood links: five smart ways
ASK!!!
16. Copyright SEO PR Training Ltd.
Q&A
Thank you for your attention!
Claire Thompson
Waves PR/SEO PR Training
T: 0118 946 1320
13/06/2013 16@SEOPRTraining